When was Plexure founded?

Plexure was founded in 1984 and raised its 1st funding round 28 years after it was founded.

Where is Plexure located?

Plexure is headquartered in Auckland, New Zealand. It is registered at Level 2, 2 Graham Street, Auckland, Auckland Central, Auckland, 1010, New Zealand.

Which legal entities is Plexure associated with?

Plexure is associated with PLEXURE LIMITED.

How many employees does Plexure have?

As of Sep 30, 2026, the latest employee count at Plexure is 182.

Is Plexure a funded company?

Plexure is a funded company, having raised an undisclosed amount across 12 funding rounds to date. The company's 1st funding round was a $***** Post IPO round, raised on 2012.

When was the latest funding round of Plexure?

Plexure's latest funding was a $***** Post IPO round on Apr 02, 2019, with participation from 1 investor.

What is the annual revenue of Plexure?

Annual revenue of Plexure is between $10M and $50M as on Mar 31, 2024

Where does Plexure rank among its competitors?

Plexure ranks 33rd amongst 2869 active competitors, of which 219 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Bluecore, which secured $24.9M in Oct, 2024.

Who are the top competitors of Plexure?

Plexure's top competitors include Atlassian, monday.com and Asana. Among them, Bluecore secured the most recent funding round in October, 2024.

Plexure - 2026 Company Profile, Funding, Competitors & Financials

Company Details

Provider of in-store customer insights solutions for customer experience management. The software analyzes real-time transactions, weather, and location data enabling retailers to push targeted messages leading to an increase in average transaction value. They combine POS data, machine learning, and weather data with the retailer's loyalty programs leading to an increase in the number of weekly customers. It also combines beacons, push messaging, and customer purchase data to uplift the in-store engagement of customers.

Website: plexure.com
Social
Email ID: *****@plexure.com
Phone Number: +1 **********
Registered Address: Level 2, 2 Graham Street, Auckland, Auckland Central, Auckland, 1010, New Zealand

Key Metrics

Founded Year

1984

Location

Auckland, New Zealand

Stage

Public

Latest Funding Round

Post IPO, Apr 02, 2019, $*****

Investors

McDonald's & 2 more

Ranked

33^rd among 2869 active competitors

Annual Revenue

$10M - $50M as on Mar 31, 2024

Employee Count

182 as on Sep 30, 2026

Similar Companies

Bluecore & 714 more

Exit Details

Public

View Plexure's full profile

Plexure is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
PLEXURE LIMITED CIN: 3072625 , New Zealand, Active	Sep 03, 2010	$10M - $50M (As on Mar 31, 2024)	-

Plexure got listed on Jan 07, 2000.

Click here to take a look at Plexure's IPO in detail

Plexure has raised funding over 12 rounds. Its first funding round was on 2012. Its latest funding round was a Post IPO round on Apr 02, 2019 for $*****. 1 investor participated in its latest round. Plexure has 3 institutional investors.

Here is the list of recent funding rounds of Plexure:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 02, 2019	5440821	Post IPO	8291507	3333571	5620249	4405969
Jun 13, 2016	8725859	Post IPO	1367204	9331777	9230508	6425175
May 30, 2016	1903902	Post IPO	7933604	9757368	7307967	4348270

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View details of Plexure's funding rounds and investors

Plexure's employee count trend

Plexure has 182 employees as of Sep 26. Here is Plexure's employee count trend over the years:

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Top competitors of Plexure include Atlassian, monday.com and Asana. Here is the list of Top 10 competitors of Plexure, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Atlassian 2002, Sydney (Australia), Public	Developer of collaboration software and tools for various professional teams	$210M	T. Rowe Price, Accel & 5 others	86/100
2nd	monday.com 2012, Tel Aviv (Israel), Public	Cloud-based platform offering suite solutions for project management	$235M	Genesis Partners, Entree Capital & 19 others	83/100
3rd	Asana 2008, San Francisco (United States), Public	Cloud-based platform offering project management software	$453M	Generation Investment Management, Benchmark ... & 30 others	79/100
4th	Clickup 2016, Palo Alto (United States), Series C	Developer of a platform providing project management and team collaboration	$535M	Georgian, Craft Ventures & 7 others	78/100
5th	Coda 2014, San Francisco (United States), Acquired	Document Collaboration Tool	$240M	Kleiner Perkins, Greylock Partners & 26 others	76/100
6th	Zoho 1996, Chennai (India), Unfunded	Provider of cloud-based business software suite for diverse operational requirements	-	-	76/100
7th	Symphony 2014, New York City (United States), Series E	Compliance management solutions for financial institutions	$461M	Lakestar, UBS & 38 others	76/100
8th	Webex 1995, San Jose (United States), Acquired	Provider of solutions for virtual meetings and training sessions	$25M	Summit Partners, Deutsche Telekom & 5 others	74/100
9th	Bluecore 2013, New York City (United States), Acquired	Provider of automated personalized trigger-based email marketing	$263M	Georgian, Norwest & 12 others	73/100
10th	Igloo 2008, Kitchener (Canada), Acquired	Cloud-based enterprise social networking solution provider	$53.3M	Royal Bank of Canada, Frontier Capital & 2 others	70/100
33rd	Plexure 1984, Auckland (New Zealand), Public	Provider of in-store customer insights solutions for customer experience management	-	McDonald's, CMB Capital & 1 others	60/100