Feedonomics - About the company
Feedonomics is an acquired company based in Los Angeles (United States), founded in 2014 by Brian Roizen and Shawn Lipman. It operates as a Product feed management platform optimizing ecommerce data across channels. The company has 279 active competitors, including 32 funded and 31 that have exited. Its top competitors include companies like Cart.com, Productsup and Brightpearl.
Company Details
Product feed management platform optimizing ecommerce data across channels. It is a full-service platform that empowers brands, retailers, agencies, and various industries to optimize product data for enhanced performance across advertising, marketplaces, and AI channels. The platform offers data capabilities including ingestion, standardization, optimization, syndication, and protection, along with order syncing. It supports numerous channels and platforms, providing solutions for advertising, marketplaces, onboarding, and custom technology needs. The platform streamlines data synchronization, improves ad performance, extends reach into emerging channels, and offers ongoing support. It is a versatile solution for businesses seeking to improve their ecommerce operations through effective data management. It offers features like login, pricing, and subscription.
- Website
- feedonomics.com
- Social
- Email ID
- *****@feedonomics.com
- Phone Number
- +1 **********
- Registered Address
- Woodland Hls, California
Key Metrics
Founded Year
2014
Location
Los Angeles, United States
Stage
Acquired
Ranked
7th among 279 active competitors
Employee Count
229 as on May 31, 2026
Exit Details
Acquired by BigCommerce (Jul 27, 2021)
Legal entities associated with Feedonomics
Feedonomics is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
FEEDONOMICS LLC CIN: 472889827 , United States, Active | Dec 26, 999 | - | 150 (As on Dec 31, 2020) | - |
Feedonomics's acquisition details
Feedonomics got acquired by BigCommerce on Jul 27, 2021 at an acquisition amount of $*****.
Click here to take a look at Feedonomics's acquisition in detail
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Feedonomics's funding and investors
Feedonomics has not raised any funding rounds yet.
Feedonomics' founders and board of directors
Founder? Claim ProfileThe founders of Feedonomics are Brian Roizen and Shawn Lipman.
Here are the details of Feedonomics' key team members:
- Brian Roizen: Co-Founder & Chief Architect of Feedonomics and founder of 1 other company.
- Shawn Lipman: Founder & CEO of Feedonomics.
View details of Feedonomics's Founder profiles and Board Members
Feedonomics' employee count trend
Feedonomics has 229 employees as of May 26. Here is Feedonomics's employee count trend over the years:
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Feedonomics's Competitors and alternates
Top competitors of Feedonomics include Cart.com, Productsup and Brightpearl. Here is the list of Top 10 competitors of Feedonomics, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Cart.com 2020, Houston (United States), Series D | Provider of unified commerce and logistics solutions for business growth | $735M | 69/100 | |
2nd | Productsup 2010, Berlin (Germany), Series B | Provider of multichannel commerce solution for eCommerce | $91M | 62/100 | |
3rd | Brightpearl 2007, Bristol (United Kingdom), Acquired | SaaS-based Omni channel retail management software provider | $88M | 57/100 | |
4th |  TradeGecko 2012, Singapore (Singapore), Acquired | Provider of cloud-based suite solutions for wholesalers | $17.7M | 56/100 | |
5th | eCommerce enablers for retailers | - | - | 56/100 | |
6th |  Guangzhou Youxin Technology 2019, Guangdong (China), Public | Provider of suite solution for businesses | $15.3M | 55/100 | |
7th | Feedonomics 2014, Los Angeles (United States), Acquired | Product feed management platform optimizing ecommerce data across channels | - | - | 53/100 |
8th | Cloud-based software tool for multi-channel selling | $16.2M | 51/100 | ||
9th | CedCommerce 2010, Bengaluru (India), Acquired | Provider of software suite solution for businesses | - | - | 47/100 |
10th | Omnichannel retail software solutions provider | - | - | 44/100 |
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Feedonomics's Investments and acquisitions
Feedonomics has made no investments or acquisitions yet.
Reports related to Feedonomics
Here is the latest report on Feedonomics's sector:
News related to Feedonomics
Filter this listMedia has covered Feedonomics for a total of 2 events in the last 1 year, 1 of them has been about company updates and 1 about partnerships.
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Feedonomics Data Enrichment Optimizes Product Data for AI-Driven DiscoveryThe Retail Bulletin•Jun 08, 2026•Feedonomics
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BigCommerce and Feedonomics Deepen Partnership with Google CloudGlobeNewswire•Jul 30, 2025•Feedonomics, BigCommerce, Google Cloud
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BigCommerce and Feedonomics partner with Perplexity to enhance AI product search for brands.GlobeNewswire•Jun 25, 2025•Feedonomics, BigCommerce
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BigCommerce, Feedonomics & Perplexity Partner for AI Product SearchMarTech Series•Jun 25, 2025•BigCommerce, Feedonomics, Perplexity
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Feedonomics streamlines Amazon Vendor Central selling for major brands.
GlobeNewswire•Apr 23, 2025•Feedonomics, Amazon
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BigCommerce & Feedonomics Announce 2025 Americas Customer & Partner Award WinnersGlobeNewswire•Apr 21, 2025•BigCommerce, Feedonomics
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Feedonomics partners with YouTube to support its Shopping affiliate programMarTech Series•Oct 17, 2024•Feedonomics, YouTube
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Feedonomics partners with YouTube to support its Shopping affiliate programPR Newswire•Oct 16, 2024•Feedonomics, YouTube
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