About Retail SaaS
There are 11.6K companies in the Retail SaaS sector across the world, with 3.09K funded companies having collectively raised $50.3B in venture capital money and private equity. Overall 1.57K of these are Series A+ funded and the sector has seen the creation of 43 Unicorns.
Retail SaaS sector has seen 864 acquisitions and 99 IPOs. This represents almost 8.3% of all such companies - which is higher than the 4.9% exit rate of tech companies in general.
This sector includes companies providing cloud-based, multi-tenant, and subscription or on-demand software applications for retailers.
Companies included in Retail SaaS sector
All software that offers cloud-based, multi-tenant solutions for retailers.Companies excluded in Retail SaaS sector
All On-premise B2B software is excluded. All companies that do not offer their own proprietary software are excluded. Services and Consulting firms are also excluded. 4. Resellers are also excluded.Market Map of Retail SaaS
The market map of Retail SaaS gives a visual overview of the sector, showing key business models, their interactions in the value chain, and industry evolution.
Reports related to Retail SaaS
Here are some reports related to Retail SaaS sector:
Free
Retail SaaS - Sector Report
Edition: April, 2025 (109 Pages)
Premium
Retail SaaS Investor Landscape
Edition: April, 2025 (12 Pages)
View all reports related to Retail SaaS. Sign up today!Top Companies in Retail SaaS
There are more than 11.6K companies in Retail SaaS. Shopify is the top Retail SaaS company globally, ranked using Tracxn Score (what's this?).
Here are 5 of the top Retail SaaS companies globally:
Company | Description | Location | Founded | Current Stage | Private Funding Raised |
|---|---|---|---|---|---|
Provider of an all-in-one commerce platform for businesses of all sizes | Ottawa (Canada) | 2006 | Public | $122M | |
Provider of e-commerce shipping, fulfillment, marketing, and financial services | Gurugram (India) | 2012 | Series E | $322M | |
Provider of tools for website creation, hosting, and online business | 2003 | Acquired | $591M | ||
SaaS-based e-mail marketing software solutions for e-commerce businesses | Boston (United States) | 2012 | Public | $778M | |
Cloud-based data analytics solutions for retail shelf management | Singapore (Singapore) | 2010 | Series E | $1.03B |
Companies founded year-on-year in the Retail SaaS sector
4 new startups have been founded so far in 2026 in the Retail SaaS sector. 1,110 Retail SaaS startups were founded in 2020 - this is the most number of startups founded in any year in the last 10 years.
- Total Number of Companies
Year | No. of companies |
|---|---|
2026 | 4 |
2025 | 57 |
2024 | 187 |
2023 | 528 |
2022 | 590 |
2021 | 720 |
2020 | 1,110 |
2019 | 782 |
2018 | 761 |
2017 | 643 |
Companies founded across countries in the Retail SaaS sector
United States has 3,344 Retail SaaS startups, the most by any country, followed by India which has 1,711 startups and United Kingdom which has 869.
- Total Number of Companies
Country | No. of companies |
|---|---|
United States | 3,344 |
India | 1,711 |
United Kingdom | 869 |
Germany | 378 |
Canada | 357 |
France | 289 |
China | 272 |
Australia | 242 |
Brazil | 239 |
Netherlands | 230 |
Stage-wise distribution of the Retail SaaS sector
Out of the total 11,550 Retail SaaS companies, 3,086 have secured funding. Among them, 1,569 have reached Series A or higher, and 1,229 to Series B or beyond.
Founded - 11,550
Funded - 3,086
Series A+ - 1,569
Series B+ - 1,229
Series C+ - 1,087
Company Stage | No. of companies |
|---|---|
Founded | 11,550 |
Funded | 3,086 |
Series A+ | 1,569 |
Series B+ | 1,229 |
Series C+ | 1,087 |
Want to know more about Retail SaaS ? Signup and explore Tracxn for free
- 11.6K+ Total Companies
- $50.3B+ Total Funding
- 3.1K+ Funded Companies
- 95+ IPOs
- 860+ Acquisitions
Funding Trends in the Retail SaaS sector
Total funding year-on-year in the Retail SaaS sector
The Retail SaaS sector saw a total funding of more than $38.9B in the last 10 years. The most amount of funding was in 2021 at more than $13.5B. There has been a total funding of $268M in 2026 till date.
- Total Funding
Year | Total Funding |
|---|---|
2026 | $268M |
2025 | $1.64B |
2024 | $1.6B |
2023 | $1.87B |
2022 | $6.62B |
2021 | $13.5B |
2020 | $5.12B |
2019 | $3.29B |
2018 | $2.69B |
2017 | $2.31B |
Total funding across countries in the Retail SaaS sector
In the last 10 years, Retail SaaS startups in United States have recieved the highest funding among all countries - $22.2B. India follows with $2.82B and China with $1.88B.
- Total Funding
Country | Total Funding |
|---|---|
United States | $22.2B |
India | $2.82B |
China | $1.88B |
United Kingdom | $1.81B |
Singapore | $1.54B |
France | $1.52B |
Brazil | $991M |
Germany | $973M |
Canada | $653M |
Australia | $334M |
Total funding amount raised by stage in the Retail SaaS sector
Over the last 10 years, the Retail SaaS sector have seen $1.86B into Seed Stage funding rounds, $14.1B into Early Stage funding rounds and $20.3B go into Late Stage funding rounds.
