When was Yellow founded?

Yellow was founded in 2021 and raised its 1st funding round 1 year after it was founded.

Where is Yellow located?

Yellow is headquartered in Bengaluru, India. It is registered at 2965 4th cross 12th Main Road Indiranagar HAL 2nd stage, Bangalore, Bangalore, Karnataka, India, 560008.

Who is the current CEO of Yellow?

Niranjan Ravikiran Vemulkar of Yellow. They have also founded 1 company.

Which legal entities is Yellow associated with?

Yellow is associated with DIGITAL SUCCESSION SOLUTIONS PRIVATE LIMITED.

How many employees does Yellow have?

As of Aug 31, 2025, Yellow has 16 employees, reflecting a 5% year-over-year decline in headcount.

Is Yellow a funded company?

Yellow is a funded company, having raised an undisclosed amount across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Nov 17, 2022.

How much is Yellow worth?

The latest valuation of Yellow is $***** as of May 03, 2023.

When was the latest funding round of Yellow?

Yellow's latest funding was a $***** Seed round on Mar 15, 2023, with participation from 2 investors. Its primary sector is Legal Tech. Globally, the Legal Tech sector has seen $1.94B in funding in 2026 to date.

What is the annual revenue of Yellow?

Annual revenue of Yellow is less than ₹10 Cr as on Mar 31, 2025

Where does Yellow rank among its competitors?

Yellow ranks 16th amongst 279 active competitors, of which 31 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Trust and Will, which secured $4.5M in Apr, 2025.

Who are the top competitors of Yellow?

Yellow's top competitors include Trust and Will, FreeWill and Tomorrow. Among them, Trust and Will secured the most recent funding round in April, 2025.

Yellow - 2026 Company Profile, Team, Funding, Competitors & Financials

Yellow is a seed company based in Bengaluru (India), founded in 2021 by Niranjan Ravikiran Vemulkar, Nikhil J Varghese and Niranjan Salimath. It operates as a Cloud based will creation software. Yellow has raised an undisclosed amount in funding from Gruhas, with a current valuation of $*****. The company has 279 active competitors, including 31 funded and 8 that have exited. Its top competitors include companies like Trust and Will, FreeWill and Tomorrow.

Company Details

Cloud based will creation software. It enables users to create and update the will. It also allows users to create an asset register with the ability to add asset classes. The platform provides users with visibility into asset distribution among the beneficiaries. It enables users to track the progress and generate the will whenever necessary. The platform provides access to experienced estate planners, lawyers, and claims experts to support the will planning process.

Website: www.getyellow.in/
Social
Email ID: *****@getyellow.in, *****@getyellow.in
Phone Number: +91 **********
Registered Address: 2965 4th cross 12th Main Road Indiranagar HAL 2nd stage, Bangalore, Bangalore, Karnataka, India, 560008

Key Metrics

Founded Year

2021

Location

Bengaluru, India

Stage

Seed

Latest Funding Round

Seed, Mar 15, 2023, $*****

Post Money Valuation

$***** as on May 03, 2023

Investors

Gruhas & 8 more

Ranked

16^th among 279 active competitors

Annual Revenue

0 - ₹10 Cr as on Mar 31, 2025

Employee Count

16 as on Aug 31, 2025

Similar Companies

Trust and Will & 359 more

View Yellow's full profile

Yellow is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
DIGITAL SUCCESSION SOLUTIONS PRIVATE LIMITED CIN: U72900KA2021PTC152511 , India, Active	Sep 30, 2021	0 - ₹10 Cr (As on Mar 31, 2025)	16 (As on Aug 31, 2025)

Yellow has raised funding over 2 rounds. Its first funding round was on Nov 17, 2022. Its latest funding round was a Seed round on Mar 15, 2023 for $*****. 2 investors participated in its latest round. Yellow has 5 institutional investors and 4 angel investors.

Here is the list of recent funding rounds of Yellow:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 15, 2023	2005411	Seed	5173406	1157594	8965109	9267541
Nov 17, 2022	7696792	Seed	3599609	8182471	6507719	UPenn & 5 more

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View details of Yellow's funding rounds and investors

The founders of Yellow are Niranjan Ravikiran Vemulkar, Nikhil J Varghese and Niranjan Salimath. Niranjan Ravikiran Vemulkar is the CEO of Yellow.

Here are the details of Yellow's key team members:

Niranjan Ravikiran Vemulkar: Co-Founder & CEO of Yellow. They serve on the board of 1 company.
Contact Info: 1 phone number
Nikhil J Varghese: Co-Founder of Yellow. They serve on the board of 1 company.
Contact Info: 1 email address and 1 phone number
Niranjan Salimath: Co-Founder & CTO of Yellow.

Yellow's Board of Directors

Yellow's board has 3 active members. Niranjan Ravikiran Vemulkar and Nikhil J Varghese are part of team and Anisha Srinivasan is independent board member.

Here is the list of Yellow's board of directors:

Name	Type	Representing	Status	Duration
Niranjan Ravikiran Vemulkar	Team	-	Current	4y 11m
Nikhil J Varghese	Team	-	Current	3y 10m
Anisha Srinivasan	Independent board member	-	Current	4y 6m

View details of Yellow's Founder profiles and Board Members

Yellow's employee count trend

Yellow has 16 employees as of Aug 25. The total employee count is 6.0% lower than what it was in Aug 24. Here is Yellow's employee count trend over the years:

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Top competitors of Yellow include Trust and Will, FreeWill and Tomorrow. Here is the list of Top 10 competitors of Yellow, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Trust and Will 2017, San Diego (United States), Series C	Cloud based platform offering legal will planning solutions	$75M	UBS, Link Ventures & 28 others	69/100
2nd	FreeWill 1998, New York City (United States), Series B	Legal will management solutions for non profits organizations	$30M	Iconiq Capital, Bain Capital Double Impact ... & 9 others	57/100
3rd	Tomorrow 2015, Seattle (United States), Acquired	Online will planning and life insurance comparison platform	$21.6M	Sinai Ventures, IDC Ventures & 16 others	54/100
4th	Farewill 2015, London (United Kingdom), Acquired	Provider of online legal forms for wills and probate services	$36.8M	Highland Europe, Augmentum Fintech & 35 others	52/100
5th	Willful 2017, Toronto (Canada), Seed	Cloud based platform offering will making solutions	$1.71M	Tactico, Conconi Growth Partners & 7 others	51/100
6th	Safewill 2011, Sydney (Australia), Series B	Provider of online will preparation, power of attorney, and estate planning	$17.7M	Reinventure Group, King River & 9 others	48/100
7th	Goodwill 2019, Singapore (Singapore), Acquired	Platform offering will planning solution	$250K	Entrepreneurs First	46/100
8th	GoodTrust 2020, Palo Alto (United States), Seed	Cloud based platform offering will management solution	$8.15M	Bling Capital, Azure Capital Partners & 16 others	44/100
9th	WealthCounsel 1997, Salt Lake City (United States), Unfunded	Provider of cloud-based legal document software and CLE training for attorneys	-	-	42/100
10th	Islamic Finance Guru 2014, London (United Kingdom), Series A	Shariah-compliant will management platform	$4.13M	B&Y Venture Partners, Outward & 2 others	42/100
16th	Yellow 2021, Bengaluru (India), Seed	Cloud based will creation software	-	360 One, CreedCap Asia Advisors & 7 others	35/100