When was INCLUD founded?

INCLUD was founded in 2021 and raised its 1st funding round 2 years after it was founded.

Where is INCLUD located?

INCLUD is headquartered in Gurugram, India. It is registered at UNIT NO. 500, 5TH FLOOR, ITL TWIN TOWER, PLOT NO-B-9, NSP PITAMPURA, New Delhi, DELHI, Delhi, India, 110034.

Who is the current CEO of INCLUD?

Ashwin Rastogi of INCLUD. They have also founded 1 company and are angel investors in 4 startups, including .

Which legal entities is INCLUD associated with?

INCLUD is associated with Aspiring Brands Private Limited.

How many employees does INCLUD have?

As of Aug 31, 2025, INCLUD has 34 employees, reflecting a 62% year-over-year growth in headcount.

Is INCLUD a funded company?

INCLUD is a funded company, having raised a total of $4.89M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Aug 08, 2023.

How much is INCLUD worth?

The latest valuation of INCLUD is $***** as of Jun 17, 2026. This marks a decline of 8% from its peak valuation of $13.4M in Aug, 2023. This marks a decline of 8% from its peak valuation of $13.4M in Aug, 2023.

When was the latest funding round of INCLUD?

INCLUD's latest funding was a $***** Seed round on Jun 17, 2026, with participation from 1 investor. Its primary sector is Online Mom & Baby Care. In India, the Online Mom & Baby Care sector has seen $41.2M in funding in 2026 to date.

What is the annual revenue of INCLUD?

Annual revenue of INCLUD is between ₹10 Cr and ₹50 Cr as on Mar 31, 2025

Where does INCLUD rank among its competitors?

INCLUD ranks 1st amongst 57 active competitors, of which 7 are funded. It stands 5th in terms of total funding among its competitors. The most recent competitor to raise funding was INCLUD, which secured $27.5K in Jun, 2026.

Who are the top competitors of INCLUD?

INCLUD's top competitors include R for Rabbit, Mylo and Popees. Among them, INCLUD secured the most recent funding round in June, 2026.

INCLUD - 2026 Company Profile, Team, Funding, Competitors & Financials

INCLUD is a seed company based in Gurugram (India), founded in 2021 by Ashwin Rastogi. It operates as an Internet first brand offering apparel for babies and kids. INCLUD has raised $4.89M in funding from investors like Incubate Fund India, Stride Ventures and 3one4 Capital, with a current valuation of $*****. The company has 57 active competitors, including 7 funded and 1 that has exited. Its top competitors include companies like R for Rabbit, Mylo and Popees.

Company Details

Internet first brand offering apparel for babies and kids. The product catalog includes beachwear, innerwear leggings, skirts, sweatshirts, cardigans, t-shirts, shirts, jeans, hoodies, and more.

Website: includ.com
Social
Email ID: *****@includ.com
Phone Number: +91 **********
Registered Address: UNIT NO. 500, 5TH FLOOR, ITL TWIN TOWER, PLOT NO-B-9, NSP PITAMPURA, New Delhi, DELHI, Delhi, India, 110034

Key Metrics

Founded Year

2021

Location

Gurugram, India

Stage

Seed

Total Funding

$4.89M in 4 rounds

Latest Funding Round

Seed, Jun 17, 2026, $*****

Post Money Valuation

$***** as on Jun 17, 2026

Investors

Incubate Fund India & 15 more

Ranked

1^st among 57 active competitors

Annual Revenue

₹10 - ₹50 Cr as on Mar 31, 2025

Employee Count

34 as on Aug 31, 2025

Similar Companies

R for Rabbit & 380 more

View INCLUD's full profile

INCLUD is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Aspiring Brands Private Limited CIN: U47711DL2021PTC388210 , India, Active	Oct 13, 2021	₹10 - ₹50 Cr (As on Mar 31, 2025)	54 (As on May 01, 2026)

INCLUD has raised a total funding of $4.89M over 4 rounds. Its first funding round was on Aug 08, 2023. Its latest funding round was a Seed round on Jun 17, 2026 for $*****. 1 investor participated in its latest round. INCLUD has 10 institutional investors and 6 angel investors.

