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ShopBack - About the company

ShopBack is a series F company based in Singapore (Singapore), founded in 2014 by Henry Hian Yi Chan, Bryan Chua and Shanru Lai. It operates as an Online platform providing cashback rewards, coupons, and promo codes for purchases. ShopBack has raised $350M in funding from investors like East Ventures, Temasek and Credit Saison, with a current valuation of $1.4B. The company has 405 active competitors, including 19 funded and 19 that have exited. Its top competitors include companies like CashKaro, Groupon and GoSats.

Sectors and market segments that ShopBack operate in

ShopBack serves in the Retail market segments.The primary business model of ShopBack is:

Company Details

Online platform providing cashback rewards, coupons, and promo codes for purchases. It allows users to earn money back on shopping, travel bookings, and game play. Users can withdraw earnings to their accounts. The platform offers notifications for deals and automatic application of coupon codes.
Social
XFacebook
Email ID
*****@shopback.com
Registered Address
77 AYER RAJAH CRESCENT #03-23 SINGAPORE 139954
Key Metrics
Founded Year
2014
Location
Singapore, Singapore
Stage
Series F
Total Funding
$350M in 9 rounds
Latest Funding Round
Post Money Valuation
$1.4B as on Feb 01, 2026
Ranked
Annual Revenue
SGD 100M - 500M as on Mar 31, 2024
Employee Count
939 as on May 31, 2026
Investment & Acquisitions
Similar Companies
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ShopBack's funding and investors

ShopBack has raised a total funding of $350M over 9 rounds. Its first funding round was on Mar 09, 2015. Its latest funding round was a Series F round on Dec 08, 2022 for $30M. 1 investor participated in its latest round. ShopBack has 39 institutional investors and 4 angel investors.

Here is the list of recent funding rounds of ShopBack:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Dec 08, 2022
$30M
Series F
-
-
-
Oct 03, 2022
$80M
Series F
$1B
9.3x
-
Jun 23, 2022
$80M
Series F
-
-
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ShopBack's founders and board of directors

Founder? Claim Profile
The founders of ShopBack are Henry Hian Yi Chan, Bryan Chua and Shanru Lai. Henry Hian Yi Chan is the CEO of ShopBack.
Here are the details of ShopBack's key team members:

ShopBack's Board of Directors

ShopBack's board has 11 active members. Willson Cuaca, Joel Leong and Shoichiro Suzuki are part of team and Chan Hian Yi, Adrienne Teh Pik Sharn, Huang Huanmin, Dao Phuong Lan, Nguyen Trung Kien, Hong Zhongyi, Daniel Edward Neary and Chong Ee Rong are independent board members.
Here is the list of ShopBack's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
7y 6m
Team
-
Current
12y 4m
Team
-
Past
4y 9m
Team
-
Past
5y 2m
Investor
-
Current
2y 2m
Investor
-
Past
1y 1m
Investor
Asia Partners
Past
3y 3m
Investor
-
Past
5y 5m
Independent board member
-
Current
12y 4m
Independent board member
-
Current
3y 7m
Independent board member
-
Current
9y 6m
Independent board member
-
Current
1y 3m
Independent board member
-
Current
0y 10m
Independent board member
-
Current
3y 7m
Independent board member
-
Current
0y 8m
Independent board member
-
Current
0y 8m
Independent board member
-
Past
4y 10m
Independent board member
-
Past
5y 0m
Independent board member
-
Past
3y 0m
Independent board member
-
Past
8y 7m
Independent board member
-
Past
1y 5m

ShopBack's employee count trend

ShopBack has 939 employees as of May 26. Here is ShopBack's employee count trend over the years:
Employee count trend for ShopBack
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ShopBack's Competitors and alternates

Top competitors of ShopBack include CashKaro, Groupon and GoSats. Here is the list of Top 10 competitors of ShopBack, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for ShopBack
ShopBack
2014, Singapore (Singapore), Series F
Online platform providing cashback rewards, coupons, and promo codes for purchases
$350M
79/100
2nd
Logo for CashKaro
CashKaro
2013, Gurugram (India), Series C
Platform offering cashback and coupon offers from e-commerce portals
$32.5M
77/100
3rd
Logo for Groupon
Groupon
2007, Chicago (United States), Public
Online marketplace offering deals on multi-category products and services
$980M
71/100
4th
Logo for GoSats
GoSats
2019, Bengaluru (India), Series A
App based platform offering rewards and bitcoin cashback
$10.2M
63/100
5th
Logo for Fave
Fave
2015, Kuala Lumpur (Malaysia), Acquired
Provider of mobile applications facilitating merchant deals and cashback rewards
$32M
62/100
6th
Logo for Fanli
Fanli
2006, Shanghai (China), Public
Online platform that focuses on getting discounts from third-party ecommerce sites
$130M
51/100
7th
Logo for Zave
Zave
2023, Bengaluru (India), Seed
App-based platform offering rewards for multi-category products
$545K
51/100
8th
Logo for Cashrewards
Cashrewards
2012, Sydney (Australia), Public
Platform offers rewards in the form of cashback for online shopping initiated through its portal
$5.2M
49/100
9th
Logo for Fave India
Fave India
2014, India, Unfunded
Online platform offering rewards and cashback on multi-category products and services
-
-
49/100
10th
Logo for TalkCharge
TalkCharge
2015, Gurugram (India), Unfunded
Online platform for discounts and cashback
-
-
47/100
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ShopBack's Investments and acquisitions

ShopBack has not made any investments yet. ShopBack has made 4 acquisitions.
Here is the list of latest three $acquisitions:lockFilter this list
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Nov 02, 2021
Acquisition
2017
Singapore (Singapore)
Apr 28, 2020
Acquisition
1998
San Mateo (United States)
May 10, 2018
Acquisition
2015
Santa Monica (United States)
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See all acquisitions by ShopBack

Reports related to ShopBack

Here is the latest report on ShopBack's sector:

News related to ShopBack

lockFilter this list
Media has covered ShopBack for a total of 6 events in the last 1 year, 2 of them have been about company updates and 2 about partnerships.
•
ShopBack and Visa expand tie-up to 20,000 Singapore physical storesSingapore Business Review•Aug 11, 2026•Visa, ShopBack
•
ShopBack appoints new North America general managerTech in Asia•Sep 25, 2025•ShopBack
•
•
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FAQs about ShopBack

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