DoubleVerify - About the company
DoubleVerify is a public company based in New York City (United States), founded in 2008 by Roberto Bortolotti and Oren Netzer. It operates as a Provider of media effectiveness platform utilising measurement data and dynamic optimisation. DoubleVerify has raised $396M in funding from investors like IVP, Tiger Global Management and JMI Management. The company has 22 active competitors, including 5 funded and 3 that have exited. Its top competitors include companies like Zefr, Adelaide and Confiant.
Company Details
Provider of media effectiveness platform utilising measurement data and dynamic optimisation. The platform offers tools for verifying media quality, optimising performance, and proving tangible outcomes. It provides solutions for advertisers, marketplaces, and publishers. The platform supports various channels, including social media, streaming television, and commerce media.
- Website
- doubleverify.com
- Social
- Email ID
- *****@doubleverify.com
Key Metrics
Founded Year
2008
Location
New York City, United States
Stage
Public
Total Funding
$396M in 6 rounds
Latest Funding Round
Ranked
1st among 22 active competitors
Annual Revenue
$657M as on Dec 31, 2024
Employee Count
1,316 as on Mar 31, 2026
Exit Details
Public
Legal entities associated with DoubleVerify
DoubleVerify is associated with 3 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
DOUBLEVERIFY INC. CIN: 33.139.746/0001-30 , Brazil, Active | Mar 25, 2019 | - | - | - |
DOUBLEVERIFY HOLDINGS, INC. CIN: 1819928 , United States, Active | Aug 15, 2017 | $657M (As on Dec 31, 2024) | 297 (As on Dec 31, 2023) | - |
DOUBLEVERIFY INC. CIN: 4731339 , United States, Active | Mar 25, 2015 | - | - | - |
DoubleVerify's IPO details
DoubleVerify got listed on Apr 21, 2021.
Click here to take a look at DoubleVerify's IPO in detail
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DoubleVerify's funding and investors
DoubleVerify has raised a total funding of $396M over 6 rounds. Its first funding round was on May 18, 2009. Its latest funding round was a Series D round on Oct 28, 2020 for $*****. 3 investors participated in its latest round. DoubleVerify has 14 institutional investors.
Here is the list of recent funding rounds of DoubleVerify:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Oct 28, 2020 | 1902412 | Series D | 1309613 | 1252746 | 8730256 | 7840918 |
Oct 2020 | 4647861 | Conventional Debt | 5223357 | 5598380 | 8545080 | |
Aug 30, 2011 | 7683221 | Series C | 9173824 | 6771377 |
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DoubleVerify's founders and board of directors
Founder? Claim ProfileThe founders of DoubleVerify are Roberto Bortolotti and Oren Netzer.
Here are the details of DoubleVerify's key team members:
- Roberto Bortolotti: Former Co-Founder of DoubleVerify.
- Oren Netzer: Co-Founder of DoubleVerify. Contact Info: 1 email address
- Mark Zagorski: CEO of DoubleVerify. Contact Info: 1 email address
View details of DoubleVerify's Founder profiles and Board Members
DoubleVerify's employee count trend
DoubleVerify has 1,316 employees as of Mar 26. Here is DoubleVerify's employee count trend over the years:
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DoubleVerify's Competitors and alternates
Top competitors of DoubleVerify include Zefr, Adelaide and Confiant. Here is the list of Top 10 competitors of DoubleVerify, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  DoubleVerify 2008, New York City (United States), Public | Provider of media effectiveness platform utilising measurement data and dynamic optimisation | $396M | 76/100 | |
2nd |  Zefr 2009, Los Angeles (United States), Series B | Provider of AI-powered content classification and brand suitability solutions | $36.2M | 64/100 | |
3rd | Adelaide 2020, New York City (United States), Seed | Provider of media quality measurement to improve advertising campaign performance | $8.4M | 46/100 | |
4th |  Confiant 2013, New York City (United States), Series A | Ad security and quality platform protecting against malicious online attacks | $4.1M | 43/100 | |
5th | Ad verification | - | - | 37/100 | |
6th |  Vaudit 2024, San Francisco (United States), Seed | Provider of AI-powered digital advertising audit and charge removal platform | $8.55M | 36/100 | |
7th | AdXpose 2005, Seattle (United States), Acquired | Digital advertising quality and optimization | $13M | 33/100 | |
8th | AdVerif.ai 2017, Utrecht (Netherlands), Acquired | Develops an AI-based ranking algorithm for websites with fake or objectionable content | - | 33/100 | |
9th | Meetrics provides solutions in the ad verification business | - | 33/100 | ||
10th | RealVu 2002, New York City (United States), Series A | Viewable impression ad serving and reporting technology leader | $9.12M | - | 31/100 |
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DoubleVerify's Investments and acquisitions
DoubleVerify has made 1 investments in companies including FirmPilot. DoubleVerify has also acquired 9 companies including Rockerbox and Scibids.Here is the list of investments & acquisitions:Filter this list
Filter this listDate of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Feb 26, 2025 | Acquisition | 2013 | New York City (United States) | |
Jun 10, 2024 | Investments | 2022 | Miami (United States) | |
Jul 31, 2023 | Acquisition | 2016 | Paris (France) |
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Reports related to DoubleVerify
Here is the latest report on DoubleVerify's sector:
News related to DoubleVerify
Filter this listMedia has covered DoubleVerify for a total of 94 events in the last 1 year, 43 of them have been about company updates and 3 about partnerships.
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Ecolab Inc. $ECL Shares Sold by Nisa Investment Advisors LLCMarketBeat•Jan 10, 2026•NISA, Ecolab, Chevron, Synopsys and 9 others
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Double Verify partners with IMDB to launch advertising solutionAdNews•Jan 08, 2026•IMDb, DoubleVerify
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Fort Washington Investment Advisors Inc. OH Buys 123,912 Shares of Merit Medical Systems, Inc. $MMSIMarketBeat•Dec 31, 2025•Western & Southern Financial Group, Merit, Quanta Services, Malibu and 2 others
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Avery Dennison Corporation $AVY Shares Acquired by Assenagon Asset Management S.A.MarketBeat•Dec 19, 2025•Avery Dennison, Assenagon Asset Management, Rollins, Lending Club and 5 others
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35,347 Shares in Turning Point Brands, Inc. $TPB Bought by G2 Investment Partners Management LLCMarketBeat•Dec 14, 2025•G2 Investment Partners Management, Turning Point Brands, DoubleVerify, Allot and 1 other
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TikTok Partners with DoubleVerify for Enhanced Ad Performance InsightsSocial Media Today•Dec 11, 2025•TikTok, DoubleVerify, ReBound
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