When was Conversant founded?

Conversant was founded in 1998 and raised its 1st funding round 12 years after it was founded.

Where is Conversant located?

Conversant is headquartered in Westlake Village, United States.

How many employees does Conversant have?

As of Sep 30, 2026, the latest employee count at Conversant is 317.

Is Conversant a funded company?

Conversant is a funded company, having raised a total of $***** in its 1st and only funding round, a Unattributed round on Feb 01, 2010.

When was the latest funding round of Conversant?

Conversant's latest funding was a $***** Unattributed round on Feb 01, 2010, with participation from 0 investor.

What is the annual revenue of Conversant?

Annual revenue of Conversant is between $500M and $1B as on Dec 31, 2013

Where does Conversant rank among its competitors?

Conversant ranks 47th amongst 1209 active competitors, of which 118 are funded. It stands 5th in terms of total funding among its competitors. The most recent competitor to raise funding was StackAdapt, which secured $235M in Feb, 2025.

Who are the top competitors of Conversant?

Conversant's top competitors include StackAdapt, Smartly.io and Acxiom. Among them, StackAdapt secured the most recent funding round in February, 2025.

Conversant - 2026 Company Profile, Funding, Competitors & Financials

Q: Is Conversant an acquired company?

Conversant got acquired by Alliance Data on Sep 11, 2014.

Company Details

Outcome-based marketing solutions leveraging AI and person-first identity for enhanced customer engagement. The company provides services to understand customers and deliver effective marketing based on individual customer insights. They offer a retail media platform that uses AI and identity to improve shopper loyalty. Their solutions unify customer data, providing insights into customer behavior to fuel high-performing campaigns. They help businesses see each person fully and securely, ensuring marketing is relevant and effective. The company offers services like loyalty programs and messaging, and provides resources like blogs, news, and trends. They focus on creating measurable results for brands through innovative marketing strategies. They are a data and tech powerhouse, offering digital media solutions and customer data strategy and activation services.

Website: conversantmedia.com
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Key Metrics

Founded Year

1998

Location

Westlake Village, United States

Stage

Acquired

Total Funding

$45M in 1 round

Latest Funding Round

Unattributed, Feb 01, 2010, $*****

Investors

Entrada Ventures & 3 more

Ranked

47^th among 1209 active competitors

Annual Revenue

$500M - $1B as on Dec 31, 2013

Employee Count

317 as on Sep 30, 2026

Investment & Acquisitions

SetMedia & 11 more

Similar Companies

StackAdapt & 1488 more

Exit Details

Acquired by Alliance Data (Sep 11, 2014)

View Conversant's full profile

Conversant is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
Conversant, Inc. CIN: 1080034 , United States, Active		$500M - $1B (As on Dec 31, 2013)	-	-
Conversant, Inc. CIN: 77-0495335 , United States, Active	Oct 04, 2015	-	1250 (As on Dec 31, 2014)	-

Conversant got acquired by Alliance Data on Sep 11, 2014 at an acquisition amount of $*****.

Click here to take a look at Conversant's acquisition in detail

Conversant has raised a total funding of $45M over 1 round. Conversant has 4 institutional investors.

Here is the list of recent funding rounds of Conversant:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 01, 2010	4077888	Unattributed	9207885	3179744	3582981	4253406

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Conversant's employee count trend

Conversant has 317 employees as of Sep 26. Here is Conversant's employee count trend over the years:

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Top competitors of Conversant include StackAdapt, Smartly.io and Acxiom. Here is the list of Top 10 competitors of Conversant, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	StackAdapt 2014, Toronto (Canada), Series B	Provider of an AI-powered platform for digital advertising campaign management	$537M	Ontario Teachers' Pension Plan, Plaza Ventures ... & 9 others	72/100
2nd	Smartly.io 2013, Helsinki (Finland), Acquired	Provider of an AI advertising platform for cross-channel campaign management	$22.8M	Highland Europe, Lifeline Ventures & 2 others	70/100
3rd	Acxiom 1969, Little Rock (United States), Public	AI based marketing data management platform	-	Silver Lake, ValueAct Capital & 1 others	67/100
4th	Quotient 1998, Cincinnati (United States), Acquired	Provider of retail media networks digital incentives and advertising technology	$250M	Marshall Wace, Triangle Peak Partners & 6 others	66/100
5th	Seedtag 2014, Madrid (Spain), Series C	Provider of artificial intelligence-driven contextual advertising solutions across digital channels	$299M	Oakley Capital, Adara & 5 others	65/100
6th	Choozle 2012, Denver (United States), Series C	Provider of a self-service platform for programmatic advertising campaign management	$29.9M	Boathouse Capital, Great Oaks Venture Capital ... & 2 others	65/100
7th	Pixis 2018, Burlingame (United States), Series C	Provider of an AI-powered platform for advertising campaign optimization and creative generation	$209M	Chiratae Ventures, Premji Invest & 13 others	65/100
8th	TapClicks 2011, San Jose (United States), Series A	Provider of marketing operations platform with reporting, analytics, and workflow tools	$23.5M	Boathouse Capital, IVA Ventures & 2 others	64/100
9th	Vertoz 2012, Mumbai (India), Public	Provider of MadTech and CloudTech platforms for digital advertising solutions	-	TCG	63/100
10th	Matomy 2007, Tel Aviv (Israel), Public	Provides performance marketing solutions for publishers and advertisers	$18M	Viola Growth, Viola Group & 3 others	62/100
47th	Conversant 1998, Westlake Village (United States), Acquired	Outcome-based marketing solutions leveraging AI and person-first identity for enhanced customer engagement	$45M	Entrada Ventures, Investor Growth Capital ... & 2 others	47/100

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Conversant has not made any investments yet. Conversant has made 12 acquisitions.

Here is the list of latest three $acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Feb 06, 2014	Acquisition	SetMedia	2007	San Francisco (United States)
Aug 02, 2011	Acquisition	Dotomi	2003	Chicago (United States)
Apr 22, 2011	Acquisition	Greystripe	2005	San Francisco (United States)