Where is Toro located?

Toro is headquartered in San Francisco, United States.

How many employees does Toro have?

As of Apr 30, 2026, the latest employee count at Toro is 36.

Is Toro a funded company?

Toro is a funded company, having raised a total of $***** in its 1st and only funding round.

Where does Toro rank among its competitors?

Toro ranks 408th amongst 474 active competitors, of which 56 are funded.

Who are the top competitors of Toro?

Toro's top competitors include InMobi, Tapjoy and Vungle.

Toro - 2026 Company Profile, Team & Competitors

Company Details

Toro automates Facebook marketing for mobile apps. Enables split testing and optimization of mobile marketing campaigns. Acquired by Google in February 2015 for an undisclosed amount.

Website: usetoro.com
Social

Key Metrics

Founded Year

2012

Location

San Francisco, United States

Stage

Acqui-Hired

Ranked

408^th among 474 active competitors

Employee Count

36 as on Apr 30, 2026

Similar Companies

InMobi & 925 more

View Toro's full profile

Toro has not raised any funding rounds yet.

The founders of Toro is Joel Poloney.

Here are the details of Toro's key team members:

Joel Poloney: Former Co-Founder of Toro.

View details of Toro's Founder profiles and Board Members

Toro's employee count trend

Toro has 36 employees as of Apr 26. Here is Toro's employee count trend over the years:

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Top competitors of Toro include InMobi, Tapjoy and Vungle. Here is the list of Top 10 competitors of Toro, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	InMobi 2007, Bengaluru (India), Series D	Mobile advertising platform for advertisers	$266M	Kleiner Perkins, Sherpalo Ventures & 41 others	78/100
2nd	Tapjoy 2007, San Francisco (United States), Acquired	Mobile advertising & monetization	$60M	J P Morgan, Rho Capital Partners & 12 others	76/100
3rd	Vungle 2011, San Francisco (United States), Acquired	Online ad network platform	$25.6M	Crosslink Capital, Google Ventures & 22 others	72/100
4th	Chartboost 2011, San Francisco (United States), Acquired	Ads monetization platform based on mobile games	$21M	Sequoia Capital, TransLink Capital & 7 others	68/100
5th	Mobvista 2013, Guangzhou (China), Public	Mobile advertising platform and ad network	$124M	NetEase, Midas Capital & 8 others	66/100
6th	Digital Turbine 1998, Austin (United States), Public	Mobile advertising network platform	-	Herald Investment Management, Trident Capital ... & 1 others	62/100
7th	Millennial Media 2006, Baltimore (United States), Acquired	Mobile advertising platform	$64.8M	New Enterprise Associates, Bessemer Venture Partners ... & 8 others	61/100
8th	Yeahmobi 2011, Xi An (China), Public	Programmatic advertising and retargeting platform	$140M	Capital Nuts, Xiaomi & 4 others	60/100
9th	AdAdapted 2012, Ann Arbor (United States), Series A	Native advertising through SDK integration	$5.1M	Michbelles, Zell Lurie & 12 others	58/100
10th	Liftoff 2012, Redwood City (United States), Acquired	ML powered mobile ad campaign management platform	$5M	Baseline Ventures, General Atlantic & 15 others	57/100
408th	Toro 2012, San Francisco (United States), Acqui-Hired	High-Performance Facebook Campaigns For Mobile Apps	-	-	28/100