When was FORME founded?

FORME was founded in 2020 and raised its 1st funding round 1 year after it was founded.

Where is FORME located?

FORME is headquartered in Los Angeles, United States.

Who is the current CEO of FORME?

Trent Ward of FORME. They have also founded 1 company.

How many employees does FORME have?

As of Aug 31, 2026, the latest employee count at FORME is 117.

Is FORME a funded company?

FORME is a funded company, having raised a total of $109M across 2 funding rounds to date. The company's 1st funding round was a $***** Series C round, raised on Jul 23, 2021.

When was the latest funding round of FORME?

FORME's latest funding was a $***** Series C round on Aug 29, 2022, with participation from 0 investor.

What is the annual revenue of FORME?

Annual revenue of FORME is between $10M and $50M as on Dec 31, 2025

Where does FORME rank among its competitors?

FORME ranks 7th amongst 61 active competitors, of which 20 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Magic, which secured an undisclosed amount in Oct, 2025.

Who are the top competitors of FORME?

FORME's top competitors include Peloton, Tonal and Vitruvian. Among them, Magic secured the most recent funding round in October, 2025.

FORME - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Provider of exercising equipment for fitness training. The company offers smart exercising equipment and add-ons for users to receive personalized home-based fitness training. Users can choose from different fitness programs and take live practice sessions from trainers.

Website: formelife.com
Social
Email ID: *****@formelife.com

Key Metrics

Founded Year

2020

Location

Los Angeles, United States

Stage

Public

Total Funding

$109M in 2 rounds

Latest Funding Round

Series C, Aug 29, 2022, $*****

Investors

Redbus Group & 2 more

Ranked

7^th among 61 active competitors

Annual Revenue

$10M - $50M as on Dec 31, 2025

Employee Count

117 as on Aug 31, 2026

Investment & Acquisitions

CLMBR

Similar Companies

Tonal & 66 more

Exit Details

Public

View FORME's full profile

FORME is associated with 3 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Interactive Strength, Inc. CIN: 1785056 , United States, Active		$10M - $50M (As on Dec 31, 2025)	-	-
INTERACTIVE STRENGTH INC. CIN: FC035320 , United Kingdom, Active	May 07, 2017	-	-
Interactive Strength, Inc. CIN: 821432916 , United States, Active	Dec 31, 1999	-	72 (As on Dec 31, 2024)	-

FORME got listed on Apr 28, 2023.

Click here to take a look at FORME's IPO in detail

FORME has raised a total funding of $109M over 2 rounds. Its first funding round was on Jul 23, 2021. FORME has 3 institutional investors.

Here is the list of recent funding rounds of FORME:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 29, 2022	8145150	Series C	4053633	9318725	1371163	7409653
Jul 23, 2021	8309682	Series C	3570409	1437149	9058472	4859926

Access funding benchmarks and valuations. Sign up today!

View details of FORME's funding rounds and investors

The founders of FORME is Trent Ward. Trent Ward is the CEO of FORME.

Here are the details of FORME's key team members:

Trent Ward: Founder & CEO of FORME.
Contact Info: 1 email address

View details of FORME's Founder profiles and Board Members

FORME's employee count trend

FORME has 117 employees as of Aug 26. Here is FORME's employee count trend over the years:

Uncover FORME's growth story! Sign up today!

Access Tracxn on any website

Our Google Chrome extension lets you view company details while browsing their websites

Install Tracxn Extension

Top competitors of FORME include Peloton, Tonal and Vitruvian. Here is the list of Top 10 competitors of FORME, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Peloton 2011, New York City (United States), Public	Provider of smart fitness training equipment and training platforms	$996M	Tiger Global Management, Fidelity Investments ... & 39 others	78/100
2nd	Tonal 2015, San Francisco (United States), Series E	Provider of smart home gym equipment and personalized workout programs	$535M	L Catterton, Mayfield & 42 others	72/100
3rd	Vitruvian 2018, Perth (Australia), Series A	Provider of resistance training smart fitness equipment and app	$51.4M	Larsen Ventures, TEN13 & 3 others	61/100
4th	Speediance 2020, Shenzhen (China), Seed	Provider of smart exercising equipment	$1.58M	Frees Fund, Oriza Holdings & 2 others	60/100
5th	Tempo 2015, San Francisco (United States), Series C	Provider of AI-based home gym training platform	$398M	SoftBank Vision Fund, Norwest & 12 others	57/100
6th	Portl 2021, Hyderabad (India), Series A	Provider of a smart home gym device with an in built personal trainer	$4.01M	Kalaari Capital, Bharat Innovation Fund & 3 others	54/100
7th	FORME 2020, Los Angeles (United States), Public	Provider of exercising equipment for fitness training	$109M	Redbus Group, Short List Capital & 1 others	52/100
8th	Flexnest 2020, Gurugram (India), Unfunded	Manufacturer of home fitness equipment and associated app-based classes	-	-	50/100
9th	Lululemon Studio 2010, New York City (United States), Series B	Provider of online fitness classes	$80.8M	Spark Capital, Route 66 Ventures & 23 others	47/100
10th	Magic 2020, United Kingdom, Series A	Provider of AI-based mirror for home-based workouts	$7.5M	IW Capital, Fasanara & 23 others	46/100