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Earnest Analytics - About the company

Earnest Analytics is an acquired company based in New York City (United States), founded in 2012 by Kevin Carson. It operates as an Online market research platform for consumer intelligence data. Earnest Analytics has raised $33.5M in funding from Greycroft and Pivot Investment Partners. The company has 1022 active competitors, including 172 funded and 73 that have exited. Its top competitors include companies like User Testing, Qualtrics and Ai Palette.

Company Details

Online market research platform for consumer intelligence data. It provides a platform that tracks KPIs, analyzes, and gives insights into consumer behaviour oriented companies. It enables users to transform raw data into a source for business and investment professionals to make better decisions. Its features include real time earnings predictions, sales growth, customer retention, market share, and macroeconomic insights. It caters to various sectors such as retail, hospitality, healthcare, technology, etc.
Social
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Email ID
*****@earnestanalytics.com
Key Metrics
Founded Year
2012
Location
New York City, United States
Stage
Acquired
Total Funding
$33.5M in 3 rounds
Latest Funding Round
Investors
Ranked
Employee Count
27 as on Jun 30, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Consumer Edge Holdings (Apr 14, 2025)

Earnest Analytics's acquisition details

Earnest Analytics got acquired by Consumer Edge Holdings on Apr 14, 2025.
Click here to take a look at Earnest Analytics's acquisition in detail
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Earnest Analytics's funding and investors

Earnest Analytics has raised a total funding of $33.5M over 3 rounds. Its first funding round was on Aug 28, 2014. Its latest funding round was a Series B round on Sep 10, 2022 for $*****. 4 investors participated in its latest round. Earnest Analytics has 8 institutional investors.

Here is the list of recent funding rounds of Earnest Analytics:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Sep 10, 2022
4163475
Series B
5142780
6578650
5112035
8200861
Sep 10, 2019
7446095
Series B
5198484
6417930
7367712
Aug 28, 2014
5107412
Series A
2331186
6575029
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Earnest Analytics' founders and board of directors

Founder? Claim Profile
The founders of Earnest Analytics is Kevin Carson. Kevin Carson is the CEO of Earnest Analytics.
Here are the details of Earnest Analytics' key team members:

Earnest Analytics' employee count trend

Earnest Analytics has 27 employees as of Jun 26. Here is Earnest Analytics's employee count trend over the years:
Employee count trend for Earnest Analytics
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Earnest Analytics's Competitors and alternates

Top competitors of Earnest Analytics include User Testing, Qualtrics and Ai Palette. Here is the list of Top 10 competitors of Earnest Analytics, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for User Testing
User Testing
2007, San Francisco (United States), Acquired
Provider of platform for gathering and analyzing user experience feedback
$148M
81/100
2nd
Logo for Qualtrics
Qualtrics
2002, Provo (United States), Acquired
Provider of experience management software facilitating customer, employee, and market research
$400M
77/100
3rd
Logo for Ai Palette
Ai Palette
2018, Singapore (Singapore), Acquired
AI-powered platform for CPG innovation, trend discovery, and product development
$12.7M
71/100
4th
Logo for Cint
Cint
1998, Stockholm (Sweden), Acquired
Market research platform
$26.4M
70/100
5th
Logo for Faraday
Faraday
2012, Burlington (United States), Series A
AI-based platform providing consumer insights to enterprises
$12M
68/100
6th
Logo for dscout
dscout
2011, Chicago (United States), Series C
Provider of a platform for conducting and analyzing user experience research
$81M
68/100
7th
Logo for GfK
GfK
1934, Nuremberg (Germany), Public
Web tracking technology for consumer retail purchase tracking
-
67/100
8th
Logo for Black Swan Data
Black Swan Data
2011, London (United Kingdom), Acquired
Online data analytics platform
$26.5M
67/100
9th
Logo for Pogo
Pogo
2020, New York City (United States), Series A
App-based platform offering rewards for multi-category products
$32M
67/100
10th
Logo for Vypr
Vypr
2013, Manchester (United Kingdom), Series B
Provider of a platform for product and consumer intelligence solutions
$13.9M
66/100
41st
Logo for Earnest Analytics
Earnest Analytics
2012, New York City (United States), Acquired
Online market research platform for consumer intelligence data
$33.5M
56/100
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Earnest Analytics's Investments and acquisitions

Earnest Analytics has acquired Alpha Hat. Earnest Analytics has not made any investments as of now.

Reports related to Earnest Analytics

Here is the latest report on Earnest Analytics's geography:

News related to Earnest Analytics

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