When was Parade founded?

Parade was founded in 2018 and raised its 1st funding round 3 years after it was founded.

Where is Parade located?

Parade is headquartered in Brooklyn, United States.

How many employees does Parade have?

As of Jul 31, 2026, the latest employee count at Parade is 114.

Is Parade a funded company?

Parade is a funded company, having raised a total of $43M across 3 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Apr 22, 2021.

How much is Parade worth?

The last known valuation of Parade was $***** as of Aug 12, 2022.

When was the latest funding round of Parade?

Parade's latest funding was a $***** Series D round on Aug 12, 2022, with participation from 0 investor.

Where does Parade rank among its competitors?

Parade ranks 13th amongst 151 active competitors, of which 22 are funded. It stands 5th in terms of total funding among its competitors. The most recent competitor to raise funding was Pinq Polka, which secured $431K in Mar, 2026.

Who are the top competitors of Parade?

Parade's top competitors include Adore Me, Skims and ThirdLove. Among them, Pinq Polka secured the most recent funding round in March, 2026.

Parade - 2026 Company Profile, Team, Funding & Competitors

Parade is an acquired company based in Brooklyn (United States), founded in 2018. It operates as an Internet first brand of inner wear for women. Parade has raised $43M in funding from investors like Greycroft, Lerer Hippeau and Stripes, with last known valuation of $*****. The company has 151 active competitors, including 22 funded and 17 that have exited. Its top competitors include companies like Adore Me, Skims and ThirdLove.

Company Details

Website: www.yourparade.com/
Email ID: *****@yourparade.com
Phone Number: +1 **********

Key Metrics

Founded Year

2018

Location

Brooklyn, United States

Stage

Acquired

Total Funding

$43M in 3 rounds

Latest Funding Round

Series D, Aug 12, 2022, $*****

Last Known Valuation

$***** as on Aug 12, 2022

Investors

Greycroft & 10 more

Ranked

13^th among 151 active competitors

Employee Count

114 as on Jul 31, 2026

Similar Companies

Skims & 258 more

Exit Details

Acquired by Ariela & Associates International (Aug 15, 2023)

View Parade's full profile

Parade got acquired by Ariela & Associates International on Aug 15, 2023.

Click here to take a look at Parade's acquisition in detail

Parade has raised a total funding of $43M over 3 rounds. Its first funding round was on Apr 22, 2021. Parade has 11 institutional investors.

Here is the list of recent funding rounds of Parade:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 12, 2022	6939831	Series D	4067644	5870113	4447677	4753538
Sep 30, 2021	9507675	Series B	3865947	8198080	3620882	5647011
Apr 22, 2021	9663140	Series A	8501182	2464807	Greycroft & 1 more	9259160

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View details of Parade's funding rounds and investors

Parade's employee count trend

Parade has 114 employees as of Jul 26. Here is Parade's employee count trend over the years:

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Top competitors of Parade include Adore Me, Skims and ThirdLove. Here is the list of Top 10 competitors of Parade, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Adore Me 2011, New York City (United States), Acquired	Internet-first brand of innerwear for women	$11.5M	Redhills Ventures, Upfront Ventures & 13 others	76/100
2nd	Skims 2019, Culver City (United States), Series C	Online retailer of underwear, clothing, shapewear, loungewear, and related accessories	$926M	Goldman Sachs, Lone Pine Capital & 8 others	66/100
3rd	ThirdLove 2012, San Francisco (United States), Series D	Internet-first brand of innerwear for women	$98.6M	New Enterprise Associates, L Catterton & 34 others	59/100
4th	Honeylove 2002, San Francisco (United States), Series A	Internet first brand offering inner-wear for women	$13.2M	Lightspeed Venture Partners, Y Combinator ... & 6 others	58/100
5th	Spanx 2000, Atlanta (United States), Acquired	Internet first brand offering apparel wear for women	-	Able Partners, G9 Ventures & 3 others	56/100
6th	MeUndies 2010, Los Angeles (United States), Series C	Internet-first brand of inner wear for both men and women	$47.2M	Provenance, Walden Venture Capital & 12 others	53/100
7th	Pinq Polka 2017, Faridabad (India), Seed	Retailer of intimate apparel including shapewear and various bra alternatives	$431K	Inflection Point Ventures	52/100
8th	Savage X Fenty 2017, El Segundo (United States), Series C	Online brand of innerwear for men and women	$310M	Neuberger Berman, Avenir Growth Capital & 17 others	50/100
9th	Bleuet 2018, Los Angeles (United States), Unfunded	Internet first brand of age-appropriate inner-wear	-	-	48/100
10th	Lively 2015, New York City (United States), Acquired	Internet-first lingerie brand	$15M	Notable Capital, New Forest Ventures & 4 others	48/100
13th	Parade 2018, Brooklyn (United States), Acquired	Internet first brand of inner wear for women	$43M	Greycroft, Evolution VC Partners & 9 others	46/100