EasyRewardz - About the company
EasyRewardz is a series B company based in Gurugram (India), founded in 2011 by Soumya Chatterjee and Tejas Divyesh Kadakia. It operates as a Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions. EasyRewardz has raised $14.3M in funding from investors like Flipkart, Trans Continental Venture Fund and IIFL Finance, with a current valuation of $*****. The company has 4986 active competitors, including 345 funded and 249 that have exited. Its top competitors include companies like HubSpot, Salesforce and Zendesk.
Company Details
Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions. It offers tools for marketing, sales, service, and commerce. The platform provides a dashboard to view and track the customer purchase history, preferences, and coupon redemption. It captures and tracks leads, providing access to lead information. Offering includes marketing, CRM, BI, and more. It caters to industries such as healthcare, BFSI, and more. Its flagship product, Zence, leverages AI to help retail and other businesses manage the entire customer lifecycle from acquisition to retention by turning complex data into actionable insights and enabling omnichannel engagement.
- Website
- www.easyrewardz.com/
- Social
- Email ID
- *****@easyrewardz.com
- Phone Number
- +91 **********
- Registered Address
- 6464, Sector-C, Pocket 6 & 7 Vasant Kunj, South Delhi, New Delhi, Delhi, India, 110070
Legal entities associated with EasyRewardz
EasyRewardz is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
EASYTECH SERVICES PRIVATE LIMITED CIN: U74900DL2011PTC229118 , India, Strike off | Dec 22, 2011 | $14.2K (As on Mar 31, 2023) | 58 (As on Sep 01, 2017) | |
EASYREWARDZ SOFTWARE SERVICES PRIVATE LIMITED CIN: U72900HR2017PTC070374 , India, Active | Aug 17, 2017 | $8.78M (As on Mar 31, 2025) | 267 (As on Mar 01, 2026) |
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EasyRewardz's funding and investors
EasyRewardz has raised a total funding of $14.3M over 5 rounds. Its first funding round was on Sep 26, 2017. Its latest funding round was a Series B round on Apr 18, 2024 for $*****. 3 investors participated in its latest round. EasyRewardz has 20 institutional investors and 61 angel investors.
Here is the list of recent funding rounds of EasyRewardz:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Apr 18, 2024 | 6274412 | Series B | 8091084 | 6596309 | 8247794 | 2270325 |
May 07, 2022 | 5462150 | Series B | 7721982 | 1405498 | 2465579 | |
Jun 04, 2021 | 8719937 | Series B | 8748437 | 4251419 | 5972449 |
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EasyRewardz's founders and board of directors
Founder? Claim ProfileThe founders of EasyRewardz are Soumya Chatterjee and Tejas Divyesh Kadakia. Soumya Chatterjee is the CEO of EasyRewardz.
Here are the details of EasyRewardz's key team members:
- Soumya Chatterjee: Co-Founder & CEO of EasyRewardz. They are also an angel investor in 1 startup and serve on the board of 1 company.Contact Info: 1 phone number
- Tejas Divyesh Kadakia: Co-Founder & Director of EasyRewardz and founder of 1 other company. They serve on the board of 1 company.Contact Info: 2 email addresses and 2 phone numbers
EasyRewardz's Board of Directors
EasyRewardz's board has 8 active members. Angad Singh, Soumya Chatterjee, Tejas Divyesh Kadakia, Kalpit Phootarmal Jain, Abha Anil Inamdar, Gaurav Arora, Sapan Kadakia and Shailesh Rathi are part of team.Here is the list of EasyRewardz's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 8y 8m | |
Team | - | Current | 8y 8m | |
Team | - | Current | 7y 7m | |
hufomus | Team | - | Past | 6y 1m |
{cqjc{e | Team | - | Current | 9y 4m |
Investor | - | Current | 4y 11m | |
Investor | - | Current | 1y 4m | |
fqfodbs | Investor | mk{zega | Current | 5y 4m |
View details of EasyRewardz's Founder profiles and Board Members
EasyRewardz's employee count trend
EasyRewardz has 303 employees as of Aug 25. The total employee count is 6.0% more than what it was in Aug 24. Here is EasyRewardz's employee count trend over the years:
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EasyRewardz's Competitors and alternates
Top competitors of EasyRewardz include HubSpot, Salesforce and Zendesk. Here is the list of Top 10 competitors of EasyRewardz, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  HubSpot 2005, Cambridge (United States), Public | Provider of a platform offering marketing, sales, and customer service software | $101M | 88/100 | |
