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Easyrewardz - About the company

Easyrewardz is a series B company based in Gurugram (India), founded in 2011 by Sapan Divyeshkumar Kadakia, Angad Singh and Tejas Divyesh Kadakia. It operates as a Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions. Easyrewardz has raised $14.3M in funding from investors like Flipkart, Trans Continental Venture Fund and IIFL Finance, with a current valuation of $*****. The company has 6486 active competitors, including 318 funded and 249 that have exited. Its top competitors include companies like Salesforce, HubSpot and Freshworks.

Company Details

Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions. It offers tools for marketing, sales, service, and commerce. The platform provides a dashboard to view and track the customer purchase history, preferences, and coupon redemption. It captures and tracks leads, providing access to lead information. Offering includes marketing, CRM, BI, and more. It caters to industries such as healthcare, BFSI, and more. Its flagship product, Zence, leverages AI to help retail and other businesses manage the entire customer lifecycle from acquisition to retention by turning complex data into actionable insights and enabling omnichannel engagement.
Social
XFacebook
Email ID
*****@easyrewardz.com
Phone Number
+91 **********
Registered Address
6464, Sector-C, Pocket 6 & 7 Vasant Kunj, South Delhi, New Delhi, Delhi, India, 110070
Key Metrics
Founded Year
2011
Location
Gurugram, India
Stage
Series B
Total Funding
$14.3M in 5 rounds
Latest Funding Round
Post Money Valuation
$***** as on Oct 18, 2024
Investors
Ranked
Annual Revenue
₹50 - ₹100 Cr as on Mar 31, 2025
Employee Count
303 as on Aug 31, 2025
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Easyrewardz's funding and investors

Easyrewardz has raised a total funding of $14.3M over 5 rounds. Its first funding round was on Sep 26, 2017. Its latest funding round was a Series B round on Apr 18, 2024 for $*****. 3 investors participated in its latest round. Easyrewardz has 20 institutional investors and 61 angel investors.

Here is the list of recent funding rounds of Easyrewardz:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Apr 18, 2024
4796796
Series B
9551037
2361347
1941515
7480608
May 07, 2022
3904780
Series B
7535627
4826114
8997303
Jun 04, 2021
5517639
Series B
9412247
9746649
9749252
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Easyrewardz's founders and board of directors

Founder? Claim Profile
The founders of Easyrewardz are Sapan Divyeshkumar Kadakia, Angad Singh and Tejas Divyesh Kadakia. Soumya Chatterjee is the CEO of Easyrewardz.
Here are the details of Easyrewardz's key team members:

Easyrewardz's Board of Directors

Easyrewardz's board has 8 active members. Angad Singh, Tejas Divyesh Kadakia, Kalpit Phootarmal Jain, Abha Anil Inamdar, Gaurav Arora, Soumya Chatterjee, Sapan Kadakia and Shailesh Rathi are part of team.
Here is the list of Easyrewardz's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
9y 1m
Team
-
Current
7y 11m
Team
-
Current
9y 1m
wjoqr{l
Team
-
Past
6y 2m
voxgnji
Team
-
Current
9y 5m
Investor
-
Current
5y 3m
Investor
-
Current
1y 8m
ekuibnx
Investor
uzm{xxn
Current
4y 7m

Easyrewardz's employee count trend

Easyrewardz has 303 employees as of Aug 25. The total employee count is 6.0% more than what it was in Aug 24. Here is Easyrewardz's employee count trend over the years:
Employee count trend for Easyrewardz
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Easyrewardz's Competitors and alternates

Top competitors of Easyrewardz include Salesforce, HubSpot and Freshworks. Here is the list of Top 10 competitors of Easyrewardz, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Salesforce
Salesforce
1999, San Francisco (United States), Public
Provider of a platform delivering customer relationship management and cloud solutions
$52M
87/100
2nd
Logo for HubSpot
HubSpot
2005, Cambridge (United States), Public
Provider of a platform offering marketing, sales, and customer service software
$101M
87/100
3rd
Logo for Freshworks
Freshworks
2010, Chennai (India), Public
Provider of IT service management and customer support solutions
$400M
84/100
4th
Logo for Capillary Technologies
Capillary Technologies
2008, Bengaluru (India), Public
AI powered loyalty management software for enterprises
$144M
82/100
5th
Logo for Adobe
Adobe
1982, San Jose (United States), Public
AI powered marketing creative management and customer journey management platform
-
81/100
6th
Logo for Genesys
Genesys
1990, Menlo Park (United States), Acquired
Provider of cloud-based platform for customer experience and workforce engagement
$3B
80/100
7th
Logo for Zendesk
Zendesk
2007, San Francisco (United States), Acquired
Cloud based customer service and engagement platform for businesses
$89.1M
79/100
8th
Logo for Upside
Upside
2016, Washington, DC (United States), Series D
Provider of digital platforms facilitating cash back for consumer purchases
$250M
78/100
9th
Logo for SEMrush
SEMrush
2008, Boston (United States), Acquired
Provider of tools for online visibility and marketing campaign management
$40M
78/100
10th
Logo for Exotel
Exotel
2011, Bengaluru (India), Series D
Provider of cloud-based communication platform offering AI-powered customer engagement solutions
$97.7M
77/100
43rd
Logo for Easyrewardz
Easyrewardz
2011, Gurugram (India), Series B
Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions
$14.3M
65/100
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Easyrewardz's Latest cap tables and shareholding

Founders own 20.63%, Funds own 15.98%, Enterprises own 22.10% and Angels (largest shareholder) own 31.50%. The net worth of Easyrewardz's founders is INR 54Cr as of Oct 18, 2024.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
20.63%
54Cr
7529611
8373484
5740531
7623346
74016
13518
80678
13081
72550
67258
7091
7750
9839
4539
6697
1255
100
434
697
553
771
513
Fund
15.98%
41.9Cr
5095820
9294987
9140050
7386463
9695406
2326992
4714413
8049775
4464613
4781160
0
0
0
0
0
0
Enterprise
22.10%
57.9Cr
9675407
6539838
8984485
5144967
Angel
31.50%
82.5Cr
4195293
4594153
5614848
5627444
3632110
4989439
4386918
6698579
5117986
1394798
Other People
1.30%
3.4Cr
1
1
5
2
ESOP Pool
8.48%
22.2Cr
4771900
7395418
4425057
8520516
Total
100.00%
262Cr
8228649
2819691
3209825
1538280
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Easyrewardz's Shareholding

Easyrewardz's Investments and acquisitions

Easyrewardz has made no investments or acquisitions yet.

Reports related to Easyrewardz

Here is the latest report on Easyrewardz's sector:

News related to Easyrewardz

lockFilter this list
Media has covered Easyrewardz for 1 event in last 1 year, It was about company updates.
•
Easyrewardz Launches OneConsent Platform in IndiaThe Tribune•Apr 21, 2026•Easyrewardz
•
Zence X Google Wallet: Together Revolutionizing the Rewards LandscapeAsian News International•Nov 08, 2024•Easyrewardz, Google Wallet
•
•
IIFL Fintech Fund Invests 2 Million in EasyRewardzBW Businessworld•May 12, 2022•IIFL Finance, Easyrewardz
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