When was Emma founded?

Emma was founded in 2003 and raised its 1st funding round 12 years after it was founded.

Where is Emma located?

Emma is headquartered in Nashville, United States. It is registered at Nashville, Tennessee.

How many employees does Emma have?

As of May 31, 2026, the latest employee count at Emma is 57.

Is Emma a funded company?

Emma is a funded company, having raised a total of $5M across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Jul 08, 2015.

When was the latest funding round of Emma?

Emma's latest funding was a $***** Conventional Debt round on Jul 08, 2015, with participation from 2 investors.

Where does Emma rank among its competitors?

Emma ranks 43rd amongst 166 active competitors, of which 30 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was MoEngage, which secured $57M in Dec, 2025.

Who are the top competitors of Emma?

Emma's top competitors include Zeta Global, Appier Technologies and Braze. Among them, MoEngage secured the most recent funding round in December, 2025.

Emma - 2026 Company Profile, Funding & Competitors

Company Details

Emma is a web-based email marketing service that helps organizations create email newsletters and online surveys, send to large opt-in audiences and track the response in real time. Emma powers the emails of more than 40,000 organizations worldwide, including the New York Giants, Bridgestone, Sylvan Learning Centers and Apartment Therapy.

Website: myemma.com
Social
Part Of
Registered Address: Nashville, Tennessee

Key Metrics

Founded Year

2003

Location

Nashville, United States

Stage

Acquired

Total Funding

$5M in 2 rounds

Latest Funding Round

Conventional Debt, Jul 08, 2015, $*****

Investors

Nashville Capital Network & 2 more

Ranked

43^rd among 166 active competitors

Employee Count

57 as on May 31, 2026

Similar Companies

Zeta Global & 209 more

Exit Details

Acquired by Insight Partners (Oct 10, 2017)

View Emma's full profile

Emma is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
EMMA, INC. CIN: 621870397 , United States, Active	Dec 26, 999	-	345 (As on Dec 31, 2022)	-

Emma got acquired by Insight Partners on Oct 10, 2017.

Click here to take a look at Emma's acquisition in detail

Emma has raised a total funding of $5M over 2 rounds. Its first funding round was on Jul 08, 2015. Its latest funding round was a Conventional Debt round on Jul 08, 2015 for $*****. 2 investors participated in its latest round. Emma has 3 institutional investors.

Here is the list of recent funding rounds of Emma:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 08, 2015	7415750	Conventional Debt	5434969	2094703	6381822	1206178
Jul 08, 2015	6488592	Series A	6323062	9679581	Nashville Capital Network & 1 more	1280930

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View details of Emma's funding rounds and investors

Emma's employee count trend

Emma has 57 employees as of May 26. Here is Emma's employee count trend over the years:

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Top competitors of Emma include Zeta Global, Appier Technologies and Braze. Here is the list of Top 10 competitors of Emma, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Zeta Global 2007, New York City (United States), Public	Provider of an AI-powered marketing platform unifying data and marketing channels	$358M	S KKR Capital Corp, GPI Capital & 15 others	84/100
2nd	Appier Technologies 2012, Taipei (Taiwan), Public	Personalized omnichannel marketing and advertising solutions for businesses	$184M	SoftBank Group, LINE Corporation & 25 others	76/100
3rd	Braze 2011, New York City (United States), Public	Provider of a platform for cross-channel customer engagement and messaging	$175M	Meritech, Icon Ventures & 23 others	73/100
4th	Iterable 2013, San Francisco (United States), Series E	Cloud based omnichannel personalized marketing platform	$343M	Glynn Capital, Silver Lake & 28 others	72/100
5th	Smartly.io 2013, Helsinki (Finland), Acquired	Provider of an AI advertising platform for cross-channel campaign management	$22.8M	Highland Europe, Lifeline Ventures & 1 others	71/100
6th	Blueshift 2014, San Francisco (United States), Series C	AI-enabled marketing automation platform	$57.6M	Storm Ventures, New Enterprise Associates ... & 17 others	71/100
7th	Nosto 2011, Helsinki (Finland), Series B	SaaS-based personalized product recommendation solution for online retailers	$32.8M	OpenOcean, Wellington Partners Venture Capital ... & 14 others	69/100
8th	Movable Ink 2010, New York City (United States), Acquired	Email marketing solutions for businesses	$97.3M	Contour Venture Partners, SLW & 12 others	67/100
9th	MoEngage 2014, San Francisco (United States), Series F	Cloud based platform offering cross channel customer engagement software	$299M	Exfinity Venture Partners, Helion Venture Partners ... & 26 others	66/100
10th	Talon One 2015, Berlin (Germany), Series B	Online platform to create, run and manage promotional campaigns	$138M	IRIS, BridgeLane & 11 others	63/100
43rd	Emma 2003, Nashville (United States), Acquired	Email marketing Platform	$5M	Square 1 Bank, Nashville Capital Network & 1 others	37/100