When was mediasmart founded?

mediasmart was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Where is mediasmart located?

mediasmart is headquartered in Madrid, Spain.

How many employees does mediasmart have?

As of Sep 30, 2026, the latest employee count at mediasmart is 80.

Is mediasmart a funded company?

mediasmart is a funded company, having raised a total of $3.46M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jul 11, 2013.

When was the latest funding round of mediasmart?

mediasmart's latest funding was a $***** Series A round on Sep 18, 2015, with participation from 4 investors.

Where does mediasmart rank among its competitors?

mediasmart ranks 39th amongst 372 active competitors, of which 51 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Quantcast, which secured $65M in Jul, 2024.

Who are the top competitors of mediasmart?

mediasmart's top competitors include AppNexus, Quantcast and The Trade Desk. Among them, Quantcast secured the most recent funding round in July, 2024.

mediasmart - 2026 Company Profile, Funding & Competitors

Q: Is mediasmart an acquired company?

mediasmart got acquired by Affle on Feb 28, 2020.

mediasmart is an acquired company based in Madrid (Spain), founded in 2012. It operates as a Provider of omnichannel programmatic advertising platform integrating mobile, CTV, and DOOH. mediasmart has raised $3.46M in funding from investors like Kibo Ventures, Inveready and Komm Investment. The company has 372 active competitors, including 51 funded and 67 that have exited. Its top competitors include companies like AppNexus, Quantcast and The Trade Desk.

Company Details

Provider of omnichannel programmatic advertising platform integrating mobile, CTV, and DOOH. The platform empowers marketers to integrate consumer journeys across connected devices. It delivers unified communication, leveraging online and offline behavioral signals for better targeting and personalization. The platform offers audience management and incrementality measurement, along with CTV advertising through proprietary technology.

Website: www.mediasmart.io/
Social
Email ID: *****@mediasmart.io
Phone Number: +34 **********
Part Of

Key Metrics

Founded Year

2012

Location

Madrid, Spain

Stage

Acquired

Total Funding

$3.46M in 2 rounds

Latest Funding Round

Series A, Sep 18, 2015, $*****

Investors

Kibo Ventures & 4 more

Ranked

39^th among 372 active competitors

Employee Count

80 as on Sep 30, 2026

Similar Companies

AppNexus & 536 more

Exit Details

Acquired by Affle (Feb 28, 2020)

View mediasmart's full profile

mediasmart got acquired by Affle on Feb 28, 2020 at an acquisition amount of $*****.

Click here to take a look at mediasmart's acquisition in detail

mediasmart has raised a total funding of $3.46M over 2 rounds. Its first funding round was on Jul 11, 2013. Its latest funding round was a Series A round on Sep 18, 2015 for $*****. 4 investors participated in its latest round. mediasmart has 4 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of mediasmart:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Sep 18, 2015	8786378	Series A	3655604	8627140	2456539	3455169
Jul 11, 2013	4912519	Seed	9631004	8689792	Komm Investment & 1 more	8518279

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View details of mediasmart's funding rounds and investors

mediasmart's employee count trend

mediasmart has 80 employees as of Sep 26. Here is mediasmart's employee count trend over the years:

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Top competitors of mediasmart include AppNexus, Quantcast and The Trade Desk. Here is the list of Top 10 competitors of mediasmart, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	AppNexus 2007, New York City (United States), Acquired	Full Stack Programmatic Advertising Technology	$319M	Schindler AM Ventures, TriplePoint Capital ... & 17 others	77/100
2nd	Quantcast 2006, San Francisco (United States), Acquired	AI powered data management platform	$61.7M	Founders Fund, Polaris Partners & 11 others	71/100
3rd	The Trade Desk 2009, Ventura (United States), Public	Provider of a platform for data-driven, omnichannel advertising campaign management	$82.5M	Scheuermann Investment, Western Alliance Bank ... & 21 others	70/100
4th	Viant 1999, Irvine (United States), Public	Provider of a demand-side platform for programmatic advertising solutions	$15.3M	HTIF, Kennet Partners & 1 others	67/100
5th	iPinYou 2008, Beijing (China), Series C	Cross-Screen Demand-Side Platform	$98M	CBC Capital, IRIS & 9 others	66/100
6th	MediaMath 2007, New York City (United States), Series D	Programmatic demand side platform	$500M	Safeguard Scientifics, QED Investors & 21 others	65/100
7th	Turn 2004, Redwood City (United States), Acquired	Demand-side and data management platform	$160M	Greenspring Associates, Norwest & 11 others	59/100
8th	Rocket Fuel 2008, Redwood City (United States), Acquired	AI-based programmatic media-buying platform	$60M	Northgate Capital, Mohr Davidow Ventures ... & 16 others	58/100
9th	Publift 2015, Surry Hills (Australia), Acquired	Provides a cloud based sell side platform	-	-	56/100
10th	Amobee 2005, Redwood City (United States), Acquired	Real-time mobile media inventory buying platform	$42M	TriplePoint Capital, Amdocs & 12 others	55/100
39th	mediasmart 2012, Madrid (Spain), Acquired	Provider of omnichannel programmatic advertising platform integrating mobile, CTV, and DOOH	$3.46M	Kibo Ventures, Inveready & 3 others	43/100