About Fitness & Wellness Tech
There are 26K companies in the Fitness & Wellness Tech sector across the world, with 3.08K funded companies having collectively raised $28B in venture capital money and private equity. Overall 854 of these are Series A+ funded and the sector has seen the creation of 16 Unicorns.
Fitness & Wellness Tech sector has seen 382 acquisitions and 85 IPOs.
This sector includes solutions which helps consumers maintain their physical and mental well-being. Also, includes solutions for provider of fitness services to manage their operations.
Fitness & Wellness Tech sector is also known as Digital Fitness & Well-Being, Digital Fitness or Fitness Technology.
Companies included in Fitness & Wellness Tech sector
1) B2C Solutions: - Wearable Devices: Those devices which are used to track daily activities like calorie burned, steps, distance, time, sleep and are connected to an app. It can be a wristband, headband, footwear or apparel like Fitbit, Athos, Ringly. - Web/Mobile applications: Those websites or mobile apps are covered which is in giving physical or mental fitness as its core offering. It can be used to book fitness coaches, fitness centers, or get membership pass for various fitness centers. Eg. Classpass, CoachUp etc. The app solutions also include companies giving social platforms to users in order to find fitness workout partner or gain motivation by creating challenges and event in the social network. It also includes fitness retailers selling the fitness related products and equipment online. 2) B2B Solutions: - These solutions include SaaS platforms which either assist the coach in managing their clients and helps them in engagement or helps in facility management i.e., clubs/fitness centers.Companies excluded in Fitness & Wellness Tech sector
- Manufacturer of fitness retail products - Offline gym centers and franchisee like Gold's Gym - Fitness blogsMarket Map of Fitness & Wellness Tech
The market map of Fitness & Wellness Tech gives a visual overview of the sector, showing key business models, their interactions in the value chain, and industry evolution. Top 3 trending business models in Fitness & Wellness Tech sector are Online Pharmacies, Fitness and Diet Apps and At Home Fitness.
Reports related to Fitness & Wellness Tech
Here are some reports related to Fitness & Wellness Tech sector:
Free
Nutraceutical/ supplements - Sector Report
Edition: July, 2025 (47 Pages)
Free
Fitness & Wellness Tech - Sector Report
Edition: March, 2025 (97 Pages)
Premium
Fitness & Wellness Tech Investor Landscape
Edition: June, 2025 (12 Pages)
View all reports related to Fitness & Wellness Tech. Sign up today!Top Companies in Fitness & Wellness Tech
There are more than 26K companies in Fitness & Wellness Tech. Cult.fit is the top Fitness & Wellness Tech company globally, ranked using Tracxn Score (what's this?).
Here are 5 of the top Fitness & Wellness Tech companies globally:
Company | Description | Location | Founded | Current Stage | Private Funding Raised |
|---|---|---|---|---|---|
Provider of fitness memberships encompassing group classes, gyms, and at-home workouts | Bengaluru (India) | 2016 | Series F | $714M | |
Provider of smart fitness training equipment and training platforms | New York City (United States) | 2011 | Public | $996M | |
Developer of an array of connected products | Moulineaux (France) | 2008 | Acquired | $93.8M | |
Membership programs for fitness classes across multiple gyms | New York City (United States) | 2013 | Acquired | $550M | |
Provider of wearable devices and blood analysis for health and fitness | Bengaluru (India) | 2019 | Series C | $103M |
Companies founded year-on-year in the Fitness & Wellness Tech sector
8 new startups have been founded so far in 2026 in the Fitness & Wellness Tech sector. 3,845 Fitness & Wellness Tech startups were founded in 2020 - this is the most number of startups founded in any year in the last 10 years.
- Total Number of Companies
Year | No. of companies |
|---|---|
2026 | 8 |
2025 | 152 |
2024 | 525 |
2023 | 1,146 |
2022 | 1,268 |
2021 | 2,027 |
2020 | 3,845 |
2019 | 2,495 |
2018 | 1,956 |
2017 | 1,646 |
Companies founded across countries in the Fitness & Wellness Tech sector
United States has 8,179 Fitness & Wellness Tech startups, the most by any country, followed by United Kingdom which has 2,587 startups and India which has 2,311.
- Total Number of Companies
Country | No. of companies |
|---|---|
United States | 8,179 |
United Kingdom | 2,587 |
India | 2,311 |
Germany | 1,065 |
Canada | 1,041 |
Australia | 931 |
China | 582 |
France | 427 |
Spain | 415 |
Netherlands | 371 |
Stage-wise distribution of the Fitness & Wellness Tech sector
Out of the total 25,991 Fitness & Wellness Tech companies, 3,075 have secured funding. Among them, 854 have reached Series A or higher, and 609 to Series B or beyond.
Founded - 25,991
Funded - 3,075
Series A+ - 854
Series B+ - 609
Series C+ - 538
Company Stage | No. of companies |
|---|---|
Founded | 25,991 |
Funded | 3,075 |
Series A+ | 854 |
Series B+ | 609 |
Series C+ | 538 |
Want to know more about Fitness & Wellness Tech ? Signup and explore Tracxn for free
- 26K+ Total Companies
- $28B+ Total Funding
- 3.1K+ Funded Companies
- 80+ IPOs
- 380+ Acquisitions
- 65+ Reports
Funding Trends in the Fitness & Wellness Tech sector
Total funding year-on-year in the Fitness & Wellness Tech sector
The Fitness & Wellness Tech sector saw a total funding of more than $23B in the last 10 years. The most amount of funding was in 2021 at more than $5.32B. There has been a total funding of $1.02B in 2026 till date.
