When was Serena Williams founded?

Serena Williams was founded in 2009.

Where is Serena Williams located?

Serena Williams is headquartered in New York City, United States.

How many employees does Serena Williams have?

As of Jul 01, 2024, the latest employee count at Serena Williams is 1 - 10.

Is Serena Williams a funded company?

Serena Williams is a funded company, having raised a total of $***** in its 1st and only funding round.

Where does Serena Williams rank among its competitors?

Serena Williams ranks 1772nd amongst 3058 active competitors, of which 123 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Cotopaxi, which secured $6.19M in May, 2025.

Who are the top competitors of Serena Williams?

Serena Williams' top competitors include Reformation, Everlane and Cider. Among them, Cotopaxi secured the most recent funding round in May, 2025.

Serena Williams - 2026 Company Profile, Funding & Competitors

Serena Williams is a funded company based in New York City (United States), founded in 2009. It operates as a Serena's World: Empowering dreams through brands, ventures, and inspiration. The company has 3058 active competitors, including 123 funded and 161 that have exited. Its top competitors include companies like Reformation, Everlane and Cider.

Company Details

Serena's World: Empowering dreams through brands, ventures, and inspiration. It is a multifaceted platform encompassing various ventures. It includes brands like WYN BEAUTY, a makeup line designed for active lifestyles, available through major beauty retailers and online. Serena Ventures champions diverse founders and innovative ideas, investing in positive change. The platform offers updates via a newsletter, promoting product releases, special offers, and news. It also features editorial content, a blog, and media related to tennis. The website provides access to information regarding terms and conditions, privacy policy, and accessibility. It fosters a community through social media channels. The platform aims to inspire and empower individuals to pursue their dreams.

Website: www.serenawilliams.com/
Social
Email ID: *****@serenawilliams.com

Key Metrics

Founded Year

2009

Location

New York City, United States

Stage

Funding Raised

Investors

Serena Ventures

Ranked

1772^nd among 3058 active competitors

Employee Count

1 - 10 as on Jul 01, 2024

Similar Companies

Reformation & 3072 more

View Serena Williams' full profile

Serena Williams is a funded company. Serena Williams has 1 institutional investor.

View details of Serena Williams's funding rounds and investors

Serena Williams' employee count trend

Serena Williams has 1 - 10 employees as of Jul 24. Here is Serena Williams's employee count trend over the years:

Employee count trend for Serena Williams

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Top competitors of Serena Williams include Reformation, Everlane and Cider. Here is the list of Top 10 competitors of Serena Williams, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Reformation 2009, Los Angeles (United States), Acquired	Online retailer of women's apparel, accessories, and bridal wear	$37M	Stripes, 14W & 5 others	73/100
2nd	Everlane 2010, San Francisco (United States), Acquired	Internet-first brand offering multi-category fashion products	$90.2M	Kleiner Perkins, Lerer Hippeau & 21 others	73/100
3rd	Cider 2020, Hong Kong (China), Series B	Internet first brand offering apparel for women	$140M	Andreessen Horowitz, DST Global & 6 others	72/100
4th	Cotopaxi 2013, Cottonwood (United States), Series B	Internet first brand offering casual wear for men and women	$74.9M	Greycroft, Bain Capital Double Impact & 25 others	70/100
5th	True Religion Apparel 2002, Los Angeles (United States), Acquired	Internet first brand of fashion apparel wear for men and women	-	Sagard, STORY3 Capital Partners & 3 others	68/100
6th	Brooks Brothers 1818, New York City (United States), Acquired	Retailer of men's and women's apparel and accessories	-	Wellsfargocapitalfinance, VentureFuel & 1 others	67/100
7th	Goop 2008, New York City (United States), Series C	Online retailer offering multi-category products	$75M	Felix Capital, Fidelity Investments & 12 others	63/100
8th	Supreme® 1994, New York City (United States), Acquired	Internet first brand of casual and formal apparel wear for men and women	-	Thecarlylegroup.fr, Goode Partners & 1 others	62/100
9th	ME+EM 2009, London (United Kingdom), Series A	Online retailer of women's designer fashion and luxury clothing	$81.6M	Highland Europe, Oakley Capital & 17 others	61/100
10th	PACT Apparel 2009, Berkeley (United States), Series B	Sustainable apparel company offering organic clothing and ethical practices	$16.2M	Sunrise Strategic Partners, Gerber Finance ... & 1 others	61/100
1772nd	Serena Williams 2009, New York City (United States), Funding Raised	Serena's World: Empowering dreams through brands, ventures, and inspiration	-	Serena Ventures	17/100