Halo - About the company
Halo is an acquired company based in Tampa (United States), founded in 1986. It operates as a Pet food brand. Halo has raised an undisclosed amount in funding. The company has 132 active competitors, including 23 funded and 17 that have exited. Its top competitors include companies like Freshpet, I And Love And You and The Farmer's Dog.
Company Details
Halo is North America's leading natural pet food brands, known for using only real meat in its holistic dry, wet and freeze-dried recipes. It has created holistic pet products since 30 years. It was founded by pet care pioneer Andi Brown (author of The Whole Pet Diet) in 1986. It was recently acquired by Pegasus Capital Advisors (a private equity group focused on health and sustainability) and award-winning entertainer Ellen DeGeneres.
- Website
- halopets.com
Key Metrics
Founded Year
1986
Location
Tampa, United States
Stage
Acquired
Latest Funding Round
Investors
Ranked
72nd among 132 active competitors
Employee Count
1 as on Jul 31, 2026
Exit Details
Acquired by Better Choice Company (Oct 16, 2019)
Halo's acquisition details
Halo got acquired by Better Choice Company on Oct 16, 2019 at an acquisition amount of $*****.
Click here to take a look at Halo's acquisition in detail
Sign up to download Halo's company profile
Halo's funding and investors
Halo has raised funding over 1 round. Its latest funding round was a Conventional Debt round on May 2017 for $*****. 1 investor participated in its latest round. Halo has 1 institutional investor.
Here is the list of recent funding rounds of Halo:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
May 2017 | 2494431 | Conventional Debt | 5506049 | 9852844 | 8298742 | 8579753 |
View details of Halo's funding rounds and investors
Halo's founders and board of directors
Founder? Claim ProfileHalo's employee count trend
Halo has 1 employees as of Jul 26. Here is Halo's employee count trend over the years:
Access Tracxn on any website
Install Tracxn ExtensionOur Google Chrome extension lets you view company details while browsing their websites
Halo's Competitors and alternates
Top competitors of Halo include Freshpet, I And Love And You and The Farmer's Dog. Here is the list of Top 10 competitors of Halo, ranked by Tracxn score:
Get insights and benchmarks for competitors of 2M+ companies! Sign up today!
Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Freshpet 2006, Secaucus (United States), Public | Internet first brand offering refrigerated pet food | $54M | 69/100 | |
2nd | I And Love And You 2012, Boulder (United States), Series C | Manufacturer of premium dog and cat food using natural ingredients | $63.4M | 66/100 | |
3rd | The Farmer's Dog 2015, New York City (United States), Series B | Internet first brand offering personalized dog food products | $49.1M | 63/100 | |
4th | Spot & Tango 2007, New York City (United States), Series B | Brand of pet food | $57.9M | 56/100 | |
5th | JustFoodForDogs 2011, Irvine (United States), Series C | Internet first brand offering pet foods | $97.5M | 56/100 | |
6th | Dogsee Chew 2015, Philadelphia (United States), Series B | Online retailer of dog treats, chews, and dental hygiene products | $22M | 56/100 | |
7th | Bond Pets 2015, Boulder (United States), Series A | Internet first brand offering plant-based pet food | $20M | 56/100 | |
8th | Smalls 2016, New York City (United States), Series B | Internet first Brand of fresh, human-grade cat food delivered monthly to customers | $34M | 56/100 | |
9th | Wild Earth 2017, Berkeley (United States), Series A | Internet first brand offering pet food | $39M | 53/100 | |
10th | NomNomNow 2015, San Francisco (United States), Acquired | Cooks and delivers fresh and healthy dog food directly to consumers | $13.3M | 50/100 | |
72nd | Halo 1986, Tampa (United States), Acquired | Pet food brand | - | 20/100 |
Looking for more details on Halo's competitors? Click here to see the top ones
Halo's Investments and acquisitions
Halo has made no investments or acquisitions yet.
Reports related to Halo
Here is the latest report on Halo's sector:
News related to Halo
•
Better Choice Company Initiates Legal Action Against Alphia, a Portfolio Company of Private Equity Firm PAIGlobeNewswire•Mar 26, 2024•Better Choice Company, Alphia, Halo
•
•
Halo Elevate Wins Packaging Award at the 2022 Graphic Design USA Packaging Design AwardsGlobeNewswire•May 03, 2022•Halo, Better Choice Company
•
Better Choice’s “Halo® Garden of Vegan®” Named “Best Dog Food” by VegNewsGlobeNewswire•Nov 24, 2020•Halo, Better Choice Company
•
•
Better Choice Company Announces Proposed Offering of Convertible Subordinated NotesGlobeNewswire•Oct 16, 2019•Better Choice Company, Halo
•
Better Choice Company Announces Agreement to Acquire Holistic Pet Foods Leader Halo, Purely for Pets®GlobeNewswire•Oct 16, 2019•Better Choice Company, Halo
•
Animal Supply Company Partners With 11 BrandsPet Business•Oct 16, 2018•Animal Supply, Almo Nature, Butcher's Block Pet Treats, FirstMate and 2 others
Are you a Founder ?
FAQs about Halo
Explore our recently published companies
- Captain - Montreal based, 2021 founded, Unfunded company
- Navigo - Delhi based, 2024 founded, Unfunded company
- Skynext - Mumbai based, 2020 founded, Unfunded company
- Digital Maker - Peterhead based, 2017 founded, Unfunded company
- Byteport - San Francisco based, 1999 founded, Seed company
- Back Benchers - India based, 2024 founded, Unfunded company