When was Ortto founded?

Ortto was founded in 2011 and raised its 1st funding round 2 years after it was founded.

Where is Ortto located?

Ortto is headquartered in Sydney, Australia.

How many employees does Ortto have?

As of Jul 31, 2026, the latest employee count at Ortto is 19.

Is Ortto a funded company?

Ortto is a funded company, having raised a total of $35.9M across 5 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Feb 13, 2013.

When was the latest funding round of Ortto?

Ortto's latest funding was a $***** Series C round on Jun 06, 2017, with participation from 4 investors.

Where does Ortto rank among its competitors?

Ortto ranks 44th amongst 1704 active competitors, of which 257 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was Route, which secured $40M in Jun, 2024.

Who are the top competitors of Ortto?

Ortto's top competitors include Capillary Technologies, Medallia and Adobe. Among them, Route secured the most recent funding round in June, 2024.

Ortto - 2026 Company Profile, Funding & Competitors

Company Details

Provider of a platform for marketing automation, analytics, data, and support. The platform offers tools for building customer journeys to drive revenue. It provides features such as email, SMS, push notifications, forms, surveys, and in-app messages. The platform also includes a customer data platform, dashboards, custom reports, and lead scoring.

Website: ortto.com
Social

Key Metrics

Founded Year

2011

Location

Sydney, Australia

Stage

Acquired

Total Funding

$35.9M in 5 rounds

Latest Funding Round

Series C, Jun 06, 2017, $*****

Investors

Southern Cross Venture Partners & 5 more

Ranked

44^th among 1704 active competitors

Employee Count

19 as on Jul 31, 2026

Similar Companies

Amplitude & 252 more

Exit Details

Acquired by Canva (Apr 08, 2026)

View Ortto's full profile

Ortto is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
ORTTO PTY LTD CIN: 149169184 , Australia, Active	Feb 07, 2011	-	-

Ortto got acquired by Canva on Apr 08, 2026.

Click here to take a look at Ortto's acquisition in detail

Ortto has raised a total funding of $35.9M over 5 rounds. Its first funding round was on Feb 13, 2013. Its latest funding round was a Series C round on Jun 06, 2017 for $*****. 4 investors participated in its latest round. Ortto has 6 institutional investors.

Here is the list of recent funding rounds of Ortto:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 06, 2017	7960205	Series C	9107552	3718883	4674433	4405256
Jul 30, 2015	5929741	Series B	4966116	6914793	7873476	Stage 1 Ventures & 4 more
May 19, 2014	3989431	Series B	1319064	4928263	Rembrandt Partners	Blackbird Ventures & 1 more

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View details of Ortto's funding rounds and investors

Ortto's employee count trend

Ortto has 19 employees as of Jul 26. Here is Ortto's employee count trend over the years:

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Top competitors of Ortto include Capillary Technologies, Medallia and Adobe. Here is the list of Top 10 competitors of Ortto, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Capillary Technologies 2008, Bengaluru (India), Public	AI powered loyalty management software for enterprises	$144M	Warburg Pincus, Norwest & 32 others	82/100
2nd	Medallia 2001, Pleasanton (United States), Acquired	Provider of experience management software and related customer service solutions	$344M	Sequoia Capital, Battery Ventures & 19 others	81/100
3rd	Adobe 1982, San Jose (United States), Public	AI powered marketing creative management and customer journey management platform	-	Apple, Alcor Fund & 14 others	81/100
4th	Amplitude 2012, San Francisco (United States), Public	Provider of an AI analytics platform for product and marketing insights	$336M	Sequoia Capital, Y Combinator & 36 others	78/100
5th	Braze 2011, New York City (United States), Public	Provider of a platform for cross-channel customer engagement and messaging	$175M	Meritech, Icon Ventures & 23 others	77/100
6th	Blueshift 2014, San Francisco (United States), Acquired	AI-enabled marketing automation platform	$57.6M	Storm Ventures, PSP Investments & 17 others	73/100
7th	Netcore Cloud 1998, Mumbai (India), Early Stage	Provider of an AI-powered platform for customer engagement and marketing	$4.89M	Meadow Ventures, Suryatej Advisors & 24 others	73/100
8th	Route 2018, Lehi (United States), Series C	Provider of post-purchase platform offering shipping protection, tracking, and issue resolution	$340M	FJ Labs, Hanaco Ventures & 22 others	72/100
9th	Phunware 2009, Austin (United States), Public	Provider of analytics and data management software	$118M	Firsthand Technology Value Fund, Wild Basin Investments ... & 22 others	71/100
10th	Invoca 2008, Santa Barbara (United States), Series F	Developer of conversation analytics software for marketing, sales, and contact centers	$202M	SLW, Accel & 21 others	70/100
44th	Ortto 2011, Sydney (Australia), Acquired	Provider of a platform for marketing automation, analytics, data, and support	$35.9M	Southern Cross Venture Partners, Salesforce Ventures ... & 4 others	58/100