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Monetate - About the company

Monetate is an acquired company based in Philadelphia (United States), founded in 2008 by David Bookspan and David Brussin. It operates as a Platform offering end to end personalized solution for businesses. Monetate has raised $43.9M in funding from investors like First Round Capital, OpenView and Floodgate. The company has 1082 active competitors, including 230 funded and 144 that have exited. Its top competitors include companies like Klaviyo, Riskified and Rokt Technologies.

Company Details

Platform offering end to end personalized solutions for businesses. Using the monetate dashboard, users can target their consumers based on various factors like their geographic location, weather, etc. It offers A B testing, AI technology driven personalization, and more. It also offers patented technology that helps customers with impactful individualized experiences, resulting in increased engagement, conversions, and lifetime value.
Social
XFacebook
Registered Address
Conshohocken, Pennsylvania
Key Metrics
Founded Year
2008
Location
Philadelphia, United States
Stage
Acquired
Total Funding
$43.9M in 5 rounds
Latest Funding Round
Ranked
Employee Count
114 as on Mar 31, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Kibo (Oct 10, 2019)

Monetate's acquisition details

Monetate got acquired by Kibo on Oct 10, 2019.
Click here to take a look at Monetate's acquisition in detail
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Monetate's funding and investors

Monetate has raised a total funding of $43.9M over 5 rounds. Its first funding round was on Jun 2008. Its latest funding round was a Series C round on Dec 05, 2013 for $*****. 3 investors participated in its latest round. Monetate has 12 institutional investors.

Here is the list of recent funding rounds of Monetate:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Dec 05, 2013
5844972
Series C
8970813
4330877
5416920
3282778
Feb 26, 2013
5222045
Series C
7920167
1369655
6975679
6360319
Aug 04, 2011
9856542
Series B
1493804
3451697
2319223
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Monetate's founders and board of directors

Founder? Claim Profile
The founders of Monetate are David Bookspan and David Brussin. Steve Maher is the CEO of Monetate.
Here are the details of Monetate's key team members:

Monetate's Board of Directors

Monetate's board has 11 active members. Adam Marcus, David Bookspan, David Brussin, Lucinda Duncalfe, Joshua Kopelman, Lucinda Duncalfe, Timothy Maudlin, Scott Samios, Samuel Decker, Kopelman Josh and Blair Lyon are independent board members.
Here is the list of Monetate's board of directors:
Name
Type
Representing
Status
Duration
Independent board member
-
Current
14y 9m
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Independent board member
-
Current
2y 1m
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Independent board member
-
Current
6y 3m
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Independent board member
-
Current
7y 6m
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Independent board member
-
Current
1y 6m
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Independent board member
-
Current
3y 4m
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Independent board member
-
Current
7y 2m
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Independent board member
-
Current
9y 3m
praxlpq
Independent board member
-
Current
3y 7m
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Independent board member
-
Current
5y 2m
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Independent board member
-
Current
3y 3m

Monetate's employee count trend

Monetate has 114 employees as of Mar 26. Here is Monetate's employee count trend over the years:
Employee count trend for Monetate
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Monetate's Competitors and alternates

Top competitors of Monetate include Klaviyo, Riskified and Rokt Technologies. Here is the list of Top 10 competitors of Monetate, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Klaviyo
Klaviyo
2012, Boston (United States), Public
SaaS-based e-mail marketing software solutions for e-commerce businesses
$778M
81/100
2nd
Logo for Riskified
Riskified
2013, New York City (United States), Public
AI-based payment fraud prevention solutions for e-commerce solution
$232M
74/100
3rd
Personalized marketing tools for e-commerce businesses
$488M
73/100
4th
Logo for CommerceIQ
CommerceIQ
2012, Mountain View (United States), Series D
Provider of unified AI platform for retail ecommerce sales and optimization
$196M
71/100
5th
Logo for Signifyd
Signifyd
2011, Palo Alto (United States), Series E
Provider of fraud prevention and payment validation for online retailers
$394M
70/100
6th
Logo for AB Tasty
AB Tasty
2009, New York City (United States), Acquired
AB Testing based content optimization solution
$64M
69/100
7th
Logo for Bango
Bango
1999, Cambridge (United Kingdom), Public
Provider of marketing solutions for e-commerce businesses
-
68/100
8th
Logo for Emotive
Emotive
2018, Los Angeles (United States), Acquired
SMS marketing solution provider
$73.9M
68/100
9th
Logo for Postscript
Postscript
2018, Scottsdale (United States), Series C
Enterprise SMS and MMS platform for e-commerce
$117M
68/100
10th
Logo for Nitro Commerce
Nitro Commerce
2023, Gurugram (India), Series A
Developer of software tools for managing online commerce business operations
$6.91M
68/100
11th
Logo for Monetate
Monetate
2008, Philadelphia (United States), Acquired
Platform offering end to end personalized solution for businesses
$43.9M
66/100
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Looking for more details on Monetate's competitors? Click here to see the top ones

Monetate's Investments and acquisitions

Monetate has acquired SiteSpect. Monetate has not made any investments as of now.

Reports related to Monetate

Here is the latest report on Monetate's sector:

News related to Monetate

lockFilter this list
Media has covered Monetate for a total of 4 events in the last 1 year, 1 of them has been about people movement.
Monetate Launches Analytics CloudDestinationcrmMar 14, 2025Monetate, Snowflake
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