When was Relay42 founded?

Relay42 was founded in 2011 and raised its 1st funding round 4 years after it was founded.

Where is Relay42 located?

Relay42 is headquartered in Amsterdam, Netherlands.

Who is the current CEO of Relay42?

Tomas Salfischberger of Relay42. They have also founded 1 company.

How many employees does Relay42 have?

As of Aug 31, 2026, the latest employee count at Relay42 is 19.

Is Relay42 a funded company?

Relay42 is a funded company, having raised a total of $***** in its 1st and only funding round, a Series A round on Dec 08, 2015.

When was the latest funding round of Relay42?

Relay42's latest funding was a $***** Series A round on Dec 08, 2015, with participation from 1 investor.

Where does Relay42 rank among its competitors?

Relay42 ranks 19th amongst 91 active competitors, of which 16 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Auxia, which secured $23.5M in Mar, 2025.

Who are the top competitors of Relay42?

Relay42's top competitors include Adobe, Medallia and Yext. Among them, Auxia secured the most recent funding round in March, 2025.

Relay42 - 2026 Company Profile, Team, Funding & Competitors

Relay42 is an acquired company based in Amsterdam (Netherlands), founded in 2011 by Fredrick Marckini, Tomas Salfischberger and Koen Koppens. It operates as a Cloud based customer journey orchestration solutions provider. Relay42 has raised an undisclosed amount in funding from Holland Capital. The company has 91 active competitors, including 16 funded and 17 that have exited. Its top competitors include companies like Adobe, Medallia and Yext.

Company Details

Relay42 is a cloud based customer journey orchestration solutions provider. It provides a data management platform that is used by a broad range of leading international advertisers. The features of the product include identitiy management, reasl time data processing, content personalization across channels, AI based customer behaviour prediction, real time identifier tagging and merging, etc.

Website: relay42.com
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Key Metrics

Founded Year

2011

Location

Amsterdam, Netherlands

Stage

Acquired

Latest Funding Round

Series A, Dec 08, 2015, $*****

Investors

Holland Capital & 1 more

Ranked

19^th among 91 active competitors

Employee Count

19 as on Aug 31, 2026

Similar Companies

Yext & 20 more

Exit Details

Acquired by Supermetrics (Jun 18, 2025)

View Relay42's full profile

Relay42 got acquired by Supermetrics on Jun 18, 2025.

Click here to take a look at Relay42's acquisition in detail

Relay42 has raised funding over 1 round. Its latest funding round was a Series A round on Dec 08, 2015 for $*****. 1 investor participated in its latest round. Relay42 has 2 institutional investors.

Here is the list of recent funding rounds of Relay42:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 08, 2015	1612930	Series A	6080724	5671093	2976955	6863917

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View details of Relay42's funding rounds and investors

The founders of Relay42 are Fredrick Marckini, Tomas Salfischberger and Koen Koppens. Tomas Salfischberger is the CEO of Relay42.

Here are the details of Relay42's key team members:

Fredrick Marckini: Co-Founder of Relay42 and founder of 1 other company.
Tomas Salfischberger: Co-Founder & CEO of Relay42.
Koen Koppens: Co-Founder of Relay42.

View details of Relay42's Founder profiles and Board Members

Relay42's employee count trend

Relay42 has 19 employees as of Aug 26. Here is Relay42's employee count trend over the years:

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Top competitors of Relay42 include Adobe, Medallia and Yext. Here is the list of Top 10 competitors of Relay42, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Adobe 1982, San Jose (United States), Public	AI powered marketing creative management and customer journey management platform	-	Apple, Alcor Fund & 15 others	81/100
2nd	Medallia 2001, Pleasanton (United States), Acquired	Provider of experience management software and related customer service solutions	$344M	Sequoia Capital, Battery Ventures & 19 others	81/100
3rd	Yext 2006, New York City (United States), Public	Provider of a platform for managing and optimizing brand visibility online	$116M	WGI Group, IVP & 12 others	80/100
4th	Amplitude 2012, San Francisco (United States), Public	Provider of an AI analytics platform for product and marketing insights	$336M	Y Combinator, Sequoia Capital & 36 others	78/100
5th	NiCE 1986, Hoboken (United States), Public	Developer of platforms automating customer service using artificial intelligence	-	HarbourVest Partners, Morgan Stanley & 10 others	71/100
6th	FullCircl 2006, Winnersh (United Kingdom), Acquired	Cloud based customer journey management software	$20.8M	Augmentum Fintech, Oak Investment Partners ... & 43 others	69/100
7th	Airship 2009, Portland (United States), Acquired	Provider of a platform for cross-channel customer experience orchestration and management	$114M	Foundry, August Capital & 15 others	66/100
8th	Forsta 2007, New York City (United States), Acquired	Provider of customer journey analytics and market research solution	$1M	DCA Partners, EQT & 3 others	65/100
9th	Auxia 2022, Los Altos (United States), Series A	Provider of software development, cloud computing, data analytics, and digital marketing services	$46.9M	VMG Partners, Incubate Fund & 6 others	61/100
10th	Heap 2012, San Francisco (United States), Acquired	Cloud based product analytics software	$216M	New Enterprise Associates, Redpoint Ventures ... & 25 others	59/100
19th	Relay42 2011, Amsterdam (Netherlands), Acquired	Cloud based customer journey orchestration solutions provider	-	AccelerAsia, Holland Capital	42/100