When was Bedrock founded?

Bedrock was founded in 1993 and raised its 1st funding round 23 years after it was founded.

Where is Bedrock located?

Bedrock is headquartered in Plano, United States. It is registered at Detroit, Michigan.

How many employees does Bedrock have?

As of Dec 31, 2022, the latest employee count at Bedrock is 602.

Is Bedrock a funded company?

Bedrock is a funded company, having raised a total of $111M across 2 funding rounds to date. The company's 1st funding round was a $***** Conventional Debt round, raised on Apr 26, 2016.

When was the latest funding round of Bedrock?

Bedrock's latest funding was a $***** Series C round on Dec 13, 2018, with participation from 0 investor.

Where does Bedrock rank among its competitors?

Bedrock ranks 21st amongst 120 active competitors, of which 10 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Rembrand, which secured $37.5M in Nov, 2025.

Who are the top competitors of Bedrock?

Bedrock's top competitors include PubMatic, Sovrn and Rembrand. Among them, Rembrand secured the most recent funding round in November, 2025.

Bedrock - 2026 Company Profile, Team, Funding & Competitors

Bedrock is a series C company based in Plano (United States), founded in 1993 by Tom Kartsotis. It operates as a Monetization platform for publishers. Bedrock has raised $111M in funding. The company has 120 active competitors, including 10 funded and 32 that have exited. Its top competitors include companies like PubMatic, Sovrn and Rembrand.

Company Details

Bedrock is a monetization platform for building the next generation of ad-products. Bedrock empowers publishers to build, host and distribute their own ad-products. Publishers create ads on their site in text ad, image or a flash animation format. Publishers pass a set of keywords associated with that ad to Bedrock through APIs and advertisers bid on those keywords like search ads. Publishers drive clicks into Bedrock where advertisers bid on clicks at the keyword level on a cost-per-click basis. Advertisers focus exclusively on their downstream conversion and incentivize publishers to optimize ad-products.

Website: bedrock.com
Email ID: *****@bedrock.com
Phone Number: +1 **********
Registered Address: Detroit, Michigan

Key Metrics

Founded Year

1993

Location

Plano, United States

Stage

Series C

Total Funding

$111M in 2 rounds

Latest Funding Round

Series C, Dec 13, 2018, $*****

Investors

Revolution

Ranked

21^st among 120 active competitors

Employee Count

602 as on Dec 31, 2022

Investment & Acquisitions

Atmos & 2 more

Similar Companies

Sovrn & 155 more

View Bedrock's full profile

Bedrock is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BEDROCK MANUFACTURING COMPANY, LLC CIN: 470991428 , United States, Active	May 29, 2014	-	602 (As on Dec 31, 2022)	-

Bedrock has raised a total funding of $111M over 2 rounds. Its first funding round was on Apr 26, 2016. Bedrock has 1 institutional investor.

Here is the list of recent funding rounds of Bedrock:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 13, 2018	4258007	Series C	9819483	4067849	2155569	7414513
Apr 26, 2016	8843569	Conventional Debt	4413649	3916743	6991631	1136934

Access funding benchmarks and valuations. Sign up today!

View details of Bedrock's funding rounds and investors

The founders of Bedrock is Tom Kartsotis.

Here are the details of Bedrock's key team members:

Tom Kartsotis: Founder of Bedrock.
Contact Info: 1 email address

View details of Bedrock's Founder profiles and Board Members

Bedrock's employee count trend

Bedrock has 602 employees as of Dec 22. The total employee count is 5.0% lower than what it was in Dec 21. Here is Bedrock's employee count trend over the years:

Uncover Bedrock's growth story! Sign up today!

Access Tracxn on any website

Our Google Chrome extension lets you view company details while browsing their websites

Install Tracxn Extension

Top competitors of Bedrock include PubMatic, Sovrn and Rembrand. Here is the list of Top 10 competitors of Bedrock, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	PubMatic 2006, Redwood City (United States), Public	Provider of a platform for digital advertising supply chain management	$31M	Helion Venture Partners, Nexus Venture Partners ... & 6 others	76/100
2nd	Sovrn 2006, Boulder (United States), Acquired	Platform offering SSP solution	$99.9M	Foundry, Boulder Ventures & 15 others	72/100
3rd	Rembrand 2022, Palo Alto (United States), Series B	Provider of AI-powered advertising solutions for in-content and social media	$68.5M	Greycroft, Superset & 8 others	67/100
4th	OpenX 2007, Pasadena (United States), Series E	Provider of a supply-side platform for programmatic advertising and media	$85M	Sapphire Ventures, Accel & 28 others	66/100
5th	Brightcom 1999, Herzliya (Israel), Series D	Cross-device publisher side platform	$73M	ICICI Bank, Oak Investment Partners & 2 others	61/100
6th	Magnite 2011, Los Angeles (United States), Public	Platform offering SSP software	$45.7M	Sapphire Ventures, Advantas Capital Ventures ... & 2 others	60/100
7th	Sonobi 2011, New York City (United States), Series B	Premium programmatic advertising technology company	$10.4M	Cohere Capital, Capital Southwest & 1 others	57/100
8th	Unruly 2006, London (United Kingdom), Acquired	Programmatic video supply-side platform	$25M	Endeit Capital, BGF & 3 others	54/100
9th	iSocket 2008, San Francisco (United States), Acquired	Technology platform to facilitate the programmatic buying of direct, guaranteed display ad inventory	$16.2M	Conde Nast, Time Warner Investments & 20 others	50/100
10th	Equativ 2001, Paris (France), Acquired	Equativ - Fulfilling the promise of adtech	-	Bridgepoint Group	47/100
21st	Bedrock 1993, Plano (United States), Series C	Monetization platform for publishers	$111M	Revolution	38/100

Get insights and benchmarks for competitors of 2M+ companies! Sign up today!

Looking for more details on Bedrock's competitors? Click here to see the top ones

Bedrock has made 2 investments in Atmos and Flock Safety and acquired Filson.

Here is the list of these investments and acquisitions:

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Nov 15, 2022	Investments	Atmos	2019	San Francisco (United States)
Feb 15, 2022	Investments	Flock Safety	2017	Atlanta (United States)
May 2012	Acquisition	Filson	1897	Seattle (United States)