Armada - About the company
Armada is a seed company based in Singapore (Singapore), founded in 2021 by Andreas Hufnagl and Gelo Torres. It operates as a Platform for acquiring digital-first brands. Armada has raised $1.3M in funding from Foxmont Capital Partners and MVP. The company has 121 active competitors, including 62 funded and 15 that have exited. Its top competitors include companies like Thrasio, Honasa Consumer and THG.
Company Details
Platform for acquiring digital-first brands. The brands can partner with e-commerce entrepreneurs to scale the business and provide solutions from sourcing to fulfillment and optimizes marketing and branding. The brands can also sell by evaluating the businesses.
- Website
- www.armada-brands.com
- Social
- Email ID
- *****@armada-brands.com
- Registered Address
- PAYA LEBAR ROAD, Singapore, 409051
Key Metrics
Founded Year
2021
Location
Singapore, Singapore
Stage
Seed
Total Funding
$1.3M in 1 round
Latest Funding Round
Investors
Ranked
58th among 121 active competitors
Employee Count
50 as on Sep 30, 2026
Similar Companies
Legal entities associated with Armada
Armada is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
ARMADA-GROUP PTE. LTD. UEN: 202041071W , Singapore, Active | Dec 21, 2020 | - | - |
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Armada's funding and investors
Armada has raised a total funding of $1.3M over 1 round. Its latest funding round was a Seed round on Apr 05, 2022 for $*****. 8 investors participated in its latest round. Armada has 5 institutional investors and 6 angel investors.
Here is the list of recent funding rounds of Armada:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Apr 05, 2022 | 4755120 | Seed | 7725184 | 6249638 | 8007288 | 3381524 |
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Armada's founders and board of directors
Founder? Claim ProfileHere are the details of Armada's key team members:
- Andreas Hufnagl: Co-Founder & CEO of Armada. They serve on the board of 1 company.
- Gelo Torres: Co-Founder of Armada.
Armada's Board of Directors
Armada's board has 2 active members. Andreas Hufnagl is part of team and Jieyuan Lin is independent board member.Here is the list of Armada's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 5y 9m | |
Independent board member | - | Current | 5y 9m | |
bamweum | Independent board member | - | Past | 1y 1m |
janoeyu | Independent board member | - | Past | 9y 9m |
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Armada's employee count trend
Armada has 50 employees as of Sep 26. Here is Armada's employee count trend over the years:
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Armada's Competitors and alternates
Top competitors of Armada include Thrasio, Honasa Consumer and THG. Here is the list of Top 10 competitors of Armada, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Thrasio 2018, Walpole (United States), Series D | Platform acquiring Amazon FBA brands | $3.4B | 76/100 | |
2nd | Honasa Consumer 2016, Gurugram (India), Public | Retailer of beauty and personal care products with digital presence | $165M | 73/100 | |
3rd | THG 2004, Manchester (United Kingdom), Public | Platform acquiring digital consumer brands | $723M | 72/100 | |
4th | Platform offering acquisition and scaling of e‑commerce businesses | $14.5M | 72/100 | ||
5th |  GlobalBees 2021, Delhi (India), Series B | Platform offering builder and scaler of direct-to-consumer brands | $210M | 69/100 | |
6th | GOAT Brand Labs 2021, Bengaluru (India), Series A | Provider of services for direct-to-consumer brand acquisition and scaling | $109M | 68/100 | |
7th |  Perch 2019, Boston (United States), Acquired | Provider of customer-centric e-commerce and product development | $906M | 66/100 | |
8th | TechStyle 2010, El Segundo (United States), Series C | Provider of membership commerce solutions for fashion businesses | $340M | 65/100 | |
9th |  Una Brands 2017, Singapore (Singapore), Series B | Operator of e-commerce brands in Asia | $115M | 65/100 | |
10th | Online brand acquirer for e-commerce businesses | $69.7M | 63/100 | ||
58th | Platform for acquiring digital-first brands | $1.3M | 40/100 |
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Armada's Investments and acquisitions
Armada has made no investments or acquisitions yet.
Reports related to Armada
Here is the latest report on Armada's sector:
News related to Armada
•
Philippine ecommerce aggregator nets $1.3m in pre-seed moneyTech in Asia•Apr 05, 2022•Armada, MVP, Foxmont Capital Partners, Antler and 5 others
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