When was Dynata founded?

Dynata was founded in 1940 and raised its 1st funding round 75 years after it was founded.

Where is Dynata located?

Dynata is headquartered in Shelton, United States. It is registered at 8TH FLOOR, BLOCK NO-1, MY HOME HUB MADHAPUR, Hyderabad, HYDERABAD, Telangana, India, 500081.

How many employees does Dynata have?

As of Aug 31, 2026, the latest employee count at Dynata is 4812.

Is Dynata a funded company?

Dynata is a funded company, having raised a total of $***** in its 1st and only funding round, a Conventional Debt round on Mar 2015.

When was the latest funding round of Dynata?

Dynata's latest funding was a $***** Conventional Debt round on Mar 2015, with participation from 0 investor. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $3.15B in funding in 2026 to date.

Where does Dynata rank among its competitors?

Dynata ranks 7th amongst 1327 active competitors, of which 212 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was Funnel, which secured $80M in Jan, 2026.

Who are the top competitors of Dynata?

Dynata's top competitors include data.ai, Foursquare and Agillic. Among them, Funnel secured the most recent funding round in January, 2026.

Dynata - 2026 Company Profile, Team, Funding & Competitors

Company Details

Marketing survey tools for businesses. It enables companies to leverage own data for informed decision-making regarding products and marketing strategies. The platform provides access to an audience of survey respondents across various geographies and demographics. Features include survey design, recruitment, and analysis, ensuring data collection and insights.

Website: dynata.com
Social
Email ID: *****@dynata.com
Registered Address: 8TH FLOOR, BLOCK NO-1, MY HOME HUB MADHAPUR, Hyderabad, HYDERABAD, Telangana, India, 500081

Key Metrics

Founded Year

1940

Location

Shelton, United States

Stage

Acquired

Latest Funding Round

Conventional Debt, Mar 2015, $*****

Investors

OpenView & 2 more

Ranked

7^th among 1327 active competitors

Employee Count

4,812 as on Aug 31, 2026

Investment & Acquisitions

Branded & 9 more

Similar Companies

data.ai & 482 more

Exit Details

Acquired by Court Square (Jan 27, 2015)

View Dynata's full profile

Dynata is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
SURVEY SAMPLING INTERNATIONAL HYDERABAD PRIVATE LIMITED CIN: U74999TG2009PTC064028 , India, Active	Jun 17, 2009	₹50 - ₹100 Cr (As on Mar 31, 2025)	450 (As on Mar 01, 2026)

Dynata got acquired by Court Square on Jan 27, 2015.

Click here to take a look at Dynata's acquisition in detail

Dynata has raised funding over 1 round. Dynata has 3 institutional investors.

Here is the list of recent funding rounds of Dynata:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 2015	2497736	Conventional Debt	8234421	4754349	7102959	3264631

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View details of Dynata's funding rounds and investors

Dynata's employee count trend

Dynata has 4,812 employees as of Aug 26. Here is Dynata's employee count trend over the years:

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Top competitors of Dynata include data.ai, Foursquare and Agillic. Here is the list of Top 10 competitors of Dynata, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	data.ai 2010, San Francisco (United States), Acquired	AI based market data analysis for generating consumer insights	$157M	Greycroft, Sequoia Capital & 16 others	81/100
2nd	Foursquare 2009, New York City (United States), Series G	Provider of geospatial data and location intelligence software development tools	$448M	Union Square Ventures, Andreessen Horowitz ... & 23 others	73/100
3rd	Agillic 1999, Copenhagen (Denmark), Public	Provider of a marketing automation platform enabling personalised customer communication	$18.2M	Amadeus Capital, Bankinvest & 8 others	66/100
4th	EDO 2014, Los Angeles (United States), Series B	Platform offering campaign analytics software	$92.4M	Shamrock Capital Advisors, WGI Group & 6 others	66/100
5th	Funnel 2014, Stockholm (Sweden), Series C	Cloud based marketing and predictive analytics software	$131M	Fjarde AP-fonden, F-Prime Capital & 10 others	65/100
6th	InMarket 2010, Austin (United States), Series A	Provider of real-time marketing, audience, activation, measurement, and insights solutions	$1M	Multiplier Capital, North Atlantic Capital	64/100
7th	Dynata 1940, Shelton (United States), Acquired	Marketing survey tools for businesses	-	OpenView, CPP Investments & 1 others	64/100
8th	Catalina 1983, St. Petersburg (United States), Acquired	Provider of data-driven marketing to decode shopper behavior and maximize relationships	-	Hellman & Friedman, HarbourVest Partners & 2 others	63/100
9th	ODAIA 2018, Toronto (Canada), Series B	Provider of AI-powered intelligence platform for pharmaceutical commercial and sales teams	$44.5M	Threshold, Monograph & 18 others	62/100
10th	SPINS 1995, Chicago (United States), Series B	Provider of retail consumer analytics services	-	General Atlantic, Warburg Pincus & 3 others	62/100

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Dynata has made 2 investments in companies including Proquo AI and Measure. Dynata has also acquired 8 companies including Branded and Øptimus.

Here is the list of investments & acquisitions:

Filter this list

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Jun 08, 2022	Acquisition	Branded	2012	San Diego (United States)
Dec 13, 2021	Acquisition	Øptimus	2013	Washington, DC (United States)
Dec 06, 2021	Acquisition	Ameritest	1989	Dallas (United States)