When was Forsta founded?

Forsta was founded in 2007 and raised its 1st funding round within a year of its incorporation.

Where is Forsta located?

Forsta is headquartered in New York City, United States.

How many employees does Forsta have?

As of Aug 31, 2026, the latest employee count at Forsta is 363.

Is Forsta a funded company?

Forsta is a funded company, having raised a total of $1M across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Nov 29, 2007.

When was the latest funding round of Forsta?

Forsta's latest funding was a $***** Conventional Debt round on Feb 04, 2013, with participation from 1 investor. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $2.95B in funding in 2026 to date.

Where does Forsta rank among its competitors?

Forsta ranks 26th amongst 1712 active competitors, of which 257 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Hightouch, which secured $150M in Apr, 2026.

Who are the top competitors of Forsta?

Forsta's top competitors include Capillary Technologies, Adobe and Medallia. Among them, Hightouch secured the most recent funding round in April, 2026.

Forsta - 2026 Company Profile, Team, Funding & Competitors

Forsta is an acquired company based in New York City (United States), founded in 2007. It operates as a Provider of customer journey analytics and market research solution. Forsta has raised $1M in funding from DCA Partners. The company has 1712 active competitors, including 257 funded and 165 that have exited. Its top competitors include companies like Capillary Technologies, Adobe and Medallia.

Company Details

Provider of customer journey analytics and market research solution. It provides feedback and analytics software for market research, including data collection and integration, data visualization, survey designs, and reporting and analytics. It offers features like brand insights, local landing pages, customer experience, and more.

Website: www.forsta.com/
Social
Email ID: *****@confirmit.com
Phone Number: +1 **********

Key Metrics

Founded Year

2007

Location

New York City, United States

Stage

Acquired

Total Funding

$1M in 2 rounds

Latest Funding Round

Conventional Debt, Feb 04, 2013, $*****

Investors

DCA Partners & 4 more

Ranked

26^th among 1712 active competitors

Employee Count

363 as on Aug 31, 2026

Investment & Acquisitions

HelloIgnite & 3 more

Similar Companies

Adobe & 206 more

Exit Details

Acquired by Press Ganey (Feb 07, 2022)

View Forsta's full profile

Forsta is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
Forsta, Inc. CIN: 1698488 , United States, Active		$1 - $1M (As on Nov 06, 2018)	-	-
Fostra d.o.o. CIN: 86069389957 , Croatia, Active	Jul 05, 2021	€0 - €1M (As on Dec 31, 2024)	-

Forsta got acquired by Press Ganey on Feb 07, 2022.

Click here to take a look at Forsta's acquisition in detail

Forsta has raised a total funding of $1M over 2 rounds. Its first funding round was on Nov 29, 2007. Its latest funding round was a Conventional Debt round on Feb 04, 2013 for $*****. 1 investor participated in its latest round. Forsta has 5 institutional investors.

Here is the list of recent funding rounds of Forsta:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 04, 2013	6637258	Conventional Debt	4836926	9367174	6321774	6210513
Nov 29, 2007	1283106	Series A	8388622	2549207	DCA Partners	2806568

Access funding benchmarks and valuations. Sign up today!

View details of Forsta's funding rounds and investors

Forsta's employee count trend

Forsta has 363 employees as of Aug 26. Here is Forsta's employee count trend over the years:

Uncover Forsta's growth story! Sign up today!

Access Tracxn on any website

Our Google Chrome extension lets you view company details while browsing their websites

Install Tracxn Extension

Top competitors of Forsta include Capillary Technologies, Adobe and Medallia. Here is the list of Top 10 competitors of Forsta, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Capillary Technologies 2008, Bengaluru (India), Public	AI powered loyalty management software for enterprises	$144M	Warburg Pincus, Norwest & 32 others	82/100
2nd	Adobe 1982, San Jose (United States), Public	AI powered marketing creative management and customer journey management platform	-	Apple, Alcor Fund & 15 others	81/100
3rd	Medallia 2001, Pleasanton (United States), Acquired	Provider of experience management software and related customer service solutions	$344M	Sequoia Capital, Battery Ventures & 19 others	81/100
4th	Yext 2006, New York City (United States), Public	Provider of a platform for managing and optimizing brand visibility online	$116M	WGI Group, IVP & 12 others	80/100
5th	Twilio 2008, San Francisco (United States), Public	Cloud based omnichannel communication and customer engagement platform	$240M	T. Rowe Price, Fidelity Investments & 40 others	78/100
6th	Amplitude 2012, San Francisco (United States), Public	Provider of an AI analytics platform for product and marketing insights	$336M	Y Combinator, Sequoia Capital & 36 others	78/100
7th	Qualtrics 2002, Provo (United States), Acquired	Provider of experience management software facilitating customer, employee, and market research	$400M	Accel, Insight Partners & 10 others	76/100
8th	Zeotap 2014, Berlin (Germany), Series D	Provider of customer data platform with AI-powered insights and orchestration	$117M	SignalFire, HitFox Group & 42 others	73/100
9th	Hightouch 2019, San Francisco (United States), Series D	Provider of an AI-powered marketing and customer data platform	$322M	Bain Capital Ventures, Sapphire Ventures ... & 23 others	73/100
10th	Acquia 2007, Boston (United States), Acquired	Provider of a digital experience platform for content, community, and commerce	$174M	North Bridge Venture Partners, Centerview Capital ... & 18 others	71/100
26th	Forsta 2007, New York City (United States), Acquired	Provider of customer journey analytics and market research solution	$1M	EQT, Zobito & 3 others	65/100

Get insights and benchmarks for competitors of 2M+ companies! Sign up today!

Looking for more details on Forsta's competitors? Click here to see the top ones

Forsta has not made any investments yet. Forsta has made 4 acquisitions.

Here is the list of latest three $acquisitions:

Filter this list

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Aug 09, 2022	Acquisition	HelloIgnite	2020	Arden Hills (United States)
Jan 19, 2016	Acquisition	Kinesis Survey Technologies	2003	Austintown (United States)
Dec 01, 2015	Acquisition	Qualvu	2007	Lakewood (United States)