Companies in AdTech
There are 11,535 companies in AdTech which include data.ai, Adobe, AppNexus, Glance, AppsFlyer. 2,607 companies in AdTech are funded, with 1,613 having secured Series A funding. Till date, the sector has seen the creation of 17 Unicorns. United States has the most number of companies in AdTech (3,830), followed by India
(917), and then United Kingdom (775).
2026 has seen the creation of 137 AdTech companies. On average, the last 10 years have seen 422 new companies launched every year. Most number of AdTech startups have been founded by alumni from Stanford University, Tel Aviv University and Harvard University.
Here is a List of top companies in AdTech
1. data.ai
AI based market data analysis for generating consumer insights. It visualizes market data to acquire and retain customers, prioritize the roadmap, enter new markets, and optimize ROI. The features of the software include advertisement spend analysis, revenue, and usage tracking, customization of data ingestion, data collaboration and benchmarking, and more.
Key facts about data.ai
- Founded Year: 2010
- Location: San Francisco (United States)
- Stage: Acquired
- Total Funding till date: $157M
- Investors: Sequoia Capital, IDG Capital and 16 Others
- Latest Funding Round: Series E, Jan 14, 2016, $*****
- Tracxn Score: 81/100 What is this?
- Competitors Rank: 1 of 2,117 Competitors
2. Adobe
AI powered marketing creative management and customer journey management platform. It enables users to create, deliver, and optimize digital content and applications. The platform allows users to create and augment content tailored to specific characters, brand styles, or campaigns. It generates videos from a text prompt or image. The platform combines real-time insights and scaled content activation with journey orchestration to optimize individual experiences across different channels.
Key facts about Adobe
- Founded Year: 1982
- Location: San Jose (United States)
- Stage: Public
- Investors: Apple, IDG Ventures Vietnam and 15 Others
- Latest Funding Round: Series A, 1985, $*****
- Tracxn Score: 81/100 What is this?
- Competitors Rank: 4 of 6,885 Competitors
3. AppNexus
AppNexus offers an advanced programmatic advertising technology platform that provides trading solutions and powers marketplaces for Internet advertising. Serves major buyers and sellers of online advertising, including Microsoft Ad Exchange, Interactive Media (Deutsche Telekom) and Collective. AppNexus publisher's suite include SSP, AdServer, and Yieldex analytics. In addition to the DSP as the major offering, AppNexus also offers an ad exchange platform. Led by the pioneers of online ad exchanges at Yahoo!’s Right Media and Google’s DoubleClick, backed by Angel investors like Marc Andreessen, Ben Horowitz and Ron Conway.
Key facts about AppNexus
- Founded Year: 2007
- Location: New York City (United States)
- Stage: Acquired
- Total Funding till date: $319M
- Investors: Microsoft, Schindler AM Ventures and 17 Others
- Latest Funding Round: Series F, Sep 30, 2016, $*****
- Tracxn Score: 78/100 What is this?
- Competitors Rank: 1 of 434 Competitors
4. Glance
Developer of an AI-powered shopping agent providing personalized style inspiration. The agent uses intuitive intelligence to curate a shopping feed. It collaborates to provide a shopping experience tailored to the user. The company also provides resources and a help center.
Key facts about Glance
5. AppsFlyer
Provider of software for mobile attribution and marketing data analytics. This technology tracks user engagement across mobile applications, websites, and connected television platforms. It provides tools for deep linking, fraud prevention, and data collaboration to measure advertising performance. The software integrates cross-platform signals to assist in optimizing marketing spend and user acquisition strategies. It also includes features for managing creative assets and audience segmentation to improve conversion rates.
Key facts about AppsFlyer
- Founded Year: 2011
- Location: San Francisco (United States)
- Stage: Series E
- Total Funding till date: $1.3B
- Investors: Fidelity Growth Partners Europe, Goldman Sachs and 23 Others
- Latest Funding Round: Conventional Debt, Aug 25, 2026, $*****
- Tracxn Score: 77/100 What is this?
- Competitors Rank: 1 of 441 Competitors
