Edgecase - About the company
Edgecase is an acqui-hired company based in Austin (United States), founded in 2012 by Garrett Eastham and Stephen Goodwin. It operates as a Product decision platform. Edgecase has raised $24.4M in funding from Austin Ventures. The company has 1311 active competitors, including 223 funded and 154 that have exited. Its top competitors include companies like Klaviyo, Rokt Technologies and Riskified.
Company Details
Edgecase enables ecommerce companies to build a platform where shoppers can communicate their unique preferences, context and style to discover products and make buying decisions, rather than standardized navigation and filters in merchandising categories. It uses a proprietary combination of machine learning and human content curation, resulting in increased shopper engagement and conversion, as well as improved relevancy in demand.
- Website
- edgecase.io
Key Metrics
Founded Year
2012
Location
Austin, United States
Stage
Acqui-Hired
Total Funding
$24.4M in 6 rounds
Latest Funding Round
Investors
Ranked
148th among 1311 active competitors
Employee Count
4 as on Sep 30, 2026
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Edgecase's funding and investors
Edgecase has raised a total funding of $24.4M over 6 rounds. Its first funding round was on Dec 26, 2012. Its latest funding round was a Series C round on Oct 28, 2015 for $*****. 1 investor participated in its latest round. Edgecase has 8 institutional investors and 7 angel investors.
Here is the list of recent funding rounds of Edgecase:
Filter this list
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Oct 28, 2015 | 1087149 | Series C | 3428518 | 1156190 | 8855961 | 8286752 |
May 27, 2014 | 5356788 | Series B | 1132614 | 7472460 | 5185790 | |
May 14, 2014 | 5122785 | Series B | 3228471 | 4711945 | 5635943 |
View details of Edgecase's funding rounds and investors
Edgecase's founders and board of directors
Founder? Claim ProfileThe founders of Edgecase are Garrett Eastham and Stephen Goodwin.
Here are the details of Edgecase's key team members:
- Garrett Eastham: Co-Founder & CPO of Edgecase and founder of 1 other company.
- Stephen Goodwin: CTO & Co-Founder of Edgecase and founder of 1 other company.
View details of Edgecase's Founder profiles and Board Members
Edgecase's employee count trend
Edgecase has 4 employees as of Sep 26. Here is Edgecase's employee count trend over the years:
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Edgecase's Competitors and alternates
Top competitors of Edgecase include Klaviyo, Rokt Technologies and Riskified. Here is the list of Top 10 competitors of Edgecase, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Klaviyo 2012, Boston (United States), Public | SaaS-based e-mail marketing software solutions for e-commerce businesses | $778M | 82/100 | |
2nd | Rokt Technologies 2012, United States, Series E | Personalized marketing tools for e-commerce businesses | $488M | 73/100 | |
3rd | Riskified 2013, New York City (United States), Public | AI-based payment fraud prevention solutions for e-commerce solution | $232M | 73/100 | |
4th | CommerceIQ 2012, Mountain View (United States), Series D | Provider of unified AI platform for retail ecommerce sales and optimization | $196M | 71/100 | |
5th | Signifyd 2011, Palo Alto (United States), Series E | Provider of fraud prevention and payment validation for online retailers | $394M | 70/100 | |
6th | Magnetic 2008, New York City (United States), Acquired | Search retargeting platform | $47.8M | 69/100 | |
7th | Bango 1999, Cambridge (United Kingdom), Public | Provider of marketing solutions for e-commerce businesses | - | 68/100 | |
8th | Nitro Commerce 2023, Gurugram (India), Series A | Developer of software tools for managing online commerce business operations | $6.95M | 68/100 | |
9th | Emotive 2018, Los Angeles (United States), Acquired | SMS marketing solution provider | $73.9M | 68/100 | |
10th | Monetate 2008, Philadelphia (United States), Acquired | Platform offering end to end personalized solution for businesses | $43.9M | 67/100 | |
148th | Edgecase 2012, Austin (United States), Acqui-Hired | Product decision platform | $24.4M | 37/100 |
Looking for more details on Edgecase's competitors? Click here to see the top ones
Edgecase's Investments and acquisitions
Edgecase has made no investments or acquisitions yet.
Reports related to Edgecase
Here is the latest report on Edgecase's sector:
News related to Edgecase
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Site search vendor GroupBy acquires analytics firm EdgecaseDigitalCommerce360•Jun 05, 2017•GroupBy, Edgecase
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Austin’s Edgecase raises $7.5 million for expansionMy Statesman•Oct 28, 2015•Edgecase, Austin Ventures
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Compare Metrics Secures $3.8M in Follow-on Financing |FinSMEsFinSMEs•May 14, 2014•Edgecase, Capital Factory, Austin Ventures, Adam Ross and 5 others
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Compare Metrics Secures $3.8M in Follow-On Funding - MarketWatchMarketWatch•May 04, 2014•Edgecase, Capital Factory, Austin Ventures, Adam Ross and 5 others
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Nothing found for Blog Resource Compare Metrics Secures 3 8M In Follow On FundingEdgecase•Edgecase, Capital Factory, Austin Ventures, Adam Ross and 5 others
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Compare Metrics Secures $4.2M in First-Round FundingPR Newswire•Edgecase, Austin Ventures, Tom Meredith, Tom Meredith and 4 others
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