2nd | Salesforce 1999, San Francisco (United States), Public | Provider of a platform delivering customer relationship management and cloud solutions | $52M | 87/100 | |
3rd |  Zendesk 2007, San Francisco (United States), Acquired | Cloud based customer service and engagement platform for businesses | $89.1M | 86/100 | |
4th |  Freshworks 2010, Chennai (India), Public | Provider of IT service management and customer support solutions | $400M | 84/100 | |
5th |  Cisco 1984, San Jose (United States), Public | Provider of AI infrastructure, secure networking, and software solutions | $2.5M | 83/100 | |
6th |  Adobe 1982, San Jose (United States), Public | AI powered marketing creative management and customer journey management platform | - | 82/100 | |
7th |  Capillary Technologies 2008, Bengaluru (India), Public | AI powered loyalty management software for enterprises | $144M | 81/100 | |
8th |  Genesys 1990, Menlo Park (United States), Acquired | Provider of cloud-based platform for customer experience and workforce engagement | $2.98B | 79/100 | |
9th |  Upside 2016, Washington, DC (United States), Series D | Provider of promotion management and cashback solutions to retailers | $250M | 78/100 | |
10th |  SEMrush 2008, Boston (United States), Acquired | Provider of tools for online visibility and marketing campaign management | $40M | 77/100 | |
57th | EasyRewardz 2011, Gurugram (India), Series B | Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions | $14.3M | 64/100 |
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EasyRewardz's Latest cap tables and shareholding
Founders own 20.63%, Funds own 15.98%, Enterprises own 22.10% and Angels (largest shareholder) own 31.50%. The net worth of EasyRewardz's founders is INR 54Cr as of Oct 18, 2024.
Shareholders Name | Post Round Holding % | Net worth | Cumulative Investment | Realised Returns | Unrealised Returns | Return Multiple |
|---|---|---|---|---|---|---|
Founder | 20.63% | 54Cr | 3062347 | 4200420 | 7898475 | 1795541 |
319117 | 935102 | 715607 | 671859 | 782629 | 856983 | |
9855 | 5662 | 8954 | 1056 | 2431 | 1079 | |
Fund | 15.98% | 41.9Cr | 3809013 | 9236371 | 6762979 | 5678416 |
6236334 | 8438576 | 1616684 | 4919777 | 5703021 | 5723669 | |
0 | 0 | 0 | 0 | 0 | 0 | |
Enterprise | 22.10% | 57.9Cr | 2215865 | 1903230 | 9208871 | 3576824 |
Angel | 31.50% | 82.5Cr | 4305614 | 9288219 | 2351760 | 1047683 |
6682233 | 4643136 | 8188444 | 9033145 | 6256658 | 8416573 | |
Other People | 1.30% | 3.4Cr | 8 | 7 | 1 | 3 |
ESOP Pool | 8.48% | 22.2Cr | 8963680 | 1864219 | 4397345 | 4141744 |
Total | 100.00% | 262Cr | 8962805 | 3033598 | 3525982 | 7521652 |
To unlock detailed Cap Table of EasyRewardz Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of EasyRewardz's Shareholding
EasyRewardz's Investments and acquisitions
EasyRewardz has made no investments or acquisitions yet.
News related to EasyRewardz
Filter this listMedia has covered EasyRewardz for 1 event in last 1 year, It was about company updates.
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Easyrewardz Secures USD 4 Million in a round led by Prachetas New India Growth Fund, Accelerating Global CRM SaaS ExpansionAsian News International•Nov 25, 2024•EasyRewardz, Prachetas Capital, India Infoline
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Zence X Google Wallet: Together Revolutionizing the Rewards LandscapeAsian News International•Nov 08, 2024•EasyRewardz, Google Wallet
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Bata Joins Hands with South Asia’s Leading CLM Platform EasyrewardzAdgully•Jan 09, 2024•Bata, EasyRewardz
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Bata collaborates with Easyrewardz for ‘Bataclub’ loyalty programFashion Network•Dec 26, 2023•Bata, EasyRewardz
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Easyrewardz launches world's first E2E B2C focussed unified CRM Stack - ZenceBusiness Standard•Jun 22, 2022•EasyRewardz
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IIFL Fintech Fund Invests 2 Million in EasyRewardzBW Businessworld•May 12, 2022•IIFL Finance, EasyRewardz
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Motherhood Hospitals partners with India's leading CLM Platform Easyrewardz for "Motherhood Delights" Loyalty ProgramAsian News International•Mar 17, 2022•EasyRewardz, Motherhood
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Easyrewardz Upgrades Indian Phygital Retail Competitiveness with AI-Powered Shopster 5.0EasyRewardz•Feb 08, 2022•EasyRewardz
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