Funding Stage | Total Funding |
|---|---|
Late Stage | $20.3B |
Early Stage | $14.1B |
Seed Stage | $1.86B |
Debt | $902M |
Post IPO | $796M |
PE | $145M |
Grant | $36.9M |
ICO | $9.61M |
Other-Equity | $2.34M |
Recent Funding Rounds in Retail SaaS
In the year 2026, till March 2026, Retail SaaS companies have raised $267M in equity funding across 25 rounds.
In the same period last year (i.e. till March 2025), Retail SaaS companies had raised $535M across 43 rounds.
So, 2026 has seen a 50.03% drop in funding in Retail SaaS companies as compared to 2025.
Here are some recent, important funding rounds in Retail SaaS:
Company | Round Raised | Amount Raised | Funding Date | Investors |
|---|---|---|---|---|
Seed | 1615 | Mar 26, 2026 | and 2 more | |
Seed | 3150 | Mar 15, 2026 | ||
Series A | 6263 | Mar 11, 2026 | and 4 more | |
Series A | 9282 | Mar 10, 2026 | and 1 more | |
Series A | 5722 | Mar 04, 2026 |
Top Investors in Retail SaaS
Y Combinator is the top investor in Retail SaaS companies based on number of companies invested.
Here are some top investors in Retail SaaS:
Investor | Location | Top Portfolio Companies |
|---|---|---|
Mountain View (United States) | ||
New York City (United States) | ||
Ho Chi Minh City (Vietnam) | ||
Palo Alto (United States) | ||
Sunnyvale (United States) |
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M&A activity in Retail SaaS
In the year 2026, till March 2026, 15 acquisitions happened in Retail SaaS sector. Last year, in 2025, a total of 59 acquisitions happened in Retail SaaS sector.
Here are some recent, important acquisitions in Retail SaaS:
Company | Acquisition Type | Acquisition Date | Acquirers |
|---|---|---|---|
Business Acquisition | Mar 31, 2026 | ||
Business Acquisition | Mar 30, 2026 | - | |
Business Acquisition | Mar 30, 2026 | ||
Business Acquisition | Mar 22, 2026 | ||
Business Acquisition | Mar 10, 2026 |
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Acquisition trends in Retail SaaS
Here are the acquisition trends in Retail SaaS:
- Total Number of Acquisitions
Year | No. of companies |
|---|---|
2026 | 15 |
2025 | 59 |
2024 | 71 |
2023 | 65 |
2022 | 112 |
2021 | 119 |
2020 | 74 |
2019 | 68 |
2018 | 66 |
2017 | 49 |
IPOs in Retail SaaS
In the year 2025, till October 2025, 2 IPOs happened in Retail SaaS sector.
Here are some recent, important IPOs in Retail SaaS:
Company | IPO Date | Exchange Symbol |
|---|---|---|
Oct 21, 2025 | Hong Kong Exchanges (HKG) | |
Apr 03, 2025 | Bombay Stock Exchange (BSE) | |
Dec 06, 2024 | Hong Kong Exchanges (HKG) | |
Aug 13, 2024 | Bombay Stock Exchange (BSE), National Stock Exchange (NSE) | |
Dec 19, 2023 | Tokyo Stock Exchange (TSE) |
Colleges which produce the most Retail SaaS companies
Companies founded by alumni from top colleges in the Retail SaaS sector
Most number of Retail SaaS startups have been founded by alumni from Stanford University, Tel Aviv University and Massachusetts Institute of Technology.
College | No. of companies |
|---|---|
Stanford University | 105 |
Tel Aviv University | 60 |
Massachusetts Institute of Technology | 55 |
Harvard University | 51 |
IIT Delhi | 46 |
Harvard Business School | 44 |
University of California (Berkeley) | 40 |
IIT Bombay | 32 |
University of Pennsylvania | 32 |
Columbia University | 31 |
Total funding in companies founded by alumni from top colleges in the the Retail SaaS sector
In the last 10 years, Harvard University graduates' Retail SaaS companies have raised the most funding among top colleges. Stanford University and Harvard Business School alumni are second.
College | Total Funding |
|---|---|
Harvard University | $4.33B |
Stanford University | $3.25B |
Harvard Business School | $3.25B |
Tel Aviv University | $2.65B |
Massachusetts Institute of Technology | $2.48B |
IIT Delhi | $2.11B |
University of California (Los Angeles) | $1.64B |
Cornell University | $1.36B |
HEC Paris | $1.36B |
University of Cambridge | $1.28B |
Top News in Retail SaaS
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Alliance Creative Group (ACGX) Releases 2025 Annual Financial and Disclosure ReportGlobeNewswire•Mar 26, 2026•PeopleVine,
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Amaze & LA Times Studios Launch Food Channel LA Commerce PlatformGlobeNewswire•Mar 24, 2026•Los Angeles Times, Amaze
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Fluent, Inc. Partners with Squire to Expand Commerce Media SolutionsMarTech Series•Mar 13, 2026•Fluentco, Squire
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Info-Tech Research Group Names Bridgeline's HawkSearch a Leader in Enterprise SearchAccess Newswire•Feb 25, 2026•Hawk Search
