When was Forsta founded?

Forsta was founded in 2007 and raised its 1st funding round within a year of its incorporation.

Where is Forsta located?

Forsta is headquartered in New York City, United States.

How many employees does Forsta have?

As of Jul 01, 2024, the latest employee count at Forsta is 859.

Is Forsta a funded company?

Forsta is a funded company, having raised a total of $1M across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Nov 29, 2007.

When was the latest funding round of Forsta?

Forsta's latest funding was a $***** Conventional Debt round on Feb 04, 2013, with participation from 1 investor. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $667M in funding in 2026 to date.

Where does Forsta rank among its competitors?

Forsta ranks 27th amongst 1552 active competitors, of which 260 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Capillary Technologies, which secured an undisclosed amount in Jun, 2023.

Who are the top competitors of Forsta?

Forsta's top competitors include Adobe, Medallia and Capillary Technologies. Among them, Capillary Technologies secured the most recent funding round in June, 2023.

Forsta - 2026 Company Profile, Team, Funding & Competitors

Forsta is an acquired company based in New York City (United States), founded in 2007. It operates as a Provider of customer journey analytics and market research solution. Forsta has raised $1M in funding from DCA Partners. The company has 1552 active competitors, including 260 funded and 158 that have exited. Its top competitors include companies like Adobe, Medallia and Capillary Technologies.

Company Details

Provider of customer journey analytics and market research solution. It provides feedback and analytics software for market research, including data collection and integration, data visualization, survey designs, and reporting and analytics. It offers features like brand insights, local landing pages, customer experience, and more.

Website: www.forsta.com/
Social
Email ID: *****@confirmit.com
Phone Number: +1 **********

Key Metrics

Founded Year

2007

Location

New York City, United States

Stage

Acquired

Total Funding

$1M in 2 rounds

Latest Funding Round

Conventional Debt, Feb 04, 2013, $*****

Investors

DCA Partners & 4 more

Ranked

27^th among 1552 active competitors

Employee Count

859 as on Jul 01, 2024

Investment & Acquisitions

HelloIgnite & 3 more

Similar Companies

Adobe & 211 more

Exit Details

Acquired by Press Ganey (Feb 07, 2022)

View Forsta's full profile

Forsta is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Forsta, Inc. CIN: 1698488 , United States, Active		$1 - $1M (As on Nov 06, 2018)	-	-
Fostra d.o.o. CIN: 86069389957 , Croatia, Active	Jul 05, 2021	$596K (As on Dec 31, 2024)	-

Forsta got acquired by Press Ganey on Feb 07, 2022. It was facilitated by BlackArch and Lazard.

Click here to take a look at Forsta's acquisition in detail

Forsta has raised a total funding of $1M over 2 rounds. Its first funding round was on Nov 29, 2007. Its latest funding round was a Conventional Debt round on Feb 04, 2013 for $*****. 1 investor participated in its latest round. Forsta has 5 institutional investors.

Here is the list of recent funding rounds of Forsta:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 04, 2013	4838279	Conventional Debt	7419763	5716976	2535693	4049481
Nov 29, 2007	4302153	Series A	5512153	7282079	DCA Partners	2887847

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View details of Forsta's funding rounds and investors

Forsta's employee count trend

Forsta has 859 employees as of Jul 24. Here is Forsta's employee count trend over the years:

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Top competitors of Forsta include Adobe, Medallia and Capillary Technologies. Here is the list of Top 10 competitors of Forsta, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Adobe 1982, San Jose (United States), Public	AI powered marketing creative management and customer journey management platform	-	Apple, Alcor Fund & 13 others	83/100
2nd	Medallia 2001, Pleasanton (United States), Acquired	Provider of experience management software and related customer service solutions	$340M	Sequoia Capital, HTIF & 12 others	82/100
3rd	Capillary Technologies 2008, Bengaluru (India), Public	AI powered loyalty management software for enterprises	$144M	Warburg Pincus, Norwest & 34 others	81/100
4th	Twilio 2008, San Francisco (United States), Public	Cloud based omnichannel communication and customer engagement platform	$240M	Fidelity Investments, Union Square Ventures ... & 40 others	81/100
5th	Amplitude 2012, San Francisco (United States), Public	Provider of an AI analytics platform for product and marketing insights	$336M	Sequoia Capital, Y Combinator & 36 others	78/100
6th	Segment 2011, San Francisco (United States), Acquired	Cloud-based customer data platform	$300M	Accel, Google Ventures & 18 others	77/100
7th	Contentsquare 2012, Paris (France), Series F	AI interfaced customer digital experience analytics software	$1.21B	SoftBank Vision Fund, Highland Europe & 22 others	74/100
8th	Yext 2006, New York City (United States), Public	Provider of a platform for managing and optimizing brand visibility online	$116M	IVP, Insight Partners & 12 others	73/100
9th	Skilljar 2013, Seattle (United States), Acquired	Cloud based customer onboarding and training platform	$53.1M	Shasta Ventures, Insight Partners & 5 others	73/100
10th	FullCircl 2006, Winnersh (United Kingdom), Acquired	Cloud based customer journey management software	$20.8M	Augmentum Fintech, Oak Investment Partners ... & 43 others	72/100
27th	Forsta 2007, New York City (United States), Acquired	Provider of customer journey analytics and market research solution	$1M	Zobito, Abacus Finance Group & 3 others	65/100

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Forsta has not made any investments yet. Forsta has made 4 acquisitions.

Here is the list of latest three $acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Aug 09, 2022	Acquisition	HelloIgnite	2020	Arden Hills (United States)
Jan 19, 2016	Acquisition	Kinesis Survey Technologies	2003	Austintown (United States)
Dec 01, 2015	Acquisition	Qualvu	2007	Lakewood (United States)