When was MFour founded?

MFour was founded in 2011 and raised its 1st funding round 3 years after it was founded.

Where is MFour located?

MFour is headquartered in Irvine, United States.

How many employees does MFour have?

As of Jul 31, 2026, the latest employee count at MFour is 93.

Is MFour a funded company?

MFour is a funded company, having raised a total of $6.72M across 3 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jun 23, 2014.

When was the latest funding round of MFour?

MFour's latest funding was a $***** Series A round on Jul 24, 2024, with participation from 1 investor. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $2.76B in funding in 2026 to date.

Where does MFour rank among its competitors?

MFour ranks 29th amongst 1108 active competitors, of which 171 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Tavily, which secured $20M in Aug, 2025.

Who are the top competitors of MFour?

MFour's top competitors include User Testing, Qualtrics and Ai Palette. Among them, Tavily secured the most recent funding round in August, 2025.

MFour - 2026 Company Profile, Team, Funding & Competitors

MFour is a series A company based in Irvine (United States), founded in 2011 by Chris Hilaire. It operates as a Provider of validated consumer data and behavior-driven market research methodologies. MFour has raised $6.72M in funding from SEMrush and NewRoad Capital Partners. The company has 1108 active competitors, including 171 funded and 69 that have exited. Its top competitors include companies like User Testing, Qualtrics and Ai Palette.

Company Details

Provider of validated consumer data and behavior-driven market research methodologies. It offers tools for measuring advertising effectiveness, brand awareness, and consumer engagement. The company provides a platform designed to meet researchers’ needs with AI-powered data analysis. It delivers insights related to competitive intelligence, customer experience, and product perception.

Website: www.mfour.com/
Social
Email ID: *****@mfour.com
Phone Number: +1 **********

Key Metrics

Founded Year

2011

Location

Irvine, United States

Stage

Series A

Total Funding

$6.72M in 3 rounds

Latest Funding Round

Series A, Jul 24, 2024, $*****

Investors

SEMrush & 4 more

Ranked

29^th among 1108 active competitors

Employee Count

93 as on Jul 31, 2026

Similar Companies

Ai Palette & 1017 more

View MFour's full profile

MFour is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
MFour Mobile Research Inc. CIN: 1611776 , United States, Active		$5M - $25M (As on Apr 10, 2017)	-	-

MFour has raised a total funding of $6.72M over 3 rounds. Its first funding round was on Jun 23, 2014. Its latest funding round was a Series A round on Jul 24, 2024 for $*****. 1 investor participated in its latest round. MFour has 5 institutional investors.

Here is the list of recent funding rounds of MFour:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 24, 2024	7068998	Series A	8131680	2560382	6724712	2166968
Apr 10, 2017	3600023	Series A	2853394	7522509	2189524	1781204
Jun 23, 2014	3329541	Seed	9642508	9851482	4174502	Digital Offering & 1 more

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View details of MFour's funding rounds and investors

The founders of MFour is Chris Hilaire.

Here are the details of MFour's key team members:

Chris Hilaire: CEO of MFour.

View details of MFour's Founder profiles and Board Members

MFour's employee count trend

MFour has 93 employees as of Jul 26. Here is MFour's employee count trend over the years:

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Top competitors of MFour include User Testing, Qualtrics and Ai Palette. Here is the list of Top 10 competitors of MFour, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	User Testing 2007, San Francisco (United States), Acquired	Provider of platform for gathering and analyzing user experience feedback	$148M	Accel, Insight Partners & 15 others	81/100
2nd	Qualtrics 2002, Provo (United States), Acquired	Provider of experience management software facilitating customer, employee, and market research	$400M	Accel, Insight Partners & 10 others	76/100
3rd	Ai Palette 2018, Singapore (Singapore), Acquired	AI-powered platform for CPG innovation, trend discovery, and product development	$12.7M	Exfinity Venture Partners, pi Ventures & 10 others	71/100
4th	Faraday 2012, Burlington (United States), Series A	AI-based platform providing consumer insights to enterprises	$12M	Intercap, FreshTracks Capital & 6 others	69/100
5th	dscout 2011, Chicago (United States), Series C	Provider of a platform for conducting and analyzing user experience research	$81M	Guidepost Growth Equity, Beringea & 3 others	68/100
6th	Black Swan Data 2011, London (United Kingdom), Acquired	Online data analytics platform	$26.5M	Mitsui, Blackstone & 10 others	68/100
7th	Tavily 2023, New York City (United States), Acquired	AI based research engine optimised for AI agents and LLMs	$25M	Alpha Wave Global, Insight Partners	66/100
8th	Cint 1998, Stockholm (Sweden), Acquired	Market research platform	$26.4M	Prime Ventures, Cipio Partners & 2 others	66/100
9th	Vypr 2013, Manchester (United Kingdom), Series B	Provider of a platform for product and consumer intelligence solutions	$13.9M	YFM Equity Partners, ACF Investors & 28 others	66/100
10th	NielsenIQ 1923, Chicago (United States), Public	Provider of market measurement, consumer behavior insights, and brand analytics	-	-	66/100
29th	MFour 2011, Irvine (United States), Series A	Provider of validated consumer data and behavior-driven market research methodologies	$6.72M	NextEquity Partners, Euro Pacific Capital ... & 3 others	58/100