Varicent - About the company
Varicent is an acquired company based in Toronto (Canada), founded in 2003 by Marc Altshuller. It operates as a Provider of incentive compensation management solutions for enterprises. Varicent has raised $49M in funding from Warburg Pincus and FTV Capital. The company has 97 active competitors, including 21 funded and 9 that have exited. Its top competitors include companies like Xoxoday, CaptivateIQ and Everstage.
Company Details
Provider of incentive compensation management solutions for enterprises. It provides incentive compensation management and sales performance management solutions for finance, sales, human resources, and IT departments. The solutions include incentive management, performance management, and others. The enterprises can set territories and quotas for sales teams and design complex compensation plans based on various factors. It offers embedded AI and GenAI assistants that help analyze data, optimize plans, and uncover revenue opportunities.
- Website
- www.varicent.com/
- Email ID
- *****@varicent.com
- Registered Address
- SUITE 1, 7TH FLOOR,50 BROADWAY,LONDON,ENGLAND,SW1H 0BL
Key Metrics
Founded Year
2003
Location
Toronto, Canada
Stage
Acquired
Total Funding
$49M in 4 rounds
Latest Funding Round
Investors
Ranked
2nd among 97 active competitors
Employee Count
652 as on Jan 31, 2026
Exit Details
Acquired by Great Hill Partners (Nov 25, 2019)
Legal entities associated with Varicent
Varicent is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
VARICENT UK OPCO LIMITED CIN: 12321098 , United Kingdom, Active | Nov 18, 2019 | $8.23M (As on Jun 30, 2021) | 33 (As on Jun 30, 2024) |
Varicent's acquisition details
Varicent got acquired by Great Hill Partners and Spectrum Equity on Nov 25, 2019. It was facilitated by Sidley.
Click here to take a look at Varicent's acquisition in detail
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Varicent's funding and investors
Varicent has raised a total funding of $49M over 4 rounds. Its first funding round was on 2006. Its latest funding round was a PE round on Jul 16, 2024 for $*****. 1 investor participated in its latest round. Varicent has 8 institutional investors.
Here is the list of recent funding rounds of Varicent:
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Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jul 16, 2024 | 6681950 | PE | 9634832 | 4757063 | 8932372 | 8956842 |
Oct 01, 2009 | 3592288 | Series C | 8183321 | 5702407 | 1022819 | |
2007 | 1664 | Series B | 7837 | 7216 | 4401 |
View details of Varicent's funding rounds and investors
Varicent's founders and board of directors
Founder? Claim ProfileThe founders of Varicent is Marc Altshuller. Marc Altshuller is the CEO of Varicent.
Here are the details of Varicent's key team members:
- Marc Altshuller: Founder & CEO of Varicent.
View details of Varicent's Founder profiles and Board Members
Varicent's employee count trend
Varicent has 652 employees as of Jan 26. Here is Varicent's employee count trend over the years:
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Varicent's Competitors and alternates
Top competitors of Varicent include Xoxoday, CaptivateIQ and Everstage. Here is the list of Top 10 competitors of Varicent, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Provider of rewards, recognition, loyalty, incentives, and payout program solutions | $30.6M | 79/100 | ||
2nd | Provider of incentive compensation management solutions for enterprises | $49M | 71/100 | ||
3rd | CaptivateIQ 2017, San Francisco (United States), Series C | Platform offering sales incentive management software | $165M | 69/100 | |
4th | Everstage 2020, Wilmington (United States), Series B | Platform offering software to manage sales commissions | $44.7M | 66/100 | |
5th | Board 1994, Chiasso (Switzerland), Acquired | Cloud-based financial planning and analysis and budgeting solutions for enterprises | $23.8M | 63/100 | |
6th | Provider of sales performance management software for incentive compensation and planning | $55M | 60/100 | ||
7th | Cloud based ERP software and management solutions for businesses | $8.68M | 59/100 | ||
8th | Spiff 2015, Salt Lake City (United States), Acquired | Compensation and commission management software | $109M | 59/100 | |
9th | QuotaPath 2018, Philadelphia (United States), Series B | SaaS-based performance management system for sales professionals | $67.3M | 51/100 | |
10th | Herald Logic 2002, Mumbai (India), Seed | Provider of sales incentive compensation management platform and managed services | $220K | 50/100 |
Looking for more details on Varicent's competitors? Click here to see the top ones
Varicent's Investments and acquisitions
Varicent has acquired 3 companies including Concert, FunnelCake and Symon. Varicent has not made any investments as of now.Here is the list of its acquisitions:
Date of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Aug 10, 2021 | Acquisition | 2017 | New York City (United States) | |
Oct 06, 2020 | Acquisition | 2014 | Kitchener (Canada) | |
Jan 21, 2020 | Acquisition | 2019 | Toronto (Canada) |
See all acquisitions by Varicent
News related to Varicent
Media has covered Varicent for a total of 4 events in the last 1 year, 2 of them have been about partnerships and 2 about people movement.
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Varicent and ServiceNow Join Forces to Power the Next Generation of Revenue ExecutionBusiness Wire•Jul 12, 2025•Varicent, ServiceNow
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Varicent and ServiceNow Join Forces to Power Next-Gen Revenue ExecutionBusiness Wire•Jul 08, 2025•Varicent, ServiceNow
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Varicent Unveils Genai-based Assistants To Help Organizations Unlock Revenue Opportunities At ScaleBusiness Wire•Dec 12, 2024•Varicent
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Warburg Pincus’ Investment in VaricentGlobal Legal Chronicle•Jul 22, 2024•Kirkland & Ellis, Warburg Pincus, Paul Hastings, Blake, Cassels & Graydon and 1 other
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Varicent Secures Strategic Investment from Warburg Pincus, Great Hill Partners and Spectrum EquitySalesTech Star•Jul 16, 2024•Varicent, Warburg Pincus, Great Hill Partners, Spectrum Equity and 9 others
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