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Centerfield - About the company

Centerfield is an acquired company based in El Segundo (United States), founded in 2011 by Jason Cohen and Brett Cravatt. It operates as a Customer acquisition experts, driving growth for Fortune brands through digital solutions. Centerfield has raised an undisclosed amount in funding from Falcon Investment Advisors and H.I.G. Growth Partners. The company has 245 active competitors, including 43 funded and 42 that have exited. Its top competitors include companies like data.ai, Singular and Comscore.

Company Details

Customer acquisition experts, driving growth for Fortune brands through digital solutions. The company specializes in supercharging customer acquisition for businesses through digital media at scale. They offer marketing and sales services, along with proprietary audience solutions, to help brands acquire more customers. Their expertise lies in reaching in-market comparison shoppers and converting them into loyal customers. They leverage a platform and a team of experts to deliver results. The company focuses on optimizing marketing efforts, increasing sales, and improving customer activation growth. They provide services across various sectors, including home services, insurance, business services, and e-commerce. They are a data-driven organization that uses technology and first-party data to power success.
Social
X
Registered Address
Los Angeles, California
Key Metrics
Founded Year
2011
Location
El Segundo, United States
Stage
Acquired
Latest Funding Round
Ranked
Employee Count
1,559 as on Aug 31, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Platinum Equity (Jan 21, 2020)

Centerfield's acquisition details

Centerfield got acquired by Platinum Equity on Jan 21, 2020.
Click here to take a look at Centerfield's acquisition in detail
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Centerfield's funding and investors

Centerfield has raised funding over 3 rounds. Its first funding round was on Nov 05, 2015. Its latest funding round was a Series B round on May 2019 for $*****. 1 investor participated in its latest round. Centerfield has 4 institutional investors.

Here is the list of recent funding rounds of Centerfield:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
May 2019
2379316
Series B
7037183
7044658
2195132
1178549
Feb 08, 2017
9506751
Conventional Debt
5011029
8357869
9618695
Nov 05, 2015
3079304
Seed
4644594
8181021
1307641
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Centerfield's founders and board of directors

Founder? Claim Profile
The founders of Centerfield are Jason Cohen and Brett Cravatt.
Here are the details of Centerfield's key team members:

Centerfield's employee count trend

Centerfield has 1,559 employees as of Aug 26. Here is Centerfield's employee count trend over the years:
Employee count trend for Centerfield
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Centerfield's Competitors and alternates

Top competitors of Centerfield include data.ai, Singular and Comscore. Here is the list of Top 10 competitors of Centerfield, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for data.ai
data.ai
2010, San Francisco (United States), Acquired
AI based market data analysis for generating consumer insights
$157M
81/100
2nd
Logo for Singular
Singular
2014, Tel Aviv (Israel), Series B
Marketing analytics and attribution platform
$50M
71/100
3rd
Logo for Comscore
Comscore
1976, Reston (United States), Public
Provider of cross-platform audience and advertising measurement and analytics services
$87M
69/100
4th
Logo for EDO
EDO
2014, Los Angeles (United States), Series B
Platform offering campaign analytics software
$92.4M
66/100
5th
Logo for TapClicks
TapClicks
2011, San Jose (United States), Series A
Provider of marketing operations platform with reporting, analytics, and workflow tools
$23.5M
64/100
6th
Logo for IGAWorks
IGAWorks
2006, Seoul (South Korea), Series C
Demad side advertising platform
$10.9M
60/100
7th
Logo for MediaRadar
MediaRadar
2006, New York City (United States), Series C
Advertising intelligence platform empowering brands, agencies, publishers, and platforms
$6.7M
60/100
8th
Logo for Flurry
Flurry
2005, San Francisco (United States), Acquired
Mobile app analytics platform empowering app growth through data-driven insights
$63M
57/100
9th
Logo for Happydemics
Happydemics
2013, Paris (France), Series B
Feedback collection tool for businesses
$29.4M
57/100
10th
Logo for Sounder
Sounder
2019, New York City (United States), Acquired
AI based audio intelligence platform
$12.2M
55/100
17th
Logo for Centerfield
Centerfield
2011, El Segundo (United States), Acquired
Customer acquisition experts, driving growth for Fortune brands through digital solutions
-
47/100
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Centerfield's Investments and acquisitions

Centerfield has not made any investments yet. Centerfield has made 8 acquisitions.
Here is the list of latest three $acquisitions:lockFilter this list
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Aug 21, 2025
Acquisition
2019
Austin (United States)
Nov 21, 2024
Acquisition
2013
Los Angeles (United States)
Jun 29, 2021
Acquisition
2009
Brooklyn (United States)
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Reports related to Centerfield

Here is the latest report on Centerfield's sector:

News related to Centerfield

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