Tatari - About the company
Tatari is a funded company based in San Francisco (United States), founded in 2016 by Philip Inghelbrecht and Mike Swinson. It operates as a Provides platform for buying and measuring ads across linear and streaming TV. The company has 38 active competitors, including 8 funded and 5 that have exited. Its top competitors include companies like Samba, Simulmedia and VideoAmp.
Company Details
Tatari offers a programmatic TV advertising platform that helps advertisers to buy television advertising spots based on the data-driven approach. The platform collects data like ad occurrences, audience rating data, demographic data, advertising cost data, and clickstream activity to perform analytics enabling advertisers to buy the optimal advertising space.
- Website
- www.tatari.tv/
- Social
- Email ID
- *****@tatari.tv
- Registered Address
- San Francisco, California
Key Metrics
Founded Year
2016
Location
San Francisco, United States
Stage
Funding Raised
Investors
Ranked
3rd among 38 active competitors
Employee Count
234 as on Dec 31, 2021
Legal entities associated with Tatari
Tatari is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
Tatari, Inc. CIN: 813734795 , United States, Active | Dec 26, 999 | - | 234 (As on Dec 31, 2021) | - |
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Tatari's funding and investors
Tatari is a funded company. Tatari has 2 institutional investors.
View details of Tatari's funding rounds and investors
Tatari's founders and board of directors
Founder? Claim ProfileThe founders of Tatari are Philip Inghelbrecht and Mike Swinson. Philip Inghelbrecht is the CEO of Tatari.
Here are the details of Tatari's key team members:
- Philip Inghelbrecht: Co-Founder & CEO of Tatari. Contact Info: 1 email address
- Mike Swinson: Co-Founder of Tatari. Contact Info: 1 email address
View details of Tatari's Founder profiles and Board Members
Tatari's employee count trend
Tatari has 234 employees as of Dec 21. The total employee count is 103.0% more than what it was in Dec 20. Here is Tatari's employee count trend over the years:
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Tatari's Competitors and alternates
Top competitors of Tatari include Samba, Simulmedia and VideoAmp. Here is the list of Top 10 competitors of Tatari, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Samba 2008, San Francisco (United States), Series B | AI-based platform offering ad data management solutions | $46.3M | 77/100 | |
2nd |  Simulmedia 2008, New York City (United States), Series E | Provides TV advertising solutions | $87.3M | 66/100 | |
3rd | Tatari 2016, San Francisco (United States), Funding Raised | Provides platform for buying and measuring ads across linear and streaming TV | - | 60/100 | |
4th | VideoAmp 2014, Los Angeles (United States), Series G | Data driven advertising media measurement and optimization tools | $534M | 59/100 | |
5th |  MetaX Software 2019, Shenzhen (China), Funding Raised | Cloud-based TV suite solutions provider | - | 52/100 | |
6th |  DataXu 2009, Boston (United States), Acquired | Data Management and Demand Side Platform | $64.1M | 49/100 | |
7th | Olyzon 2024, New York City (United States), Seed | Platform offering adtech solutions for Connected TV | $3.8M | 47/100 | |
8th |  LG Ads 2013, Mountain View (United States), Unfunded | Platform for managing TV advertisements | - | - | 47/100 |
9th | Effectv 1997, New York City (United States), Unfunded | Multi-screen marketing and advertising solutions | - | - | 41/100 |
10th |  OpenAP 2017, New York City (United States), Seed | Provider of TV advertising platform | - | 41/100 |
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Tatari's Investments and acquisitions
Tatari has made no investments or acquisitions yet.
Reports related to Tatari
Here is the latest report on Tatari's sector:
News related to Tatari
Filter this listMedia has covered Tatari for 1 event in last 1 year, It was about company updates.
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Four Tatari Clients to Air Commercials During NBC’s Super Bowl LX BroadcastMarTech Series•Feb 05, 2026•Tatari, NBC
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Tatari Unveils Fully AI-Powered Media Buying Across Linear and Streaming TVMarTech Series•Jul 17, 2024•Tatari
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Tatari Integrates Experian’s Marketing Data, Improving Buying and Measurement CapabilitiesGlobeNewswire•Feb 21, 2023•Tatari, Experian
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Tatari Offers Lookalike Audiences Across Linear and Streaming with the Launch of Similar InventoryThe Cowboy Channel•Apr 11, 2022•Tatari
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Tatari Streamlines CTV Supply Chain with Acquisition of TheViewPointPRWIRE INDIA•Mar 28, 2022•Tatari, TheViewPoint
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Tatari Launches Creative Library, Automating the Creative Upload Process For TV AdvertisingEIN Presswire•Dec 10, 2021•Tatari
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