When was PDI Technologies founded?

PDI Technologies was founded in 1983 and raised its 1st funding round 34 years after it was founded.

Where is PDI Technologies located?

PDI Technologies is headquartered in Alpharetta, United States. It is registered at Dallas, Texas.

How many employees does PDI Technologies have?

As of Sep 30, 2026, the latest employee count at PDI Technologies is 2372.

Is PDI Technologies a funded company?

PDI Technologies is a funded company, having raised an undisclosed amount across 3 funding rounds to date. The company's 1st funding round was a $***** PE round, raised on Aug 25, 2017.

When was the latest funding round of PDI Technologies?

PDI Technologies' latest funding was a $***** PE round on Mar 20, 2019, with participation from 1 investor.

Where does PDI Technologies rank among its competitors?

PDI Technologies ranks 24th amongst 977 active competitors, of which 84 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Talon One, which secured $135M in Jul, 2025.

Who are the top competitors of PDI Technologies?

PDI Technologies' top competitors include Capillary Technologies, Upside and Paytronix. Among them, Talon One secured the most recent funding round in July, 2025.

PDI Technologies - 2026 Company Profile, Team, Funding & Competitors

PDI Technologies is a late stage company based in Alpharetta (United States), founded in 1983 by Greg Gilkerson. It operates as a Provider of analytics software solutions for brands and retailers. PDI Technologies has raised an undisclosed amount in funding from investors like Insight Partners, Genstar Capital and Harvest Partners. The company has 977 active competitors, including 84 funded and 70 that have exited. Its top competitors include companies like Capillary Technologies, Upside and Paytronix.

Company Details

Provider of analytics software solutions for brands and retailers. Its features include data insights, customer enagagement, integration, and more.

Website: pditechnologies.com
Social
Registered Address: Dallas, Texas

Key Metrics

Founded Year

1983

Location

Alpharetta, United States

Stage

Late Stage

Latest Funding Round

PE, Mar 20, 2019, $*****

Investors

Insight Partners & 4 more

Ranked

24^th among 977 active competitors

Employee Count

2,372 as on Sep 30, 2026

Investment & Acquisitions

P97 & 28 more

Similar Companies

Upside & 553 more

View PDI Technologies' full profile

PDI Technologies is associated with 5 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
Pdi Software India Llp CIN: AAP-3112 , India, Active	May 15, 2019	₹100 - ₹500 Cr (As on Mar 31, 2025)	-
PDI TECHNOLOGIES, INC. CIN: 52271385 , United States, Active	Jun 17, 1996	-	-	-
PDI TECHNOLOGIES, INC. CIN: 1696307 , United States, Active	Jan 22, 1993	-	-	-
INFORM INFORMATION SYSTEMS LIMITED CIN: 2568442 , United Kingdom, Active	Dec 12, 1990	£1M - £10M (As on Dec 31, 2020)	70 (As on Dec 31, 2024)
EXCENTUS CORPORATION CIN: 752657499 , Belgium, Active	Dec 26, 999	-	151 (As on Dec 31, 2022)	-

PDI Technologies has raised funding over 3 rounds. Its first funding round was on Aug 25, 2017. Its latest funding round was a PE round on Mar 20, 2019 for $*****. 1 investor participated in its latest round. PDI Technologies has 5 institutional investors.

Here is the list of recent funding rounds of PDI Technologies:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 20, 2019	8221522	PE	6745669	1375301	8664662	5935683
Mar 2019	9437945	PE	8995282	5499310	4766312	6272068
Aug 25, 2017	6662043	PE	5919892	2079771	Genstar Capital	6976032

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View details of PDI Technologies's funding rounds and investors

The founders of PDI Technologies is Greg Gilkerson.

Here are the details of PDI Technologies' key team members:

Greg Gilkerson: Former Founder of PDI Technologies and founder of 1 other company.
Contact Info: 1 email address

View details of PDI Technologies's Founder profiles and Board Members

PDI Technologies' employee count trend

PDI Technologies has 2,372 employees as of Sep 26. Here is PDI Technologies's employee count trend over the years:

Employee count trend for PDI Technologies

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Top competitors of PDI Technologies include Capillary Technologies, Upside and Paytronix. Here is the list of Top 10 competitors of PDI Technologies, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Capillary Technologies 2008, Bengaluru (India), Public	AI powered loyalty management software for enterprises	$144M	Warburg Pincus, Norwest & 32 others	82/100
2nd	Upside 2016, Washington, DC (United States), Series D	Provider of digital platforms facilitating cash back for consumer purchases	$250M	Flight Centre, Bessemer Venture Partners ... & 17 others	78/100
3rd	Paytronix 2001, Newton (United States), Acquired	Provider of digital guest engagement platform for restaurants and c-stores	$75M	Great Hill Partners, SVB & 1 others	71/100
4th	Talon One 2015, Berlin (Germany), Acquired	Online platform to create, run and manage promotional campaigns	$138M	IRIS, BridgeLane & 11 others	67/100
5th	Quotient 1998, Cincinnati (United States), Acquired	Provider of retail media networks digital incentives and advertising technology	$250M	Marshall Wace, Triangle Peak Partners & 6 others	66/100
6th	Sendoso 2016, San Francisco (United States), Series C	Account based marketing platform for businesses	$157M	SoftBank Vision Fund, Oak HC/FT & 13 others	66/100
7th	Kognitiv 2009, Waterloo (Canada), Acquired	Provider of loyalty program services	$35M	Aimia, SVB & 8 others	65/100
8th	Shopkick 2009, Redwood City (United States), Acquired	Hyperlocal mobile-app platform offering rewards and shopping assistance to consumers	$20M	Greylock Partners, Archer Venture Capital ... & 5 others	65/100
9th	Loylty Rewardz 2006, Mumbai (India), Acquired	Provider of technology platforms for managing customer loyalty reward programs	$28.3M	Canaan, Ventureast & 25 others	65/100
10th	Easyrewardz 2011, Gurugram (India), Series B	Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions	$14.3M	Flipkart, IIFL Finance & 79 others	65/100
24th	PDI Technologies 1983, Alpharetta (United States), Late Stage	Provider of analytics software solutions for brands and retailers	-	TA Associates, Harvest Partners & 3 others	57/100

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PDI Technologies has not made any investments yet. PDI Technologies has made 29 acquisitions.

Here is the list of latest three $acquisitions:

Filter this list

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Apr 01, 2025	Acquisition	P97	2012	Houston (United States)
Dec 04, 2024	Acquisition	Comdata	1969	Brentwood (United States)
Jun 20, 2024	Acquisition	Nuspire Networks	2009	Walled Lake (United States)