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ProfitWheel - About the company

ProfitWheel is a seed company based in Mumbai (India), founded in 2020 by Vivek Amarnath Bhargava, Gautam Amod Mehra and Aman Khanna. It operates as an Ad analytics solutions for businesses. ProfitWheel has raised $7.3M in funding from investors like Netcore Cloud, Purple Investments and Rj Estates, with a current valuation of $*****. The company has 244 active competitors, including 43 funded and 42 that have exited. Its top competitors include companies like data.ai, Singular and Comscore.

Company Details

Ad analytics solutions for businesses. The platform offers tools that collect the bridge data of marketing and advertising first-party data and generate insights. It leverages AI technology that helps in churning reports into data, converts data into buyable media, and learnings that help in optimizing adverts. The platform transforms customer data into actionable insights across media platforms. It helps brands understand customer cohorts based on observed behaviors.
Social
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Email ID
*****@profitwheel.com
Registered Address
FLAT 201, WING C, CHAITANYA TOWERS, DR APPA SAHEB MARATHE MARG, PRABHADEVI, Mumbai City, MUMBAI, Maharashtra, India, 400025
Key Metrics
Founded Year
2020
Location
Mumbai, India
Stage
Seed
Total Funding
$7.3M in 4 rounds
Latest Funding Round
Post Money Valuation
$***** as on Oct 27, 2022
Ranked
Annual Revenue
₹10 - ₹50 Cr as on Mar 31, 2025
Employee Count
15 as on Aug 31, 2025
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ProfitWheel's funding and investors

ProfitWheel has raised a total funding of $7.3M over 4 rounds. Its first funding round was on Nov 07, 2020. Its latest funding round was a Seed round on Dec 14, 2022 for $*****. 4 investors participated in its latest round. ProfitWheel has 9 institutional investors and 39 angel investors.

Here is the list of recent funding rounds of ProfitWheel:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Dec 14, 2022
4554951
Seed
4521110
2035184
9814640
9814310
May 31, 2022
2532560
Seed
8163015
9320887
3258191
Jul 20, 2021
8625676
Seed
1637601
8778544
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ProfitWheel's founders and board of directors

Founder? Claim Profile
The founders of ProfitWheel are Vivek Amarnath Bhargava, Gautam Amod Mehra and Aman Khanna. Gautam Amod Mehra is the CEO of ProfitWheel.
Here are the details of ProfitWheel's key team members:

ProfitWheel's Board of Directors

ProfitWheel's board has 5 active members. Vivek Amarnath Bhargava, Gautam Amod Mehra, Aman Khanna and Gautam Amod Mehra are part of team and Rajesh Chandanmal Jain is independent board member.
Here is the list of ProfitWheel's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
6y 1m
Team
-
Current
4y 5m
Team
-
Current
1y 10m
vm{zuam
Team
-
Past
8y 6m
Independent board member
-
Current
5y 10m

ProfitWheel's employee count trend

ProfitWheel has 15 employees as of Aug 25. The total employee count is the same as what it was in Aug 24. Here is ProfitWheel's employee count trend over the years:
Employee count trend for ProfitWheel
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ProfitWheel's Competitors and alternates

Top competitors of ProfitWheel include data.ai, Singular and Comscore. Here is the list of Top 10 competitors of ProfitWheel, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for data.ai
data.ai
2010, San Francisco (United States), Acquired
AI based market data analysis for generating consumer insights
$157M
81/100
2nd
Logo for Singular
Singular
2014, Tel Aviv (Israel), Series B
Marketing analytics and attribution platform
$50M
71/100
3rd
Logo for Comscore
Comscore
1976, Reston (United States), Public
Provider of cross-platform audience and advertising measurement and analytics services
$87M
69/100
4th
Logo for EDO
EDO
2014, Los Angeles (United States), Series B
Platform offering campaign analytics software
$92.4M
66/100
5th
Logo for TapClicks
TapClicks
2011, San Jose (United States), Series A
Provider of marketing operations platform with reporting, analytics, and workflow tools
$23.5M
64/100
6th
Logo for IGAWorks
IGAWorks
2006, Seoul (South Korea), Series C
Demad side advertising platform
$10.9M
61/100
7th
Logo for MediaRadar
MediaRadar
2006, New York City (United States), Series C
Advertising intelligence platform empowering brands, agencies, publishers, and platforms
$6.7M
60/100
8th
Logo for Flurry
Flurry
2005, San Francisco (United States), Acquired
Mobile app analytics platform empowering app growth through data-driven insights
$63M
57/100
9th
Logo for Happydemics
Happydemics
2013, Paris (France), Series B
Feedback collection tool for businesses
$29.4M
56/100
10th
Logo for Sounder
Sounder
2019, New York City (United States), Acquired
AI based audio intelligence platform
$12.2M
55/100
43rd
Logo for ProfitWheel
ProfitWheel
2020, Mumbai (India), Seed
Ad analytics solutions for businesses
$7.3M
40/100
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ProfitWheel's Latest cap tables and shareholding

Founders (largest shareholder) own 39.92%, Funds own 5.47%, Enterprises own 19.26% and Angels own 20.02%. The net worth of ProfitWheel's founders is INR 21.2Cr as of May 31, 2022.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
39.92%
21.2Cr
1500161
6430929
9142267
4485640
8930516
8289967
4136096
2806911
6529539
5483344
Fund
5.47%
2.91Cr
98799
43686
74512
39564
88
28
87
27
65
94
Enterprise
19.26%
10.3Cr
5527538
3512440
2112448
5185165
Angel
20.02%
10.6Cr
3030566
2579063
3241322
1387427
91
62
66
76
12
41
Other People
3.39%
1.81Cr
782
563
879
932
ESOP Pool
11.92%
6.34Cr
4286355
7523958
2726780
1943061
Total
99.98%
53.2Cr
2879430
9642965
9723796
3603061
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of ProfitWheel's Shareholding

ProfitWheel's Investments and acquisitions

ProfitWheel has made no investments or acquisitions yet.

Reports related to ProfitWheel

Here is the latest report on ProfitWheel's sector:

News related to ProfitWheel

•
ProfitWheel appoints Sarabjeet Singh as CBOBestMediaInfo•Feb 17, 2023•ProfitWheel, Bobble AI
•
ProfitWheel launches flagship insights engine ‘Consumr.ai’BestMediaInfo•Nov 17, 2022•ProfitWheel
•
ProfitWheel Secures USD3M in Seed FundingFinSMEs•Oct 22, 2021•ProfitWheel, Netcore Cloud
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