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Sailthru - About the company

Sailthru is an acquired company based in New York City (United States), founded in 2008 by Neil Capel and Ian White. It operates as a Marketing automation and personalization platform. Sailthru has raised $67.5M in funding from Benchmark and RRE Ventures. The company has 1584 active competitors, including 252 funded and 203 that have exited. Its top competitors include companies like Klaviyo, Bluecore and Blueshift.

Company Details

Sailthru marketing automation and personalization platform. It generates and delivers personalized, omnichannel digital brand experiences, through the automated analysis of large data sets. The clients of the company include JUSTFAB, HEARST, FABLETCS, EVERLANE, etc.
Social
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Key Metrics
Founded Year
2008
Location
New York City, United States
Stage
Acquired
Total Funding
$67.5M in 6 rounds
Latest Funding Round
Investors
Ranked
Employee Count
51 - 200 as on Mar 01, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Campaign Monitor (Dec 01, 2018)

Sailthru's acquisition details

Sailthru got acquired by Campaign Monitor on Dec 01, 2018.
Click here to take a look at Sailthru's acquisition in detail
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Sailthru's funding and investors

Sailthru has raised a total funding of $67.5M over 6 rounds. Its first funding round was on Jul 26, 2010. Sailthru has 13 institutional investors.

Here is the list of recent funding rounds of Sailthru:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Mar 31, 2016
4749946
Series C
2107952
9643689
3291596
9452012
Dec 19, 2013
5407428
Series C
3377045
5915618
9313626
Dec 17, 2013
1230180
Series C
5971448
7714124
9085645
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Sailthru's founders and board of directors

Founder? Claim Profile
The founders of Sailthru are Neil Capel and Ian White.
Here are the details of Sailthru's key team members:

Sailthru's employee count trend

Sailthru has 51 - 200 employees as of Mar 26. Here is Sailthru's employee count trend over the years:
Employee count trend for Sailthru
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Sailthru's Competitors and alternates

Top competitors of Sailthru include Klaviyo, Bluecore and Blueshift. Here is the list of Top 10 competitors of Sailthru, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Klaviyo
Klaviyo
2012, Boston (United States), Public
SaaS-based e-mail marketing software solutions for e-commerce businesses
$778M
82/100
2nd
Logo for Bluecore
Bluecore
2013, New York City (United States), Acquired
Provider of automated personalized trigger-based email marketing
$263M
73/100
3rd
Logo for Blueshift
Blueshift
2014, San Francisco (United States), Acquired
AI-enabled marketing automation platform
$57.6M
73/100
4th
Personalized marketing tools for e-commerce businesses
$488M
73/100
5th
Logo for Riskified
Riskified
2013, New York City (United States), Public
AI-based payment fraud prevention solutions for e-commerce solution
$232M
73/100
6th
Logo for Recurly
Recurly
2009, San Francisco (United States), Series C
Provider of subscription management and recurring billing automation platform
$39.2M
73/100
7th
Logo for CommerceIQ
CommerceIQ
2012, Mountain View (United States), Series D
Provider of unified AI platform for retail ecommerce sales and optimization
$196M
71/100
8th
Logo for Signifyd
Signifyd
2011, Palo Alto (United States), Series E
Provider of fraud prevention and payment validation for online retailers
$394M
70/100
9th
Logo for Attentive Mobile
Attentive Mobile
2016, New York (United States), Series E
AI based conversational marketing solutions for ecommerce businesses
$1.03B
70/100
10th
Logo for Magnetic
Magnetic
2008, New York City (United States), Acquired
Search retargeting platform
$47.8M
69/100
30th
Logo for Sailthru
Sailthru
2008, New York City (United States), Acquired
Marketing automation and personalization platform
$67.5M
58/100
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Sailthru's Investments and acquisitions

Sailthru has acquired 3 companies including Carnival Mobile, Seamless Receipts and Frame. Sailthru has not made any investments as of now.
Here is the list of its acquisitions:
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Apr 05, 2016
Acquisition
2008
New York City (United States)
Jun 18, 2012
Acquisition
2009
New York City (United States)
May 02, 2012
Acquisition
2010
New York City (United States)
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Reports related to Sailthru

Here is the latest report on Sailthru's sector:

News related to Sailthru

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