When was Giftbit founded?

Giftbit was founded in 2011 and raised its 1st funding round 2 years after it was founded.

Where is Giftbit located?

Giftbit is headquartered in Victoria, Canada.

How many employees does Giftbit have?

As of Mar 31, 2026, the latest employee count at Giftbit is 25.

Is Giftbit a funded company?

Giftbit is a funded company, having raised a total of $3.24M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Nov 02, 2013.

When was the latest funding round of Giftbit?

Giftbit's latest funding was a $***** Seed round on Feb 2016, with participation from 5 investors.

Where does Giftbit rank among its competitors?

Giftbit ranks 11th amongst 83 active competitors, of which 10 are funded. It stands 8th in terms of total funding among its competitors.

Who are the top competitors of Giftbit?

Giftbit's top competitors include Tango Card, Xoxoday and QwikCilver. Among them, Giftbit secured the most recent funding round in February, 2016.

Giftbit - 2026 Company Profile, Team, Funding & Competitors

Company Details

Giftbit, formerly known as Kiind, allows businesses to sell and redeem their gift cards without paying transaction charges or credit card fees. When a gift card offer is redeemed, merchants collect the revenue without the need to manage liability or breakage. If a gift card offer is not used, 50% of the unused funds are returned to the buyer.

Key Metrics

Founded Year

2011

Location

Victoria, Canada

Stage

Seed

Total Funding

$3.24M in 4 rounds

Latest Funding Round

Seed, Feb 2016, $*****

Investors

Freestyle & 12 more

Ranked

11^th among 83 active competitors

Employee Count

25 as on Mar 31, 2026

Similar Companies

Tango Card & 94 more

View Giftbit's full profile

Giftbit has raised a total funding of $3.24M over 4 rounds. Its first funding round was on Nov 02, 2013. Its latest funding round was a Seed round on Feb 2016 for $*****. 5 investors participated in its latest round. Giftbit has 13 institutional investors.

Here is the list of recent funding rounds of Giftbit:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 2016	8641420	Seed	4118850	9538360	3493589	3930590
May 15, 2014	9755525	Seed	3854337	9510231	8637672	8369186
Dec 13, 2013	3967982	Angel	5966319	2493282	3334174	Full Stack

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View details of Giftbit's funding rounds and investors

The founders of Giftbit are Leif Baradoy and Peter Locke.

Here are the details of Giftbit's key team members:

Leif Baradoy: CEO & Co-Founder of Giftbit.
Peter Locke: CTO & Co-Founder of Giftbit.

View details of Giftbit's Founder profiles and Board Members

Giftbit's employee count trend

Giftbit has 25 employees as of Mar 26. Here is Giftbit's employee count trend over the years:

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Top competitors of Giftbit include Tango Card, Xoxoday and QwikCilver. Here is the list of Top 10 competitors of Giftbit, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Tango Card 2009, Seattle (United States), Acquired	Digital gift card reward program	$57M	Western Technology Investment, Innovation Endeavors ... & 6 others	71/100
2nd	Xoxoday 2012, Bengaluru (India), Acquired	Provider of AI powered loyalty, rewards, and employee engagement solutions	$30.6M	FG Ventures, Mahindra & 15 others	68/100
3rd	QwikCilver 2008, Bengaluru (India), Acquired	Provider of gift card and store value card-based solutions for businesses	$25.1M	Amazon, Helion Venture Partners & 22 others	61/100
4th	Ackroo 2012, Ottawa (Canada), Acquired	SaaS-based gift card and loyalty programs for businesses	-	RBC Royal Bank, BDC & 2 others	60/100
5th	InComm 1992, Atlanta (United States), Late Stage	Prepaid products and payment service provider	-	Warburg Pincus, Noro-Moseley Partners & 1 others	57/100
6th	Blackhawk Network 2001, Pleasanton (United States), Acquired	Provider of financial benefits prepaids cards for employees	$249K	CPP Investments, ACE & Company & 1 others	57/100
7th	Tillo 2015, Austin (United States), Seed	Employee rewarding platform	$1.12M	CIP, Conviction & 4 others	57/100
8th	Runa London (United Kingdom), Acquired	Digital infrastructure to pay and get paid for consumers and businesses	$65.1M	Unilever Ventures, SAP & 58 others	57/100
9th	CashStar 2007, Portland (United States), Acquired	Digital Gifting & Incentives Company	$41M	Hercules Capital, Allen & Company & 6 others	47/100
10th	Synerise 2013, Krakow (Poland), Series B	AI based sales and marketing alignment and automation platform	$31.5M	Seedfund, Satus Venture & 13 others	46/100
11th	Giftbit 2011, Victoria (Canada), Seed	Third party gift card services	$3.24M	Varshney Capital, Hard Yaka & 11 others	46/100