Keep - About the company
Keep is a public company based in Chaoyang (China), founded in 2014 by Dong Liu, Wei Peng and Ning Wang. It operates as an App based fitness training program. Keep has raised $614M in funding from investors like GGV Capital, Goldman Sachs and Tencent. The company has 601 active competitors, including 56 funded and 14 that have exited. Its top competitors include companies like Runna, Future and Aaptiv.
Sectors and market segments that Keep operate in
Keep serves in the Media & Entertainment, HealthTech market segments.The primary business model of Keep are:Company Details
Keep provides app based physical training program. It offers exercise for warm up, workout and cooling schedule. The user can take and share their own pictures. It is also an online social bookmarking & e-commerce platform that enable users to select items from various websites and maintain them in a personal profile. Offers curated collections of various categories including fashion, decor, accessories, and design. Users can see only the keeps from people they follow and also can suggest keepers with highest followers on the website. Keep offers OneCart, a universal shopping cart that allows users to select items from any online stores, add it to a single cart, and check out with a single click. The app is available for iOS & Android users.
- Website
- keep.com
- Social
- Email ID
- *****@keep.com
- Phone Number
- +86 **********
Key Metrics
Founded Year
2014
Location
Chaoyang, China
Stage
Public
Total Funding
$614M in 9 rounds
Latest Funding Round
Investors
Ranked
3rd among 601 active competitors
Employee Count
320 as on May 31, 2026
Exit Details
Public
Keep's IPO details
Keep got listed on Jul 12, 2023.
Click here to take a look at Keep's IPO in detail
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Keep's funding and investors
Keep has raised a total funding of $614M over 9 rounds. Its first funding round was on Nov 2014. Its latest funding round was a Series F round on Jan 11, 2021 for $360M. 8 investors participated in its latest round. Keep has 15 institutional investors.
Here is the list of recent funding rounds of Keep:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 11, 2021 | $360M | Series F | - | - | ||
May 19, 2020 | $80M | Series E | - | - | ||
Jul 10, 2018 | $127M | Series D | - | - |
Access funding benchmarks and valuations. Sign up today!View details of Keep's funding rounds and investors
Keep's founders and board of directors
Founder? Claim ProfileHere are the details of Keep's key team members:
- Dong Liu: Co-Founder of Keep.
- Wei Peng: Co-Founder of Keep and founder of 1 other company. Contact Info: 1 email address
- Ning Wang: Co-Founder & CEO of Keep and founder of 1 other company. Contact Info: 1 email address
View details of Keep's Founder profiles and Board Members
Keep's employee count trend
Keep has 320 employees as of May 26. Here is Keep's employee count trend over the years:
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Keep's Competitors and alternates
Top competitors of Keep include Runna, Future and Aaptiv. Here is the list of Top 10 competitors of Keep, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Runna 2020, London (United Kingdom), Acquired | Provider of personalized running training programs | $10.3M | 71/100 | |
2nd | Future 2017, San Francisco (United States), Series C | Online platform offering expert-led fitness training programs | $108M | 69/100 | |
3rd | App based fitness training program | $614M | 68/100 | ||
4th | Aaptiv 2016, New York City (United States), Acquired | Mobile application offering audio-based fitness training content | $60.5M | 65/100 | |
5th |  SweatPals 2022, Austin (United States), Series A | Online community platform for fitness activities | $20.3M | 64/100 | |
6th | Ladder 2015, Austin (United States), Series B | Online platform offering personalized fitness training plans | $37.5M | 56/100 | |
7th | Trainwell 2018, Pittsburgh (United States), Series A | Online platform offering expert-led fitness training programs | $15.9M | 54/100 | |
8th | Asana Rebel 2015, Berlin (Germany), Series B | Provider of an online app offering fitness and meditation training | $23.9M | 54/100 | |
9th | Provider of an online booking platform for multiple sports | $3.75M | 53/100 | ||
10th | Provider of online subscription-based fitness training | $100K | 52/100 |
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Keep's Investments and acquisitions
Keep has made no investments or acquisitions yet.
News related to Keep
Filter this listMedia has covered Keep for a total of 2 events in the last 1 year, 1 of them has been about company updates.
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Tencent-Backed Workout App Bulks Up With $360 Million FundingCaixin Global•Jul 14, 2023•Keep, SoftBank Vision Fund, Coatue, Notable Capital and 6 others
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