Prefr - About the company
Prefr is an acquired company based in Hyderabad (India), founded in 2008 by Abhishek Agarwal, Murali Kora and Rajiv Raj. It operates as an Online marketplace for consumer and business loans. Prefr has raised $10.4M in funding from investors like Kalaari Capital, Z47 and Bharat Innovation Fund, with last known valuation of $*****. The company has 119 active competitors, including 20 funded and 5 that have exited. Its top competitors include companies like Kissht, Olyv and Kredivo Holdings.
Company Details
Online marketplace for consumer and business loans. It offers multiple loan products including personal loans, point of sale financing, cash advance loans, term loans, and more with customized amounts, terms, and repayment options. It also features credit scores, health cards, insurance, and more. The application is available on the Android platform.
- Website
- prefr.com
- Email ID
- *****@prefr.com
- Phone Number
- +91 **********
- Registered Address
- 601, EMPRESA, AMORE, 2ND ROAD, KHAR WEST, MUMBAI , Mumbai City Unclassified MH 400052
Key Metrics
Founded Year
2008
Location
Hyderabad, India
Stage
Acquired
Total Funding
$10.4M in 6 rounds
Latest Funding Round
Last Known Valuation
$***** as on Dec 27, 2021
Investors
Ranked
8th among 119 active competitors
Annual Revenue
₹50 - ₹100 Cr as on Mar 31, 2023
Employee Count
236 as on Aug 31, 2025
Exit Details
Acquired by CRED (Nov 29, 2022)
Legal entities associated with Prefr
Prefr is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
Infocredit Services Private Limited CIN: U93000MH2012PTC396971 , India, Amalgamated | May 29, 2012 | ₹50 - ₹100 Cr (As on Mar 31, 2023) | 236 (As on Aug 31, 2025) | |
Infocredit Services Private Limited CIN: U93000MH2012PTC231636 , India, Active | May 28, 2012 | ₹50 - ₹100 Cr (As on Mar 31, 2023) | 271 (As on Jan 31, 2025) |
Prefr's acquisition details
Prefr got acquired by CRED on Nov 29, 2022.
Click here to take a look at Prefr's acquisition in detail
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Prefr's funding and investors
Prefr has raised a total funding of $10.4M over 6 rounds. Its first funding round was on Sep 23, 2014. Its latest funding round was a Series B round on Dec 27, 2021 for $*****. 1 investor participated in its latest round. Prefr has 9 institutional investors and 10 angel investors.
Here is the list of recent funding rounds of Prefr:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Dec 27, 2021 | 3997007 | Series B | 6008326 | 5449229 | 9083123 | 8787771 |
Jan 05, 2019 | 5866648 | Series B | 8520633 | 3882099 | 8853660 | |
Sep 07, 2017 | 8076296 | Series B | 2552436 | 7849824 |
Access funding benchmarks and valuations. Sign up today!View details of Prefr's funding rounds and investors
Prefr's founders and board of directors
Founder? Claim ProfileHere are the details of Prefr's key team members:
- Abhishek Agarwal: Former Co-Founder of Prefr. They serve on the board of 1 company.Contact Info: 1 phone number
- Murali Kora: Founder of Prefr.
- Rajiv Raj: Former Co-Founder of Prefr. Contact Info: 1 email address
View details of Prefr's Founder profiles and Board Members
Prefr's employee count trend
Prefr has 236 employees as of Aug 25. The total employee count is 16.0% lower than what it was in Aug 24. Here is Prefr's employee count trend over the years:
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Prefr's Competitors and alternates
Top competitors of Prefr include Kissht, Olyv and Kredivo Holdings. Here is the list of Top 10 competitors of Prefr, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Provider of personal loans, business loans, and loans against property | $133M | 76/100 | ||
2nd | A personal loan and financial solutions provider | $49.5M | 73/100 | ||
3rd |  Kredivo Holdings 2015, Jakarta (Indonesia), Series D | Provider of a consumer lending platform for financial applications | $660M | 69/100 | |
4th |  LendenClub 2015, Mumbai (India), Series A | Developer of a P2P lending platform for personal loans | $11.9M | 66/100 | |
5th | Operator of an application providing instant personal loans to various demographics | $7.69M | 61/100 | ||
6th | Online platform for consumer loans | $34.1M | 56/100 | ||
7th | Provider of financial applications for consumer lending | $1.55M | 50/100 | ||
8th | Online marketplace for consumer and business loans | $10.4M | 49/100 | ||
9th |  marketfeed 2020, Bengaluru (India), Seed | Online platform enabling users to invest in automated option trading strategies | $125K | 48/100 | |
10th | Provider of peer-to-peer lending platform connecting lenders and borrowers | $3.05M | 46/100 |
Get insights and benchmarks for competitors of 2M+ companies! Sign up today!Looking for more details on Prefr's competitors? Click here to see the top ones
Prefr's Investments and acquisitions
Prefr has made no investments or acquisitions yet.
Reports related to Prefr
Here is the latest report on Prefr's sector:
News related to Prefr
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AlgoBio raises $2.5 Mn in pre-Series A roundEntrackr•Feb 03, 2024•Algorithmic Biologics, Bharat Innovation Fund, Axilor Ventures, Dhiti Omics and 5 others
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Bharat Innovation Fund’s Raghuraman on dry powder, valuations and new fundThe Capital Quest•Jan 27, 2023•Bharat Innovation Fund, Entropik Tech, Shift Technologies, PlayShifu and 2 others
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CreditVidya and Flipkart Wholesale Collaborate to Offer Buy Now Pay Later Credit to MerchantsBusiness Wire India•Mar 23, 2022•Flipkart, Prefr
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Xiaomi launches Mi Credit in IndiaDeccan Herald•Dec 03, 2019•Xiaomi, Aditya Birla Capital, ZestMoney, Moneyview and 2 others
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RBL Bank ties up with CreditVidya for improving customer experienceBusiness Today•Apr 11, 2019•RBL Bank, Prefr
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