Where is FoundIt! located?

FoundIt! is headquartered in London, United Kingdom.

How many employees does FoundIt! have?

As of Aug 31, 2026, the latest employee count at FoundIt! is 21.

Where does FoundIt! rank among its competitors?

FoundIt! ranks 164th amongst 1212 active competitors, of which 191 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Tavily, which secured $20M in Aug, 2025.

Who are the top competitors of FoundIt!?

FoundIt!'s top competitors include User Testing, Qualtrics and Ai Palette. Among them, Tavily secured the most recent funding round in August, 2025.

FoundIt! - 2026 Company Profile, Team & Competitors

FoundIt! is an unfunded company based in London (United Kingdom), founded in 2016 by Warren Cowan. It operates as a Provider of customer intelligence solution for businesses. FoundIt! has not raised any funding yet. The company has 1212 active competitors, including 191 funded and 77 that have exited. Its top competitors include companies like User Testing, Qualtrics and Ai Palette.

Company Details

Provider of customer intelligence solutions for businesses. Its a Big Data platform uses AI to understand customer intends using natural language. It understands the user's behaviours and provides guided navigation and more. It also tunes the product offering and promotions to the customer.

Website: foundit.com
Social
Email ID: *****@foundit.com
Phone Number: +44 **********
Part Of

Key Metrics

Founded Year

2016

Location

London, United Kingdom

Stage

Unfunded

Ranked

164^th among 1212 active competitors

Employee Count

21 as on Aug 31, 2026

Similar Companies

Ai Palette & 1019 more

View FoundIt!'s full profile

FoundIt! has not raised any funding rounds yet.

The founders of FoundIt! is Warren Cowan.

Here are the details of FoundIt!'s key team members:

Warren Cowan: Founder & CEO of FoundIt! and founder of 1 other company.
Contact Info: 1 email address

View details of FoundIt!'s Founder profiles and Board Members

FoundIt!'s employee count trend

FoundIt! has 21 employees as of Aug 26. Here is FoundIt!'s employee count trend over the years:

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Top competitors of FoundIt! include User Testing, Qualtrics and Ai Palette. Here is the list of Top 10 competitors of FoundIt!, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	User Testing 2007, San Francisco (United States), Acquired	Provider of platform for gathering and analyzing user experience feedback	$148M	Accel, Insight Partners & 15 others	80/100
2nd	Qualtrics 2002, Provo (United States), Acquired	Provider of experience management software facilitating customer, employee, and market research	$400M	Accel, Insight Partners & 10 others	76/100
3rd	Ai Palette 2018, Singapore (Singapore), Acquired	AI-powered platform for CPG innovation, trend discovery, and product development	$12.7M	Exfinity Venture Partners, pi Ventures & 10 others	71/100
4th	dscout 2011, Chicago (United States), Series C	Provider of a platform for conducting and analyzing user experience research	$81M	Guidepost Growth Equity, Beringea & 3 others	69/100
5th	Faraday 2012, Burlington (United States), Series A	AI-based platform providing consumer insights to enterprises	$12M	Intercap, FreshTracks Capital & 6 others	69/100
6th	Black Swan Data 2011, London (United Kingdom), Acquired	Online data analytics platform	$26.5M	Mitsui, Blackstone & 10 others	68/100
7th	Tavily 2023, New York City (United States), Acquired	AI based research engine optimised for AI agents and LLMs	$25M	Alpha Wave Global, Insight Partners	66/100
8th	Cint 1998, Stockholm (Sweden), Acquired	Market research platform	$26.4M	Prime Ventures, Cipio Partners & 2 others	66/100
9th	Vypr 2013, Manchester (United Kingdom), Series B	Provider of a platform for product and consumer intelligence solutions	$13.9M	YFM Equity Partners, ACF Investors & 28 others	66/100
10th	NielsenIQ 1923, Chicago (United States), Public	Provider of market measurement, consumer behavior insights, and brand analytics	-	-	66/100
164th	FoundIt! 2016, London (United Kingdom), Unfunded	Provider of customer intelligence solution for businesses	-	-	37/100