When was MarketMuse founded?

MarketMuse was founded in 2013 and raised its 1st funding round within a year of its incorporation.

Where is MarketMuse located?

MarketMuse is headquartered in Boston, United States.

How many employees does MarketMuse have?

As of Mar 31, 2026, the latest employee count at MarketMuse is 11.

Is MarketMuse a funded company?

MarketMuse is a funded company, having raised a total of $40K across 3 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Oct 30, 2013.

When was the latest funding round of MarketMuse?

MarketMuse's latest funding was a $***** Seed round on Jun 2019, with participation from 1 investor.

Where does MarketMuse rank among its competitors?

MarketMuse ranks 9th amongst 189 active competitors, of which 21 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Pepper Content, which secured $14.3M in Jun, 2022.

Who are the top competitors of MarketMuse?

MarketMuse's top competitors include Pepper Content, Optimizely and Percolate. Among them, Pepper Content secured the most recent funding round in June, 2022.

MarketMuse - 2026 Company Profile, Team, Funding & Competitors

Company Details

AI-powered content planning and optimization software for content strategy. It is a SaaS platform that helps content teams create high-quality content that ranks higher in search results. The software uses artificial intelligence to analyze content, identify topic clusters, and find competitor gaps. It offers features such as content planning, content brief generation, and optimization recommendations. It helps users develop a content strategy, build topic authority, and save time on content creation. The platform provides content inventories and research workflows, streamlining research and auditing. It uses patented topic modeling technology to produce high-quality suggestions. It is used by brands, publishers, and agencies to educate and engage their audience. The software helps users optimize content based on structure, expertise, editorial integrity, and depth. It also provides link recommendations to craft ideal clusters and unify the reader's journey.

Website: www.marketmuse.com/
Social
Email ID: *****@marketmuse.com

Key Metrics

Founded Year

2013

Location

Boston, United States

Stage

Acquired

Total Funding

$40K in 3 rounds

Latest Funding Round

Seed, Jun 2019, $*****

Investors

Riverside & 10 more

Ranked

9^th among 189 active competitors

Employee Count

11 as on Mar 31, 2026

Similar Companies

AlphaSense & 2307 more

Exit Details

Acquired by Siteimprove (Oct 08, 2024)

View MarketMuse's full profile

MarketMuse is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Marketmuse, Inc. CIN: 5266127 , United States, Active	Jan 12, 2018	-	-	-

MarketMuse got acquired by Siteimprove on Oct 08, 2024.

Click here to take a look at MarketMuse's acquisition in detail

MarketMuse has raised a total funding of $40K over 3 rounds. Its first funding round was on Oct 30, 2013. Its latest funding round was a Seed round on Jun 2019 for $*****. 1 investor participated in its latest round. MarketMuse has 11 institutional investors.

Here is the list of recent funding rounds of MarketMuse:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 2019	9488857	Seed	8341527	7904648	8569333	2287774
Jan 05, 2014	8363003	Seed	4507947	7386440	7466998	2342879
Oct 30, 2013	6047763	Seed	7217265	1020226	7357639	7065776

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View details of MarketMuse's funding rounds and investors

The founders of MarketMuse is Jeff Coyle.

Here are the details of MarketMuse's key team members:

Jeff Coyle: Co-founder, Chief Strategy Officer of MarketMuse.

View details of MarketMuse's Founder profiles and Board Members

MarketMuse's employee count trend

MarketMuse has 11 employees as of Mar 26. Here is MarketMuse's employee count trend over the years:

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Top competitors of MarketMuse include Pepper Content, Optimizely and Percolate. Here is the list of Top 10 competitors of MarketMuse, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Pepper Content 2017, Wilmington (United States), Series A	AI-powered content creation, planning and marketing solution	$18.9M	Bessemer Venture Partners, Lightspeed India ... & 43 others	63/100
2nd	Optimizely 2009, San Francisco (United States), Acquired	Cloud-based platform for digital experience management and content marketing	$200M	Goldman Sachs, Benchmark & 59 others	62/100
3rd	Percolate 2011, New York City (United States), Acquired	Provides content marketing platform	$107M	GGV Capital, Lightspeed Venture Partners ... & 16 others	59/100
4th	NewsCred 2008, New York City (United States), Series D	Platform offering software for marketing management	$109M	InterWest Partners, Floodgate & 14 others	56/100
5th	Skyword 2010, Boston (United States), Series C	Content marketing software for businesses	$59.4M	Cox Media Group, Multiplier Capital & 7 others	55/100
6th	Opal Labs 2010, Portland (United States), Series B	AI-powered platform connecting marketing strategy to execution for enterprise success	$25.6M	Madrona, Accel & 6 others	53/100
7th	Contently 2010, New York City (United States), Series C	AI-powered content marketing platform connecting brands with expert freelance creators	$19.2M	Lightbank, ff Venture Capital & 14 others	45/100
8th	Metigy 2014, Pyrmont (Australia), Deadpooled	Provides AI-enabled platform for marketing campaigns	$19.8M	Cygnet Capital, Regal Funds Management & 5 others	42/100
9th	MarketMuse 2013, Boston (United States), Acquired	AI-powered content planning and optimization software for content strategy	$40K	Spider Capital, Alpine Meridian & 9 others	39/100
10th	Turtl 2012, London (United Kingdom), Series A	Cloud based content marketing solution provider	$17M	Octopus Ventures, Riverside & 47 others	38/100