When was BASE founded?

BASE was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Where is BASE located?

BASE is headquartered in Minato, Japan.

How many employees does BASE have?

As of Sep 30, 2026, the latest employee count at BASE is 117.

Is BASE a funded company?

BASE is a funded company, having raised a total of $33.3M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jan 17, 2013.

When was the latest funding round of BASE?

BASE's latest funding was a $***** Series A round on Jan 09, 2018, with participation from 2 investors.

Where does BASE rank among its competitors?

BASE ranks 7th amongst 56 active competitors, of which 12 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Builder, which secured $20M in Apr, 2024.

Who are the top competitors of BASE?

BASE's top competitors include Shopify, AnyMind Group and Builder. Among them, Builder secured the most recent funding round in April, 2024.

BASE - 2026 Company Profile, Team, Funding & Competitors

Company Details

Provider of tools enabling individuals and small teams to create online stores. It offers functionalities for shop creation, sales, and marketing. Resources include options for payment processing, design customization, and sales support. The platform provides access to educational content and community features.

Website: thebase.com
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Key Metrics

Founded Year

2012

Location

Minato, Japan

Stage

Public

Total Funding

$33.3M in 4 rounds

Latest Funding Round

Series A, Jan 09, 2018, $*****

Investors

Suneight Investment & 7 more

Ranked

7^th among 56 active competitors

Employee Count

117 as on Sep 30, 2026

Investment & Acquisitions

CAMPFIRE & 2 more

Similar Companies

Weebly & 1184 more

Exit Details

Public

View BASE's full profile

BASE got listed on Oct 25, 2019.

Click here to take a look at BASE's IPO in detail

BASE has raised a total funding of $33.3M over 4 rounds. Its first funding round was on Jan 17, 2013. Its latest funding round was a Series A round on Jan 09, 2018 for $*****. 2 investors participated in its latest round. BASE has 8 institutional investors.

Here is the list of recent funding rounds of BASE:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 09, 2018	7147877	Series A	5236464	8150827	2113094	8105228
Oct 30, 2016	3804412	Series A	9505579	8654690	8630899	8116181
May 15, 2014	2725585	Seed	6835825	8127946	Global Brain	4342921

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View details of BASE's funding rounds and investors

The founders of BASE is Kazuma Ieiri. Yuta Tsuruoka is the CEO of BASE.

Here are the details of BASE's key team members:

Kazuma Ieiri: Co-Founder of BASE.
Yuta Tsuruoka: CEO of BASE.

View details of BASE's Founder profiles and Board Members

BASE's employee count trend

BASE has 117 employees as of Sep 26. Here is BASE's employee count trend over the years:

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Top competitors of BASE include Shopify, AnyMind Group and Builder. Here is the list of Top 10 competitors of BASE, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Shopify 2006, Ottawa (Canada), Public	Provider of an all-in-one commerce platform for businesses of all sizes	$122M	Georgian, OMERS & 19 others	88/100
2nd	AnyMind Group 2016, Minato (Japan), Public	Provider of e-commerce, marketing, and manufacturing platforms	$91.7M	Nomura, JP Investment & 15 others	72/100
3rd	Builder 2013, San Francisco (United States), Series B	Provider of drag-and-drop visual editor for Shopify sellers	$37.3M	Greylock Partners, Imaginary & 15 others	67/100
4th	Baozun 2007, Jing an (China), Public	Provider of digital commerce and brand management solutions for enterprises	-	2020 Ventures, Goldman Sachs Investment Partners ... & 8 others	66/100
5th	Unicommerce 2012, Gurugram (India), Public	Provider of e-commerce enablement platform offering order, inventory, and warehouse management	$11.1M	Nexus Venture Partners, SoftBank & 13 others	58/100
6th	Vinculum 2007, Noida (India), Series C	Platform offeirng cloud based end to end eCommerce and retail solution	$23.4M	Accel, IvyCap Ventures & 23 others	53/100
7th	BASE 2012, Minato (Japan), Public	Provider of tools enabling individuals and small teams to create online stores	$33.3M	CyberAgent Capital, Money Forward & 6 others	49/100
8th	FRONTASTIC 2017, Munster (Germany), Acquired	Platform offering storefront solution for online businesses	$1.99M	Reimann Investors, NRW.Bank & 9 others	45/100
9th	Unilog 1998, Plymouth Meeting (United States), Acquired	Developer of B2B product content and digital commerce software solutions	$3M	Kalaari Capital & 4 others	45/100
10th	Commerce Layer 2017, Prato (Italy), Series B	Provider of commerce platform and order management system	$22M	Benchmark, Coatue & 4 others	41/100