When was Adelphic founded?

Adelphic was founded in 2010 and raised its 1st funding round 1 year after it was founded.

Where is Adelphic located?

Adelphic is headquartered in Waltham, United States.

How many employees does Adelphic have?

As of Jul 31, 2026, the latest employee count at Adelphic is 5.

Is Adelphic a funded company?

Adelphic is a funded company, having raised a total of $23.3M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jul 21, 2011.

When was the latest funding round of Adelphic?

Adelphic's latest funding was a $***** Series B round on Dec 17, 2014, with participation from 3 investors. Its primary sector is Mobile Advertising. In United States, the Mobile Advertising sector has seen $1.42B in funding in 2026 to date.

Where does Adelphic rank among its competitors?

Adelphic ranks 18th amongst 90 active competitors, of which 17 are funded. It stands 5th in terms of total funding among its competitors. The most recent competitor to raise funding was Vectaury, which secured $23.1M in Oct, 2018.

Who are the top competitors of Adelphic?

Adelphic's top competitors include Amobee, Ad4Screen and PapayaMobile. Among them, Vectaury secured the most recent funding round in October, 2018.

Adelphic - 2026 Company Profile, Funding & Competitors

Adelphic is an acquired company based in Waltham (United States), founded in 2010. It operates as a Mobile demand side platform. Adelphic has raised $23.3M in funding from investors like Google Ventures, Blue Chip Venture and Matrix. The company has 90 active competitors, including 17 funded and 20 that have exited. Its top competitors include companies like Amobee, Ad4Screen and PapayaMobile.

Company Details

Adelphic's Predictive Data Platform enables advertisers to engage mobile audiences at scale and AudienceCube allows advertisers to leverage data to find and define performing audience segments and to optimize campaigns in real-time. Predictive Data Platform enables publishers and app developers to better understand, manage and monetize their ad inventory. Adelphic's poly-dimensional targeting technology uniquely converges mobile, contextual, demographic data with behavior segments to create a unique identifier - the Adephic, a-tag. The a-tag enables scalable retargeting opportunities and performance ROI measurement. Adelphic Mobile’s product targets ads in real-time by analyzing up to 30 ‘signals’ to identify customers, including their age, gender, time, and place – not just their device and network. As of 2012, the platform was operating a total of 20 billion transactions.

Website: adelphic.com
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Key Metrics

Founded Year

2010

Location

Waltham, United States

Stage

Acquired

Total Funding

$23.3M in 4 rounds

Latest Funding Round

Series B, Dec 17, 2014, $*****

Investors

Google Ventures & 3 more

Ranked

18^th among 90 active competitors

Employee Count

5 as on Jul 31, 2026

Similar Companies

Amobee & 151 more

Exit Details

Acquired by Viant (Jan 23, 2017)

View Adelphic's full profile

Adelphic got acquired by Viant on Jan 23, 2017.

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Adelphic has raised a total funding of $23.3M over 4 rounds. Its first funding round was on Jul 21, 2011. Its latest funding round was a Series B round on Dec 17, 2014 for $*****. 3 investors participated in its latest round. Adelphic has 4 institutional investors.

Here is the list of recent funding rounds of Adelphic:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 17, 2014	9038060	Series B	7363767	1014487	3694267	7973208
Dec 04, 2012	1989762	Series A	6649999	4404893	1372390	Matrix
Mar 13, 2012	1825542	Seed	5319507	3982342	6171439	Matrix

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View details of Adelphic's funding rounds and investors

Adelphic's employee count trend

Adelphic has 5 employees as of Jul 26. Here is Adelphic's employee count trend over the years:

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Top competitors of Adelphic include Amobee, Ad4Screen and PapayaMobile. Here is the list of Top 10 competitors of Adelphic, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Amobee 2005, Redwood City (United States), Acquired	Real-time mobile media inventory buying platform	$42M	Sequoia Capital, TriplePoint Capital & 12 others	55/100
2nd	Ad4Screen 2010, Paris (France), Acquired	Mobile advertising and CRM company	$16.3M	Backbone Capital, TGV & 5 others	52/100
3rd	PapayaMobile 2008, Beijing (China), Series B	Mobile advertising tool for advertisers	$22M	DCM Ventures, Keytone Ventures & 2 others	48/100
4th	Specific Media 1999, Irvine (United States), Late Stage	Providing AI-powered programmatic advertising	$100M	Francisco Partners, Saints Capital & 2 others	47/100
5th	Adikteev 2012, France, Series B	Provider of app retargeting to retain and re-engage existing users	$13.4M	BNP Paribas Developpement, Ring Capital & 10 others	47/100
6th	LiquidM 2013, Berlin (Germany), Acquired	SaaS-based Demand-Side Platform	$8.67M	Kreos Capital, Earlybird & 3 others	46/100
7th	The Mobile Majority 2012, Santa Monica (United States), Series C	Omnichannel advertising and marketing tech unifying customer journeys for personalized experiences	$46.2M	3G Capital, SVB	44/100
8th	mediasmart 2012, Madrid (Spain), Acquired	Provider of omnichannel programmatic advertising platform integrating mobile, CTV, and DOOH	$3.46M	Kibo Ventures, Inveready & 3 others	43/100
9th	Vectaury 2014, Paris (France), Acquired	Location-based programmatic advertising platform	$24.4M	Jolt Capital, Wilco & 4 others	42/100
10th	SMADEX 2011, Barcelona (Spain), Acquired	Provider of a platform for mobile user acquisition and retargeting	$2.41M	Catalonia Trade & Investment, Nekko Capital ... & 4 others	42/100
18th	Adelphic 2010, Waltham (United States), Acquired	Mobile demand side platform	$23.3M	Google Ventures, Social Starts & 2 others	37/100