When was Blueshift founded?

Blueshift was founded in 2014 and raised its 1st funding round within a year of its incorporation.

Where is Blueshift located?

Blueshift is headquartered in San Francisco, United States. It is registered at No.21,Dignity Centre,Abdul Razack Street, Saidapet, Chennai, Tamil Nadu, India, 600015.

How many employees does Blueshift have?

As of Aug 31, 2026, the latest employee count at Blueshift is 70.

Is Blueshift a funded company?

Blueshift is a funded company, having raised a total of $57.6M across 11 funding rounds to date. The company's 1st funding round was a $***** Grant (prize money) round, raised on Jan 01, 2014.

When was the latest funding round of Blueshift?

Blueshift's latest funding was a $***** Venture Debt round on Jan 16, 2024, with participation from 1 investor. Its primary sector is Artificial Intelligence. In United States, the Artificial Intelligence sector has seen $325B in funding in 2026 to date.

Where does Blueshift rank among its competitors?

Blueshift ranks 7th amongst 1730 active competitors, of which 276 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was Bluecore, which secured $24.9M in Oct, 2024.

Who are the top competitors of Blueshift?

Blueshift's top competitors include Capillary Technologies, Klaviyo and Zeta Global. Among them, Bluecore secured the most recent funding round in October, 2024.

Blueshift - 2026 Company Profile, Team, Funding & Competitors

Blueshift is an acquired company based in San Francisco (United States), founded in 2014 by Manyam Mallela, Mehul Shah and Jen Sarche. It operates as an AI-enabled marketing automation platform. Blueshift has raised $57.6M in funding from investors like Nexus Venture Partners, New Enterprise Associates and Storm Ventures. The company has 1730 active competitors, including 276 funded and 216 that have exited. Its top competitors include companies like Capillary Technologies, Klaviyo and Zeta Global.

Company Details

AI-enabled marketing automation platform. It uses its patented AI technology to unify, inform, and activate the fullness of customer data across all channels and applications. It helps marketers to customize the messages based on customers interests, purchase patterns, and browsing behavior, enabling digital marketers to create personalized triggered messaging based on user actions and user attributes. BBC, Zumper, Udacity, and ClearScore are part of the clientele.

Website: blueshift.com
Social
Email ID: *****@blueshift.com
Part Of
Registered Address: No.21,Dignity Centre,Abdul Razack Street, Saidapet, Chennai, Tamil Nadu, India, 600015

Key Metrics

Founded Year

2014

Location

San Francisco, United States

Stage

Acquired

Total Funding

$57.6M in 11 rounds

Latest Funding Round

Venture Debt, Jan 16, 2024, $*****

Investors

Nexus Venture Partners & 19 more

Ranked

7^th among 1730 active competitors

Employee Count

70 as on Aug 31, 2026

Similar Companies

Capillary Technologies & 3158 more

Exit Details

Acquired by BlueConic (Jun 17, 2026)

View Blueshift's full profile

Blueshift is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BLUESHIFT INTERNET VENTURES PRIVATE LIMITED CIN: U72900TN2000PTC043967 , India, Strike off	Jan 19, 2000	-	-
BLUESHIFT LABS, INC. CIN: 464362703 , United States, Active	Dec 17, 2013	-	31 (As on Dec 31, 2024)	-

Blueshift got acquired by BlueConic on Jun 17, 2026.

Click here to take a look at Blueshift's acquisition in detail

Blueshift has raised a total funding of $57.6M over 11 rounds. Its first funding round was on Jan 01, 2014. Its latest funding round was a Venture Debt round on Jan 16, 2024 for $*****. 1 investor participated in its latest round. Blueshift has 20 institutional investors.

Here is the list of recent funding rounds of Blueshift:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 16, 2024	8543007	Venture Debt	8703882	7479711	5628595	2446302
Feb 24, 2021	3543845	Series C	4602677	4219396	6831325	Avatar Growth Capital & 4 more
Sep 15, 2020	2421300	Grant (prize money)	1364580	3515203	3915596	America’s Seed Fund

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View details of Blueshift's funding rounds and investors

The founders of Blueshift are Manyam Mallela, Mehul Shah and Jen Sarche.

Here are the details of Blueshift's key team members:

Manyam Mallela: Co-Founder & Chief AI Officer of Blueshift. They are also an angel investor in 1 startup.
Contact Info: 1 email address
Mehul Shah: Co-Founder & CTO of Blueshift and founder of 2 other companies, Blueshift and Mertado.
Jen Sarche: Co-Founder of Blueshift.

Blueshift's Board of Directors

Blueshift's board has 5 active members. Mehul Madhusudan Shah, Anshu Sharma, Jishnu Bhattacharjee, Subramanyam Mallela and Vijay Chittoor are independent board members.

Here is the list of Blueshift's board of directors:

Name	Type	Representing	Status	Duration
Mehul Madhusudan Shah	Independent board member	-	Current	12y 1m
vrvvvyk	Independent board member	-	Current	5y 4m
cmvkqxs	Independent board member	-	Current	8y 1m
yxkeytp	Independent board member	-	Current	3y 4m
bqjauuw	Independent board member	-	Current	1y 5m

View details of Blueshift's Founder profiles and Board Members

Blueshift's employee count trend

Blueshift has 70 employees as of Aug 26. Here is Blueshift's employee count trend over the years:

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Top competitors of Blueshift include Capillary Technologies, Klaviyo and Zeta Global. Here is the list of Top 10 competitors of Blueshift, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Capillary Technologies 2008, Bengaluru (India), Public	AI powered loyalty management software for enterprises	$144M	Warburg Pincus, Norwest & 32 others	82/100
2nd	Klaviyo 2012, Boston (United States), Public	SaaS-based e-mail marketing software solutions for e-commerce businesses	$778M	Astral Capital, Summit Partners & 24 others	82/100
3rd	Zeta Global 2007, New York City (United States), Public	Provider of an AI-powered marketing platform unifying data and marketing channels	$358M	S KKR Capital Corp, Staley Capital Management ... & 15 others	81/100
4th	Appier Technologies 2012, Taipei (Taiwan), Public	Personalized omnichannel marketing and advertising solutions for businesses	$184M	SoftBank Group, EDBI & 25 others	76/100
5th	Braze 2011, New York City (United States), Public	Provider of a platform for cross-channel customer engagement and messaging	$175M	Meritech, Icon Ventures & 23 others	76/100
6th	Bluecore 2013, New York City (United States), Acquired	Provider of automated personalized trigger-based email marketing	$263M	Georgian, Norwest & 12 others	73/100
7th	Blueshift 2014, San Francisco (United States), Acquired	AI-enabled marketing automation platform	$57.6M	Runway Growth Capital, Storm Ventures & 18 others	73/100
8th	Rokt Technologies 2012, United States, Series E	Personalized marketing tools for e-commerce businesses	$488M	TDM Growth Partners, Moelis & Company & 21 others	73/100
9th	Riskified 2013, New York City (United States), Public	AI-based payment fraud prevention solutions for e-commerce solution	$232M	Founder Collective, Genesis Partners & 22 others	73/100
10th	Netcore Cloud 1998, Mumbai (India), Early Stage	Provider of an AI-powered platform for customer engagement and marketing	$4.89M	Suryatej Advisors, Meadow Ventures & 24 others	73/100