SnapLion - About the company
SnapLion is a seed company based in Delhi (India), founded in 2011 by Aditya Kapoor and Rohan Gupta. It operates as a Platform offering customer engagement software for loyalty and rewards. SnapLion has raised an undisclosed amount in funding from investors like Orios Venture Partners, India Internet Fund and Blume Venture. The company has 634 active competitors, including 75 funded and 53 that have exited. Its top competitors include companies like Capillary Technologies, Upside and Paytronix.
Company Details
Platform offering customer engagement software for loyalty and rewards. It provides tools that help businesses build and maintain customer loyalty through personalized rewards. It enables better interaction with customers by automating engagement based on behavior and preferences.
- Website
- snaplion.com
- Social
- Email ID
- *****@snaplion.com
- Registered Address
- A57, First Floor, Road Holiday Club Mashjid Moth, Near Shiv Ram Mandir, South Delhi, new delhi, Delhi, India, 110017
Key Metrics
Founded Year
2011
Location
Delhi, India
Stage
Seed
Latest Funding Round
Investors
Ranked
101st among 634 active competitors
Annual Revenue
₹0 as on Mar 31, 2025
Employee Count
9 as on Mar 31, 2026
Legal entities associated with SnapLion
SnapLion is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
SNAPLION SALES INDIA PRIVATE LIMITED CIN: U74120DL2012PTC246332 , India, Active | Dec 17, 2012 | $0 (As on Mar 31, 2025) | - |
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SnapLion's funding and investors
SnapLion has raised funding over 2 rounds. Its first funding round was on Jul 22, 2013. Its latest funding round was a Seed round on Sep 08, 2014 for $*****. 4 investors participated in its latest round. SnapLion has 5 institutional investors and 5 angel investors.
Here is the list of recent funding rounds of SnapLion:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Sep 08, 2014 | 8939051 | Seed | 7596419 | 5995373 | 4484810 | 5667411 |
Jul 22, 2013 | 4898003 | Seed | 3865090 | 6743730 | 9789665 |
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SnapLion's founders and board of directors
Founder? Claim ProfileThe founders of SnapLion are Aditya Kapoor and Rohan Gupta.
Here are the details of SnapLion's key team members:
- Aditya Kapoor: Co-Founder of SnapLion. They are also an angel investor in 1 startup.
- Rohan Gupta: Co-Founder of SnapLion.
View details of SnapLion's Founder profiles and Board Members
SnapLion's employee count trend
SnapLion has 9 employees as of Mar 26. Here is SnapLion's employee count trend over the years:
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SnapLion's Competitors and alternates
Top competitors of SnapLion include Capillary Technologies, Upside and Paytronix. Here is the list of Top 10 competitors of SnapLion, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Capillary Technologies 2008, Bengaluru (India), Public | AI powered loyalty management software for enterprises | $144M | 81/100 | |
2nd |  Upside 2016, Washington, DC (United States), Series D | Provider of promotion management and cashback solutions to retailers | $250M | 78/100 | |
3rd | Paytronix 2001, Newton (United States), Acquired | Provider of digital guest engagement platform for restaurants and c-stores | $75M | 70/100 | |
4th | Thanx 2012, San Francisco (United States), Series C | Provider of loyalty management solution for offline stores | $23.1M | 67/100 | |
5th | Customer experience management solution | $22M | 67/100 | ||
6th | Provider of loyalty program services | $35M | 66/100 | ||
7th | Online platform to create, run and manage promotional campaigns | $138M | 66/100 | ||
8th | Loylty Rewardz 2006, Mumbai (India), Acquired | Platform offering loyalty and relationship management solutions | $28.3M | 65/100 | |
9th | EasyRewardz 2011, Gurugram (India), Series B | Cloud-based CRM and loyalty platform solutions for managing customer relationships, loyalty programs, and sales interactions | $14.3M | 64/100 | |
10th | Sendoso 2016, San Francisco (United States), Series C | Account based marketing platform for businesses | $157M | 64/100 | |
101st | Platform offering customer engagement software for loyalty and rewards | - | 37/100 |
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SnapLion's Investments and acquisitions
SnapLion has made no investments or acquisitions yet.
Reports related to SnapLion
Here is the latest report on SnapLion's sector:
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