When was Ruler Analytics founded?

Ruler Analytics was founded in 2012 and raised its 1st funding round 4 years after it was founded.

Where is Ruler Analytics located?

Ruler Analytics is headquartered in Liverpool, United Kingdom. It is registered at Tempest, Suite 1, Tithebarn Street, Liverpool, England, L2 2DT.

Which legal entities is Ruler Analytics associated with?

Ruler Analytics is associated with RULER ANALYTICS LIMITED.

How many employees does Ruler Analytics have?

As of Jan 31, 2021, the latest employee count at Ruler Analytics is 12.

Is Ruler Analytics a funded company?

Ruler Analytics is a funded company, having raised an undisclosed amount across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jan 12, 2016.

When was the latest funding round of Ruler Analytics?

Ruler Analytics' latest funding was a $***** Seed round on Jul 21, 2016, with participation from 1 investor.

Where does Ruler Analytics rank among its competitors?

Ruler Analytics ranks 255th amongst 1676 active competitors, of which 266 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Route, which secured $40M in Jun, 2024.

Who are the top competitors of Ruler Analytics?

Ruler Analytics' top competitors include Medallia, Adobe and Capillary Technologies. Among them, Route secured the most recent funding round in June, 2024.

Ruler Analytics - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Ruler Analytics is a visitor level analytics product that tracks customer journeys, conversions, phone calls & companies looking at the site. It shows every individual visitors journey including:Each page viewed, visit duration, geographical location, device used, marketing campaign source & keyword, operating system, browser conversion & phone call details etc.

Website: ruleranalytics.com
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Registered Address: Tempest, Suite 1, Tithebarn Street, Liverpool, England, L2 2DT

Key Metrics

Founded Year

2012

Location

Liverpool, United Kingdom

Stage

Seed

Latest Funding Round

Seed, Jul 21, 2016, $*****

Investors

AXM Venture Capital & 1 more

Ranked

255^th among 1676 active competitors

Employee Count

12 as on Jan 31, 2021

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View Ruler Analytics' full profile

Ruler Analytics is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
RULER ANALYTICS LIMITED CIN: 09691646 , United Kingdom, Active	Jul 16, 2015	-	12 (As on Jan 31, 2021)

Ruler Analytics has raised funding over 2 rounds. Its first funding round was on Jan 12, 2016. Its latest funding round was a Seed round on Jul 21, 2016 for $*****. 1 investor participated in its latest round. Ruler Analytics has 2 institutional investors.

Here is the list of recent funding rounds of Ruler Analytics:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 21, 2016	4286091	Seed	2212617	3477376	3074980	1224532
Jan 12, 2016	5151971	Seed	9630509	2843057	3494546	Northwest Fund

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View details of Ruler Analytics's funding rounds and investors

The founders of Ruler Analytics are Ian Leadbetter and Daniel Reilly.

Here are the details of Ruler Analytics' key team members:

Ian Leadbetter: Co-Founder of Ruler Analytics.
Daniel Reilly: Co-Founder of Ruler Analytics.

View details of Ruler Analytics's Founder profiles and Board Members

Ruler Analytics' employee count trend

Ruler Analytics has 12 employees as of Jan 21. The total employee count is 20.0% more than what it was in Jan 20. Here is Ruler Analytics's employee count trend over the years:

Employee count trend for Ruler Analytics

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Top competitors of Ruler Analytics include Medallia, Adobe and Capillary Technologies. Here is the list of Top 10 competitors of Ruler Analytics, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Medallia 2001, Pleasanton (United States), Acquired	Provider of experience management software and related customer service solutions	$340M	Sequoia Capital, HTIF & 12 others	82/100
2nd	Adobe 1982, San Jose (United States), Public	AI powered marketing creative management and customer journey management platform	-	Apple, Alcor Fund & 13 others	82/100
3rd	Capillary Technologies 2008, Bengaluru (India), Public	AI powered loyalty management software for enterprises	$144M	Warburg Pincus, Norwest & 34 others	81/100
4th	Amplitude 2012, San Francisco (United States), Public	Provider of an AI analytics platform for product and marketing insights	$336M	Sequoia Capital, Y Combinator & 36 others	78/100
5th	Contentsquare 2012, Paris (France), Series F	AI interfaced customer digital experience analytics software	$1.21B	SoftBank Vision Fund, Eurazeo & 22 others	74/100
6th	Braze 2011, New York City (United States), Public	Provider of a platform for cross-channel customer engagement and messaging	$175M	Meritech, Icon Ventures & 23 others	73/100
7th	Route 2018, Lehi (United States), Series C	Provider of post-purchase platform offering shipping protection, tracking, and issue resolution	$340M	Madrona, Peak & 21 others	72/100
8th	Blueshift 2014, San Francisco (United States), Series C	AI-enabled marketing automation platform	$57.6M	Storm Ventures, New Enterprise Associates ... & 17 others	71/100
9th	Invoca 2008, Santa Barbara (United States), Series F	Developer of conversation analytics software for marketing, sales, and contact centers	$202M	SLW, Accel & 21 others	71/100
10th	Marketo 2006, San Jose (United States), Acquired	Provider of marketing automation platform for businesses	$98.4M	IVP, Mayfield & 12 others	70/100
255th	Ruler Analytics 2012, Liverpool (United Kingdom), Seed	Web analytics for customer life-cycle management	-	AXM Venture Capital, Northwest Fund	38/100