Here is the list of recent funding rounds of INCLUD:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 17, 2026	8235058	Seed	6814386	3627241	9978849	4467892
Jun 30, 2025	6869015	Seed	7037231	4727932	5934600	LetsVenture & 1 more
Apr 05, 2024	2508519	Seed	7442639	2041063	Incubate Fund India & 1 more	EscapeVelocity & 6 more

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View details of INCLUD's funding rounds and investors

The founders of INCLUD is Ashwin Rastogi. Ashwin Rastogi is the CEO of INCLUD.

Here are the details of INCLUD's key team members:

Ashwin Rastogi: Founder & CEO of INCLUD. They are also an angel investor in 4 startups and serve on the boards of 2 companies.
Contact Info: 1 email address and 1 phone number

INCLUD's Board of Directors

INCLUD's board has 2 active members. Ashwin Rastogi and Suraj Nathani are part of team.

Here is the list of INCLUD's board of directors:

Name	Type	Representing	Status	Duration
Ashwin Rastogi	Team	-	Current	4y 11m
Suraj Nathani	Team	-	Current	3y 11m

View details of INCLUD's Founder profiles and Board Members

INCLUD's employee count trend

INCLUD has 34 employees as of Aug 25. The total employee count is 62.0% more than what it was in Aug 24. Here is INCLUD's employee count trend over the years:

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Top competitors of INCLUD include R for Rabbit, Mylo and Popees. Here is the list of Top 10 competitors of INCLUD, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	INCLUD 2021, Gurugram (India), Seed	Internet first brand offering apparel for babies and kids	$4.89M	3one4 Capital, LetsVenture & 14 others	63/100
2nd	R for Rabbit 2014, Ahmedabad (India), Series B	Internet first brand offering multi-category baby care products	$19.4M	Xponentia Capital, Filter Capital & 5 others	63/100
3rd	Mylo 2018, Gurugram (India), Series B	Retailer of baby, mom, and pregnancy essential products online	$28.4M	W Health Ventures, Endiya Partners & 36 others	63/100
4th	Popees 2005, Malappuram (India), Series A	Retailer of baby and maternity clothing, toys, baby care products	$9.24M	Pure Capital, Het Choksey Advisors & 87 others	56/100
5th	Babyhug 2014, India, Unfunded	Internet first brand offering multi-category products for kids	-	-	52/100
6th	Blupin Technologies 2017, Gurugram (India), Seed	Platform offering mom and baby products and services	$5.23M	ITC	49/100
7th	Baby Forest 2022, Delhi (India), Unfunded	Retailer of ayurvedic products formulated for newborn baby care needs	-	-	49/100
8th	Oyobaby 2015, Delhi (India), Unfunded	Online retail marketplace for baby products	-	-	46/100
9th	Mi Arcus 2020, Ludhiana (India), Unfunded	Retailer of clothing and accessories for infants and young children	-	-	44/100
10th	MomsHome 2015, Jaipur (India), Seed	Provider of sustainable baby essentials brand	$687K	Mistry Ventures, Prime Venture Partners & 2 others	44/100

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Founders (largest shareholder) own 53.10%, Funds own 36.86%, Enterprises own 1.34% and Angels own 0.91%. The net worth of INCLUD's founders is INR 62Cr as of Jun 17, 2026.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	53.10%	62Cr	4861081	2335700	1549062	9024622
Ashwin Rastogi	9582506	4842053	5454852	3592550	1793519	8166274
Fund	36.86%	43.1Cr	6172843	3462034	2537933	1315710
3one4 Capital	5135574	3376406	3293700	7333866	9348440	7310230
Incubate Fund India	2288247	8679246	8105442	9245467	7933755	5920639
EscapeVelocity	16846	65923	16983	58594	88257	53203
LetsVenture	2	4	8	8	1	2
Stride Ventures	0	0	0	0	0	0
Enterprise	1.34%	1.56Cr	3	3	3	6
Angel	0.91%	1.06Cr	0	0	0	0
ESOP Pool	7.80%	9.11Cr	6414623	9024801	4064114	3914667
Total	100.00%	117Cr	9371221	3152029	8912026	1047354