- Total Funding
Year | Total Funding |
|---|---|
2026 | $1.02B |
2025 | $1.71B |
2024 | $1.45B |
2023 | $1.5B |
2022 | $2.47B |
2021 | $5.32B |
2020 | $2.92B |
2019 | $1.66B |
2018 | $1.96B |
2017 | $2.99B |
Total funding across countries in the Fitness & Wellness Tech sector
In the last 10 years, Fitness & Wellness Tech startups in United States have recieved the highest funding among all countries - $15.5B. India follows with $1.18B and China with $1.09B.
- Total Funding
Country | Total Funding |
|---|---|
United States | $15.5B |
India | $1.18B |
China | $1.09B |
Germany | $1.05B |
United Kingdom | $677M |
Canada | $211M |
France | $166M |
Australia | $155M |
South Korea | $138M |
Spain | $44M |
Total funding amount raised by stage in the Fitness & Wellness Tech sector
Over the last 10 years, the Fitness & Wellness Tech sector have seen $1.47B into Seed Stage funding rounds, $5.84B into Early Stage funding rounds and $10.2B go into Late Stage funding rounds.
Funding Stage | Total Funding |
|---|---|
Late Stage | $10.2B |
Early Stage | $5.84B |
Debt | $3.2B |
Seed Stage | $1.47B |
Post IPO | $1.1B |
PE | $834M |
Grant | $122M |
ICO | $30M |
Other-Equity | $364K |
Recent Funding Rounds in Fitness & Wellness Tech
In the year 2026, till April 2026, Fitness & Wellness Tech companies have raised $1.01B in equity funding across 30 rounds.
In the same period last year (i.e. till April 2025), Fitness & Wellness Tech companies had raised $179M across 44 rounds.
So, 2026 has seen a 464.69% rise in funding in Fitness & Wellness Tech companies as compared to 2025.
Here are some recent, important funding rounds in Fitness & Wellness Tech:
Company | Round Raised | Amount Raised | Funding Date | Investors |
|---|---|---|---|---|
Seed | 4853 | Apr 01, 2026 | ||
Series G | 3619 | Mar 31, 2026 | and 21 more | |
Seed | 8648 | Mar 26, 2026 | ||
Series F | 2729 | Mar 21, 2026 | ||
Seed | 9728 | Mar 19, 2026 | and 7 more |
Top Investors in Fitness & Wellness Tech
Techstars is the top investor in Fitness & Wellness Tech companies based on number of companies invested.
Here are some top investors in Fitness & Wellness Tech:
Investor | Location | Top Portfolio Companies |
|---|---|---|
New York City (United States) | ||
Washington, DC (United States) | ||
Mountain View (United States) | ||
Boston (United States) |
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M&A activity in Fitness & Wellness Tech
In the year 2026, till April 2026, 6 acquisitions happened in Fitness & Wellness Tech sector. Last year, in 2025, a total of 23 acquisitions happened in Fitness & Wellness Tech sector.
Here are some recent, important acquisitions in Fitness & Wellness Tech:
Company | Acquisition Type | Acquisition Date | Acquirers |
|---|---|---|---|
Business Acquisition | Apr 02, 2026 | ||
Business Acquisition | Mar 02, 2026 | ||
Business Acquisition | Jan 29, 2026 | ||
Business Acquisition | Jan 09, 2026 | ||
Business Acquisition | Jan 08, 2026 |
Acquisition trends in Fitness & Wellness Tech
Here are the acquisition trends in Fitness & Wellness Tech:
- Total Number of Acquisitions
Year | No. of companies |
|---|---|
2026 | 6 |
2025 | 23 |
2024 | 19 |
2023 | 27 |
2022 | 47 |
2021 | 50 |
2020 | 30 |
2019 | 33 |
2018 | 35 |
2017 | 24 |
IPOs in Fitness & Wellness Tech
In the year 2024, till March 2024, 1 IPO happened in Fitness & Wellness Tech sector.
Here are some recent, important IPOs in Fitness & Wellness Tech:
Company | IPO Date | Exchange Symbol |
|---|---|---|
Mar 04, 2024 | New York Stock Exchange (NYSE) | |
Jul 12, 2023 | Hong Kong Exchanges (HKG) | |
Apr 28, 2023 | National Association of Securities Dealers Automated Quotations (NASDAQ) | |
Feb 15, 2023 | National Association of Securities Dealers Automated Quotations (NASDAQ) | |
Sep 16, 2022 | National Association of Securities Dealers Automated Quotations (NASDAQ) |
Colleges which produce the most Fitness & Wellness Tech companies
Companies founded by alumni from top colleges in the Fitness & Wellness Tech sector
Most number of Fitness & Wellness Tech startups have been founded by alumni from Stanford University, Harvard University and Massachusetts Institute of Technology.
College | No. of companies |
|---|---|
Stanford University | 117 |
Harvard University | 87 |
Massachusetts Institute of Technology | 72 |
University of Pennsylvania | 54 |
Harvard Business School | 50 |
Columbia University | 40 |
University of Cambridge | 39 |
University of California (Berkeley) | 36 |
INSEAD | 35 |
Tel Aviv University | 34 |
Total funding in companies founded by alumni from top colleges in the the Fitness & Wellness Tech sector
In the last 10 years, Harvard University graduates' Fitness & Wellness Tech companies have raised the most funding among top colleges. Stanford University alumni are second, and Harvard Business School alumni are third.
College | Total Funding |
|---|---|
Harvard University | $4.2B |
Stanford University | $3.58B |
Harvard Business School | $2.36B |
Massachusetts Institute of Technology | $1.76B |
Stanford Business School | $1.41B |
Tel Aviv University | $1.38B |
IIT Kanpur | $766M |
IIT Guwahati | $723M |
University of Pennsylvania | $711M |
INSEAD | $550M |
Top News in Fitness & Wellness Tech
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