Perch - About the company
Perch is an acquired company based in Boston (United States), founded in 2019. It operates as a Provider of customer-centric e-commerce and product development. Perch has raised $906M in funding from Spark Capital and SoftBank Vision Fund, with last known valuation of $1B. The company has 52 active competitors, including 28 funded and 8 that have exited. Its top competitors include companies like Thrasio, Heyday and SellerX.
Sectors and market segments that Perch operate in
Perch serves in the Business Services, Retail market segments.The primary business model of Perch are:Company Details
Provider of customer-centric e-commerce and product development. This company accelerates the growth of owned and acquired brands globally. It manages the manufacturing and shipment of numerous products worldwide. Product development is driven by direct customer feedback, resulting in products tailored to customer preferences in terms of size, materials, and style. The company's offerings span various product categories, including baby products and home goods.
- Website
- www.perchhq.com/
- Email ID
- *****@perchhq.com
Key Metrics
Founded Year
2019
Location
Boston, United States
Stage
Acquired
Total Funding
$906M in 3 rounds
Latest Funding Round
Last Known Valuation
$1B as on May 26, 2021
Investors
Ranked
2nd among 52 active competitors
Employee Count
67 as on Mar 31, 2026
Investment & Acquisitions
Exit Details
Acquired by Levanta (Apr 06, 2026)
Legal entities associated with Perch
Perch is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
WHELE LLC
CIN: 7657162 , United States, Active | Oct 16, 2019 | - | - | - |
Perch's acquisition details
Perch got acquired by Levanta on Apr 06, 2026.
Click here to take a look at Perch's acquisition in detail
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Perch's funding and investors
Perch has raised a total funding of $906M over 3 rounds. Its first funding round was on Apr 07, 2020. Its latest funding round was a Series C round on May 26, 2021 for $775M. 3 investors participated in its latest round. Perch has 7 institutional investors.
Here is the list of recent funding rounds of Perch:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
May 26, 2021 | $775M | Series C | - | - | ||
Oct 20, 2020 | $124M | Series B | - | - | ||
Apr 07, 2020 | $8M | Series A | - | - |
View details of Perch's funding rounds and investors
Perch's founders and board of directors
Founder? Claim ProfilePerch's employee count trend
Perch has 67 employees as of Mar 26. Here is Perch's employee count trend over the years:
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Perch's Competitors and alternates
Top competitors of Perch include Thrasio, Heyday and SellerX. Here is the list of Top 10 competitors of Perch, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Thrasio 2018, Walpole (United States), Series D | Platform acquiring Amazon FBA brands | $3.4B | 76/100 | |
2nd | Perch 2019, Boston (United States), Acquired | Provider of customer-centric e-commerce and product development | $906M | 66/100 | |
3rd | Heyday 2020, San Francisco (United States), Acquired | Acquirer and incubator of digital brands and e-commerce businesses | $800M | 61/100 | |
4th | Provider of brand acquisition and management services for amazon-based retailers | $830M | 61/100 | ||
5th | Berlin Brands Group 2005, Berlin (Germany), Late Stage | Brand of consumer products | $800M | 58/100 | |
6th | Forum Brands 2020, Palo Alto (United States), Series A | Platform offering brand management solutions | $51.4M | 57/100 | |
7th | Razor Group 2020, Berlin (Germany), Series D | Platform acquiring Amazon FBA brands | $1B | 55/100 | |
8th | Benitago 2016, New York City (United States), Series A | Acquirer and grower of Amazon FBA businesses. It provides a quick valuation and sale process for Amazon business owners. The company offers a streamlined acquisition process, aiming for a swift closing within a short timeframe. Post-acquisition, it focuses on growing the acquired brands, leveraging its internal expertise in Amazon operations to enhance profitability. This approach benefits sellers by providing a fast and fair sale, while also ensuring continued growth and profit for the acquired businesses. | $382M | 53/100 | |
9th | Unybrands 2020, Miami (United States), Series B | Firm acquiring and scaling e-commerce microbrands in the home and lifestyle sectors | $25M | 53/100 | |
10th | Moonshot Brands 2020, Oakland (United States), Series D | Platform acquiring and operating profitable ecommerce brands | $190M | 53/100 |
Looking for more details on Perch's competitors? Click here to see the top ones
Perch's Investments and acquisitions
Perch has acquired 3 companies including Gutter Game, Web Deals Direct and TruRemedy Naturals. Perch has not made any investments as of now.Here is the list of its acquisitions:
Date of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Oct 05, 2021 | Acquisition | 2017 | London (United Kingdom) | |
Jul 13, 2021 | Acquisition | 2014 | Corona (United States) | |
Dec 2020 | Acquisition | 2018 | Edmonds (United States) |
See all acquisitions by Perch
Reports related to Perch
Here is the latest report on Perch's geography:
News related to Perch
Media has covered Perch for a total of 2 events in the last 1 year.
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Levanta Acquires Perch+, Expanding Its Affiliate AccessibilityGlobeNewswire•Apr 06, 2026•Levanta, perchplus.io, Perch
•
Arnault-backed Razor buys Perch in Amazon ‘aggregator’ shakeoutFashion Network•Mar 04, 2024•Amazon, Razor Group, Perch, L Catterton and 14 others
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EMC advises on Gutter Games saleInsider Media•Oct 05, 2021•Gutter Games, EMC Management Consultants, Perch, Dmhstallard and 2 others
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Perch Hires Former European Amazon Marketplace Leader, Commits € 300 Million to Acquire European Third-Party SellersPR Newswire•Jul 29, 2021•Perch, Amazon
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Perch acquires Web Deals Direct for $100M+ to boost to its Amazon roll-up playTechCrunch+•Jul 13, 2021•Perch, Web Deals Direct
•
Purina and Perch promote pet products with in-store digital platformRetail Technology Innovation Hub•Jun 17, 2021•Purina, Perch, Perch
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