When was Pei founded?

Pei was founded in 2007 and raised its 1st funding round 11 years after it was founded.

Where is Pei located?

Pei is headquartered in Los Angeles, United States.

How many employees does Pei have?

As of Apr 30, 2026, the latest employee count at Pei is 5.

Is Pei a funded company?

Pei is a funded company, having raised a total of $100K across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jan 17, 2018.

When was the latest funding round of Pei?

Pei's latest funding was a $***** Seed round on Feb 01, 2019, with participation from 0 investor. Its primary sector is Cryptocurrencies. In United States, the Cryptocurrencies sector has seen $2.07B in funding in 2026 to date.

Where does Pei rank among its competitors?

Pei ranks 364th amongst 1457 active competitors, of which 235 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Nitro Commerce, which secured $5.1M in Aug, 2025.

Who are the top competitors of Pei?

Pei's top competitors include Klaviyo, Ibotta and Rokt Technologies. Among them, Nitro Commerce secured the most recent funding round in August, 2025.

Pei - 2026 Company Profile, Team, Funding & Competitors

Company Details

Pei is a mobile-based app for automatic cashback in Bitcoin. Allows users to receive up to cash rewards on any debit or credit card in Bitcoin and cash. Users need to link the debit or credit cards to receive rewards. Available on Android and iOS platforms.

Website: getpei.com
Social

Key Metrics

Founded Year

2007

Location

Los Angeles, United States

Stage

Deadpooled

Total Funding

$100K in 2 rounds

Latest Funding Round

Seed, Feb 01, 2019, $*****

Investors

Sputnik ATX & 4 more

Ranked

364^th among 1457 active competitors

Employee Count

5 as on Apr 30, 2026

Similar Companies

Klaviyo & 1899 more

View Pei's full profile

Pei has raised a total funding of $100K over 2 rounds. Its first funding round was on Jan 17, 2018. Pei has 5 institutional investors.

Here is the list of recent funding rounds of Pei:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 01, 2019	4085184	Seed	3743298	9941170	1168820	5812700
Jan 17, 2018	7308311	Seed	3220142	1284638	Sputnik ATX	2235395

Access funding benchmarks and valuations. Sign up today!

View details of Pei's funding rounds and investors

The founders of Pei is Tom Bachar.

Here are the details of Pei's key team members:

Tom Bachar: Co-Founder & CEO of Pei.

View details of Pei's Founder profiles and Board Members

Pei's employee count trend

Pei has 5 employees as of Apr 26. Here is Pei's employee count trend over the years:

Uncover Pei's growth story! Sign up today!

Access Tracxn on any website

Our Google Chrome extension lets you view company details while browsing their websites

Install Tracxn Extension

Top competitors of Pei include Klaviyo, Ibotta and Rokt Technologies. Here is the list of Top 10 competitors of Pei, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Klaviyo 2012, Boston (United States), Public	SaaS-based e-mail marketing software solutions for e-commerce businesses	$778M	Astral Capital, Summit Partners & 24 others	82/100
2nd	Ibotta 2012, Denver (United States), Public	Provider of a performance marketing platform for digital consumer promotions	$97.6M	Notable Capital, Koch Disruptive Technologies ... & 8 others	79/100
3rd	Rokt Technologies 2012, United States, Series E	Personalized marketing tools for e-commerce businesses	$488M	TDM Growth Partners, Moelis & Company & 21 others	73/100
4th	Riskified 2013, New York City (United States), Public	AI-based payment fraud prevention solutions for e-commerce solution	$232M	Founder Collective, Genesis Partners & 22 others	73/100
5th	CommerceIQ 2012, Mountain View (United States), Series D	Provider of unified AI platform for retail ecommerce sales and optimization	$196M	SoftBank Vision Fund, Shasta Ventures & 6 others	71/100
6th	Signifyd 2011, Palo Alto (United States), Series E	Provider of fraud prevention and payment validation for online retailers	$394M	Resolute Ventures, Owl Rock & 30 others	70/100
7th	Magnetic 2008, New York City (United States), Acquired	Search retargeting platform	$47.8M	Edison Partners, CRV & 14 others	69/100
8th	Bango 1999, Cambridge (United Kingdom), Public	Provider of marketing solutions for e-commerce businesses	-	Origin Capital, ET Capital & 5 others	68/100
9th	Nitro Commerce 2023, Gurugram (India), Series A	Developer of software tools for managing online commerce business operations	$6.95M	Cornerstone Ventures, Catalyst Trusteeship ... & 36 others	68/100
10th	Emotive 2018, Los Angeles (United States), Acquired	SMS marketing solution provider	$73.9M	CRV, Across Capital & 5 others	68/100
364th	Pei 2007, Los Angeles (United States), Deadpooled	Mobile-based app for automatic cashback in Bitcoin	$100K	TQ Ventures, Clocktower Ventures & 3 others	30/100