When was Sharethrough founded?

Sharethrough was founded in 2008 and raised its 1st funding round within a year of its incorporation.

Where is Sharethrough located?

Sharethrough is headquartered in Montreal, Canada. It is registered at San Francisco, California.

Who is the current CEO of Sharethrough?

Dan Greenberg and JF Cote s of Sharethrough.

How many employees does Sharethrough have?

As of Apr 30, 2026, the latest employee count at Sharethrough is 44.

Is Sharethrough a funded company?

Sharethrough is a funded company, having raised a total of $61M across 8 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Aug 05, 2008.

When was the latest funding round of Sharethrough?

Sharethrough's latest funding was a $***** Series C round on Mar 01, 2021, with participation from 0 investor.

Where does Sharethrough rank among its competitors?

Sharethrough ranks 2nd amongst 179 active competitors, of which 15 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was NYiax, which secured $200K in Jan, 2025.

Who are the top competitors of Sharethrough?

Sharethrough's top competitors include Criteo, 33Across and DoubleClick By Google. Among them, NYiax secured the most recent funding round in January, 2025.

Sharethrough - 2026 Company Profile, Team, Funding & Competitors

Company Details

Provider of omnichannel advertising exchange platform, enhancing ad experience and performance. The platform maximizes user attention through research-backed ad enhancements and inventory curation. It focuses on directness, sustainability, and quality. The platform offers solutions for advertisers and publishers, including ad enhancements, curation, and addressability. It also provides resources such as case studies and carbon emissions estimators.

Website: www.sharethrough.com/
Social
Registered Address: San Francisco, California

Key Metrics

Founded Year

2008

Location

Montreal, Canada

Stage

Acquired

Total Funding

$61M in 8 rounds

Latest Funding Round

Series C, Mar 01, 2021, $*****

Investors

Floodgate & 13 more

Ranked

2^nd among 179 active competitors

Employee Count

44 as on Apr 30, 2026

Similar Companies

Criteo & 272 more

Exit Details

Acquired by Equativ (Jun 13, 2024)

View Sharethrough's full profile

Sharethrough is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
SHARETHROUGH, INC. CIN: 262273684 , United States, Active	Dec 31, 2007	-	59 (As on Dec 31, 2024)	-

Sharethrough got acquired by Equativ on Jun 13, 2024.

Click here to take a look at Sharethrough's acquisition in detail

Sharethrough has raised a total funding of $61M over 8 rounds. Its first funding round was on Aug 05, 2008. Sharethrough has 13 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Sharethrough:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 01, 2021	4719199	Series C	2022405	6129682	6684810	3027203
Sep 23, 2016	9759339	Series C	2130080	3402250	8072623	Fonds de solidarite FTQ
Sep 30, 2014	7821237	Series C	1322829	7248905	Sky	Floodgate & 3 more

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View details of Sharethrough's funding rounds and investors

The founders of Sharethrough are Dan Greenberg and Rob Fan. JF Cote is the CEO of Sharethrough.

Here are the details of Sharethrough's key team members:

Dan Greenberg: Former Founder & CEO of Sharethrough.
Rob Fan: Former Founder of Sharethrough.
JF Cote: CEO of Sharethrough.

View details of Sharethrough's Founder profiles and Board Members

Sharethrough's employee count trend

Sharethrough has 44 employees as of Apr 26. Here is Sharethrough's employee count trend over the years:

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Top competitors of Sharethrough include Criteo, 33Across and DoubleClick By Google. Here is the list of Top 10 competitors of Sharethrough, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Criteo 2005, Paris (France), Public	Provider of commerce media platform connecting marketers and media owners	$60M	Bessemer Venture Partners, SoftBank Capital ... & 10 others	71/100
2nd	Sharethrough 2008, Montreal (Canada), Acquired	Provider of omnichannel advertising exchange platform, enhancing ad experience and performance	$61M	Floodgate, NextEquity Partners & 12 others	70/100
3rd	33Across 2007, New York City (United States), Series C	Publisher monetization and revenue platform	$25.7M	QED Investors, Pelion Venture Partners & 10 others	62/100
4th	DoubleClick By Google 1996, New York City (United States), Acquired	Integrated advertising and analytics platform for deeper customer insights and better results	-	O'Connor Ventures, JMI Management & 7 others	58/100
5th	Rubicon Project 2007, Los Angeles (United States), Public	Provides a platform for buying and selling ad inventory	$60M	Mayfield, Peacock Equity & 18 others	56/100
6th	NYiax 2016, New York City (United States), Seed	Platform offering ad exchange software	$24.3M	WestPark Capital, Alpha Sigma Capital & 1 others	54/100
7th	Geniee 2010, Shinjuku City (Japan), Public	Offers SSP and ad exchange	$1.98M	SoftBank Group, STRIVE & 7 others	45/100
8th	Xandr 2018, New York City (United States), Acquired	Platform offering TV ad exchange software	-	-	45/100
9th	Addy 2010, New York City (United States), Acquired	Provider of self service ad marketplace	$300K	Corner3, RiverPark Ventures	45/100
10th	AdPlayer.Pro 2016, Kyiv (Ukraine), Unfunded	Native video advertising exchange	-	-	43/100