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AppNexus - About the company

AppNexus is an acquired company based in New York City (United States), founded in 2007 by Mike Nolet. It operates as a Full Stack Programmatic Advertising Technology. AppNexus has raised $319M in funding, with last known valuation of $1.2B. The company has 261 active competitors, including 38 funded and 51 that have exited. Its top competitors include companies like Quantcast, The Trade Desk and Viant.

Company Details

AppNexus offers an advanced programmatic advertising technology platform that provides trading solutions and powers marketplaces for Internet advertising. Serves major buyers and sellers of online advertising, including Microsoft Ad Exchange, Interactive Media (Deutsche Telekom) and Collective. AppNexus publisher's suite include SSP, AdServer, and Yieldex analytics. In addition to the DSP as the major offering, AppNexus also offers an ad exchange platform. Led by the pioneers of online ad exchanges at Yahoo!’s Right Media and Google’s DoubleClick, backed by Angel investors like Marc Andreessen, Ben Horowitz and Ron Conway.
Social
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Key Metrics
Founded Year
2007
Location
New York City, United States
Stage
Acquired
Total Funding
$319M in 10 rounds
Latest Funding Round
Last Known Valuation
$1.2B as on Aug 18, 2014
Investors
Ranked
Employee Count
78 as on Apr 30, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by AT&T (Jun 10, 2018)

AppNexus's acquisition details

AppNexus got acquired by AT&T on Jun 10, 2018 at an acquisition amount of $*****.
Click here to take a look at AppNexus's acquisition in detail
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AppNexus's funding and investors

AppNexus has raised a total funding of $319M over 10 rounds. Its first funding round was on 2007. Its latest funding round was a Series F round on Sep 30, 2016 for $31M. 2 investors participated in its latest round. AppNexus has 18 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of AppNexus:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Sep 30, 2016
$31M
Series F
-
-
-
2015
Undisclosed
Series F
-
-
-
Apr 01, 2015
$62.7M
Series F
-
-
-
-
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AppNexus' founders and board of directors

Founder? Claim Profile
The founders of AppNexus is Mike Nolet.
Here are the details of AppNexus' key team members:

AppNexus' employee count trend

AppNexus has 78 employees as of Apr 26. Here is AppNexus's employee count trend over the years:
Employee count trend for AppNexus
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AppNexus's Competitors and alternates

Top competitors of AppNexus include Quantcast, The Trade Desk and Viant. Here is the list of Top 10 competitors of AppNexus, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Quantcast
Quantcast
2006, San Francisco (United States), Acquired
AI powered data management platform
$61.7M
72/100
2nd
Logo for The Trade Desk
The Trade Desk
2009, Ventura (United States), Public
Provider of a platform for data-driven, omnichannel advertising campaign management
$82.5M
70/100
3rd
Logo for AppNexus
AppNexus
2007, New York City (United States), Acquired
Full Stack Programmatic Advertising Technology
$319M
68/100
4th
Logo for Viant
Viant
1999, Irvine (United States), Public
Provider of a demand-side platform for programmatic advertising solutions
$15.3M
67/100
5th
Logo for Topsort
Topsort
2021, Cambridge (United States), Series A
Provider of an AI-powered platform for retailers to manage advertising businesses
$43.2M
64/100
6th
Logo for Vertoz
Vertoz
2012, Mumbai (India), Public
Provider of MadTech and CloudTech platforms for digital advertising solutions
-
 
63/100
7th
Logo for AuDigent
AuDigent
2016, Philadelphia (United States), Acquired
Provider of data activation, curation, and identity platform for businesses
$27.8M
63/100
8th
Logo for Matomy
Matomy
2007, Tel Aviv (Israel), Public
Provides performance marketing solutions for publishers and advertisers
$18M
62/100
9th
Logo for Centerfield
Centerfield
2011, El Segundo (United States), Acquired
Customer acquisition experts, driving growth for Fortune brands through digital solutions
-
60/100
10th
Logo for Turn
Turn
2004, Redwood City (United States), Acquired
Demand-side and data management platform
$160M
59/100
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AppNexus's Investments and acquisitions

AppNexus has not made any investments yet. AppNexus has made 5 acquisitions.
Here is the list of latest three $acquisitions:lockFilter this list
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Mar 18, 2015
Acquisition
2006
New York City (United States)
Dec 19, 2014
Acquisition
2009
Baltimore (United States)
Dec 19, 2014
Acquisition
2011
Baltimore (United States)
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Reports related to AppNexus

Here is the latest report on AppNexus's sector:

News related to AppNexus

lockFilter this list
AT&T looks to sell Xandr ad unitFinancial PostSep 01, 2020AT&T, Xandr, AppNexus
AT&T commits to AppNexus for programmaticMobile Marketing MagazineFeb 11, 2019AT&T, Xandr, AppNexus
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