How many acquisitions has HubSpot made so far?

HubSpot has completed 17 acquisitions so far, with an average acquisition amount of $10M.

Which countries does HubSpot usually acquire in?

HubSpot has made acquisitions in 3 countries with the most activity in United States and Canada.

Which is HubSpot's latest acquisition?

HubSpot's most recent acquisition is Starter Story, a Provider of newsletters on business and finance, acquired in March 2026.

Which sectors does HubSpot target for acquisitions?

Most of HubSpot's acquisitions are in MarketingTech (6) and Chatbots (3).

In which year did HubSpot make the most acquisitions?

HubSpot was most active in 2017, with 3 acquisitions completed in that year.

List of 17 Acquisitions by HubSpot (Apr 2026)

HubSpot has completed 17 acquisitions. Peak years for acquisition activity include 2017 with 3, and 2025 and 2024 each with 2. These acquisitions spanned 3 countries: United States (15), Canada (1), and Belgium (1). They also involved 11 sectors, with notable activity in MarketingTech (6), Chatbots (3), and Sales Force Automation (2). Over the last five years (2020–2025), the company has averaged 1.4 acquisitions annually, with 1 acquisition completed so far this calendar year. The most recent acquisition was of Starter Story, a New York City-based provider of newsletters on business and finance founded in 2017. This acquisition was completed in February, 2026.

Here's the year on year acquisition history of HubSpot:

Number of Total Acquisitions

Year	# Acquisitions
2026	1
2025	2
2024	2
2023	1
2022	1
2021	1
2019	1
2017	3
2015	1
2013	2
2011	2

View all Acquisitions by HubSpot

Recent acquisitions by HubSpot

HubSpot's most recent acquisition - Starter Story is a Provider of newsletters on business and finance, founded in 2017 and located in New York City. HubSpot acquired it in March 2026.

Here is the list of all acquisitions by HubSpot sorted by the latest acquisition date:

Acquired on	Acquired Company	Acquisition Price	Facilitators	Stake Acquired	Acquisition Multiple
Feb 23, 2026	Starter Story	Undisclosed	-	63	968
Oct 31, 2025	XFunnel	Undisclosed	-	59	574
Apr 16, 2025	Dashworks	Undisclosed	-	80	968
Dec 06, 2024	Frame	Undisclosed	-	37	913
Oct 11, 2024	Cacheflow	Undisclosed	-	70	792