Analytic Edge - About the company
Analytic Edge is an acquired company based in Singapore (Singapore), founded in 2015 by Santosh Nair, Junbo Zhu and Vijay Ramaswamy. It operates as an AI based platform offering solutions for marketing and customer intelligence. The company has 1259 active competitors, including 213 funded and 123 that have exited. Its top competitors include companies like data.ai, Foursquare and EDO.
Company Details
AI based platform offering solutions for marketing and customer intelligence. Products include market basket analysis, which uses ML and analytics engine to determine items which are purchased together and leverage the insights for cross sell, pricing, promotion and merchandizing, loyalty and customer analytics suite to understand customer migration, loyalty and lifetime value. Demand drivers to measure ROI of marketing activities and optimize marketing budget.
- Website
- analytic-edge.com
- Social
- Email ID
- *****@analytic-edge.com
- Registered Address
- Sy No. 16/1, Vaishnavi Tech park, North Tower, Bellandur Gate, Sarjapura main Road, Ambalipura, Bellandur, Bangalore, Bangalore South, Karnataka, India, 560103
Key Metrics
Founded Year
2015
Location
Singapore, Singapore
Stage
Acquired
Ranked
47th among 1259 active competitors
Annual Revenue
₹10 - ₹50 Cr as on Mar 31, 2025
Employee Count
167 as on Aug 31, 2026
Exit Details
Acquired by C5i (Jul 29, 2024)
Legal entities associated with Analytic Edge
Analytic Edge is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
ANALYTIC EDGE PTE. LTD. UEN: 201523495N , Singapore, Active | May 19, 2015 | - | - | |
ANALYTIC EDGE PRIVATE LIMITED CIN: U74900KA2012PTC062971 , India, Active | Mar 12, 2012 | ₹10 - ₹50 Cr (As on Mar 31, 2025) | 135 (As on Jan 31, 2024) |
Analytic Edge's acquisition details
Analytic Edge got acquired by C5i on Jul 29, 2024.
Click here to take a look at Analytic Edge's acquisition in detail
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Analytic Edge's funding and investors
Analytic Edge has not raised any funding rounds yet.
Analytic Edge's founders and board of directors
Founder? Claim ProfileThe founders of Analytic Edge are Santosh Nair, Junbo Zhu and Vijay Ramaswamy. Rahul Budhraja is the CEO of Analytic Edge.
Here are the details of Analytic Edge's key team members:
- Santosh Nair: Co-Founder of Analytic Edge. Contact Info: 1 email address
- Junbo Zhu: Founder And Principal of Analytic Edge.
- Vijay Ramaswamy: Co-Founder of Analytic Edge. Contact Info: 1 email address
Analytic Edge's Board of Directors
Analytic Edge's board has 3 active members. Ashwin Ramesh Mittal, Ramesh Brahmadutt Mittal and Prashant Ashok Bhatt are independent board members.Here is the list of Analytic Edge's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Independent board member | - | Current | 2y 0m | |
ovj{crf | Independent board member | - | Current | 8y 6m |
kbtkued | Independent board member | - | Current | 7y 5m |
View details of Analytic Edge's Founder profiles and Board Members
Analytic Edge's employee count trend
Analytic Edge has 167 employees as of Aug 26. Here is Analytic Edge's employee count trend over the years:
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Analytic Edge's Competitors and alternates
Top competitors of Analytic Edge include data.ai, Foursquare and EDO. Here is the list of Top 10 competitors of Analytic Edge, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  data.ai 2010, San Francisco (United States), Acquired | AI based market data analysis for generating consumer insights | $157M | 81/100 | |
2nd |  Foursquare 2009, New York City (United States), Series G | Provider of geospatial data and location intelligence software development tools | $448M | 76/100 | |
3rd | EDO 2014, Los Angeles (United States), Series B | Platform offering campaign analytics software | $92.4M | 66/100 | |
4th | Cloud based marketing and predictive analytics software | $131M | 65/100 | ||
5th | InMarket 2010, Austin (United States), Series A | Provider of real-time marketing, audience, activation, measurement, and insights solutions | $1M | 64/100 | |
6th | Dynata 1940, Shelton (United States), Acquired | Marketing survey tools for businesses | - | 64/100 | |
7th | Catalina 1983, St. Petersburg (United States), Acquired | Provider of data-driven marketing to decode shopper behavior and maximize relationships | - | 63/100 | |
8th | Provider of AI-powered intelligence platform for pharmaceutical commercial and sales teams | $44.5M | 62/100 | ||
9th | SPINS 1995, Chicago (United States), Series B | Provider of retail consumer analytics services | - | 62/100 | |
10th | Omniture 1996, Orem (United States), Acquired | Web analytics and online business optimization solutions for businesses | $55.5M | 62/100 | |
47th | Analytic Edge 2015, Singapore (Singapore), Acquired | AI based platform offering solutions for marketing and customer intelligence | - | - | 52/100 |
Get insights and benchmarks for competitors of 2M+ companies! Sign up today!Looking for more details on Analytic Edge's competitors? Click here to see the top ones
Analytic Edge's Investments and acquisitions
Analytic Edge has made no investments or acquisitions yet.
Reports related to Analytic Edge
Here is the latest report on Analytic Edge's sector:
News related to Analytic Edge
Media has covered Analytic Edge for a total of 2 events in the last 1 year, 1 of them has been about company updates.
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Analytic Edge Recognized as TikTok Measurement Badged PartnerPR Newswire•Apr 13, 2026•Analytic Edge, TikTok
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Prescient Edge Acquires Edge Analytic SolutionsPR Newswire•Jan 16, 2025•Prescient Edge, Analytic Edge, Edge Analytics
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DMD Advocates acts on acquisition of Analytic Edge by C5iBar & Bench•Nov 14, 2024•C5i, Analytic Edge, Dmd
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Analytic Edge launches SaaS marketing analytics platform Analytic Edge QubeTHE WEEK•Jan 23, 2024•Analytic Edge
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Analytic Edge Launches SaaS Marketing Analytics Platform For EnterprisesNdtvprofit•Oct 30, 2023•Analytic Edge
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Analytic Edge Launches New Marketing Mix Modelling SolutionMarTech Advisor•Nov 05, 2019•Analytic Edge
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DIA Picks 16 Firms for $17.1B SIA 3 Military Intelligence Support IDIQGovCon Wire•Aug 06, 2019•BAE Systems, Bluehawk, Booz Allen Hamilton, CACI International and 11 others
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